<p>麦当劳公司是全球领先的餐饮服务零售商，在 100 多个国家拥有超过 43,000 个门店，已发布截至 2024 年 12 月 31 日的第四季度和全年财务业绩。公司继续专注于其 “加速拱门” 战略，旨在通过以客户为中心的举措来增加市场份额。</p>
<p><strong>财务亮点</strong></p>
<p>在 2024 年第四季度，麦当劳报告全球可比销售增长 0.4%，美国市场略有下降，但国际市场实现增长。合并收入保持在 63.9 亿美元，稀释每股收益（EPS）稳定在 2.80 美元。全年全球可比销售下降 0.1%，合并收入增长 2%，达到 259.2 亿美元。全年稀释每股收益下降 1%，为 11.39 美元。</p>
<p><strong>业务和运营亮点</strong></p>
<p>麦当劳全年全球系统销售超过 1300 亿美元，其中 300 亿美元来自忠诚会员。到年底，公司在 60 个市场报告活跃忠诚用户达 1.75 亿，较去年增长 15%。美国市场在本季度可比销售下降 1.4%，而国际市场则表现不一，中东和日本的增长显著。</p>
<p><strong>战略举措和公司发展</strong></p>
<p>麦当劳因其 “加速组织” 计划产生了 2.21 亿美元的税前重组费用，旨在现代化其运营。此外，公司报告全年净税前费用为 7000 万美元，主要与物业销售和交易成本相关。麦当劳还继续其股票回购计划，购买了 28.2 亿美元的库存股票，并支付了 48.7 亿美元的股息。</p>
<p><strong>管理层观点</strong></p>
<p>董事长兼首席执行官克里斯·肯普钦斯基强调了 “加速拱门” 战略的有效性，突出了公司在提供卓越价值、创新菜单选项和文化相关营销方面的关注。肯普钦斯基指出，增加市场份额和维护客户忠诚度是推动麦当劳业绩的关键因素。</p>
<p><strong>未来展望</strong></p>
<p>展望未来，麦当劳管理层对公司的增长前景持乐观态度，认为持续投资于数字和配送服务、菜单创新以及客户参与举措将推动增长。公司计划进一步扩展其忠诚计划，并提升运营效率，以维持长期增长。</p>
<p>SEC 备案：麦当劳公司 [ MCD ] - 8-K -2025 年 2 月 10 日</p>

麦当劳

<p>麦当劳公司公布了 2024 年第四季度及全年财务业绩，重点介绍了其 “加速拱门” 战略。第四季度全球可比销售增长 0.4%，收入持平为 63.9 亿美元，每股收益稳定在 2.80 美元。全年收入增长 2%，达到 259.2 亿美元，而每股收益下降 1%，为 11.39 美元。公司全球系统销售超过 1300 亿美元，忠诚会员贡献显著。麦当劳计划增强数字服务并扩展忠诚计划，以推动未来增长</p>

<p>McDonald's Corporation, the world's leading global foodservice retailer with over 43,000 locations in over 100 countries, has released its financial results for the fourth quarter and full year ending December 31, 2024. The company continues to focus on its &#34;Accelerating the Arches&#34; strategy, aiming to grow market share through customer-centric initiatives.</p>
<div class="lb-trans"><p>麦当劳公司是全球领先的餐饮服务零售商，在 100 多个国家拥有超过 43,000 个门店，已发布截至 2024 年 12 月 31 日的第四季度和全年财务业绩。公司继续专注于其 “加速拱门” 战略，旨在通过以客户为中心的举措来增加市场份额。</p>
</div><p><strong>Financial Highlights</strong></p>
<div class="lb-trans"><p><strong>财务亮点</strong></p>
</div><p>For the fourth quarter of 2024, McDonald's reported global comparable sales growth of 0.4%, with a slight decline in the U.S. market offset by growth in international markets. Consolidated revenues remained flat at $6.39 billion, while diluted earnings per share (EPS) were stable at $2.80. For the full year, global comparable sales decreased by 0.1%, with consolidated revenues increasing by 2% to $25.92 billion. Full-year diluted EPS decreased by 1% to $11.39.</p>
<div class="lb-trans"><p>在 2024 年第四季度，麦当劳报告全球可比销售增长 0.4%，美国市场略有下降，但国际市场实现增长。合并收入保持在 63.9 亿美元，稀释每股收益（EPS）稳定在 2.80 美元。全年全球可比销售下降 0.1%，合并收入增长 2%，达到 259.2 亿美元。全年稀释每股收益下降 1%，为 11.39 美元。</p>
</div><p><strong>Business and Operational Highlights</strong></p>
<div class="lb-trans"><p><strong>业务和运营亮点</strong></p>
</div><p>McDonald's achieved global systemwide sales of over $130 billion for the full year, with $30 billion attributed to loyalty members. The company reported 175 million active loyalty users across 60 markets by year-end, reflecting a 15% increase over the prior year. The U.S. market saw a 1.4% decline in comparable sales for the quarter, while international markets showed mixed results, with notable growth in the Middle East and Japan.</p>
<div class="lb-trans"><p>麦当劳全年全球系统销售超过 1300 亿美元，其中 300 亿美元来自忠诚会员。到年底，公司在 60 个市场报告活跃忠诚用户达 1.75 亿，较去年增长 15%。美国市场在本季度可比销售下降 1.4%，而国际市场则表现不一，中东和日本的增长显著。</p>
</div><p><strong>Strategic Initiatives and Corporate Developments</strong></p>
<div class="lb-trans"><p><strong>战略举措和公司发展</strong></p>
</div><p>McDonald's incurred $221 million in pre-tax restructuring charges related to its &#34;Accelerating the Organization&#34; initiative, aimed at modernizing its operations. Additionally, the company reported net pre-tax charges of $70 million for the year, primarily associated with property sales and transaction costs. McDonald's also continued its share buyback program, purchasing $2.82 billion in treasury stock and paying $4.87 billion in dividends.</p>
<div class="lb-trans"><p>麦当劳因其 “加速组织” 计划产生了 2.21 亿美元的税前重组费用，旨在现代化其运营。此外，公司报告全年净税前费用为 7000 万美元，主要与物业销售和交易成本相关。麦当劳还继续其股票回购计划，购买了 28.2 亿美元的库存股票，并支付了 48.7 亿美元的股息。</p>
</div><p><strong>Management's Perspective</strong></p>
<div class="lb-trans"><p><strong>管理层观点</strong></p>
</div><p>Chairman and CEO Chris Kempczinski emphasized the effectiveness of the &#34;Accelerating the Arches&#34; strategy, highlighting the company's focus on delivering outstanding value, innovative menu options, and culturally relevant marketing. Kempczinski noted the importance of growing market share and maintaining customer loyalty as key drivers of McDonald's performance.</p>
<div class="lb-trans"><p>董事长兼首席执行官克里斯·肯普钦斯基强调了 “加速拱门” 战略的有效性，突出了公司在提供卓越价值、创新菜单选项和文化相关营销方面的关注。肯普钦斯基指出，增加市场份额和维护客户忠诚度是推动麦当劳业绩的关键因素。</p>
</div><p><strong>Future Outlook</strong></p>
<div class="lb-trans"><p><strong>未来展望</strong></p>
</div><p>Looking ahead, McDonald's management remains optimistic about the company's growth prospects, driven by continued investment in digital and delivery services, menu innovation, and customer engagement initiatives. The company plans to further expand its loyalty programs and enhance its operational efficiency to sustain long-term growth.</p>
<div class="lb-trans"><p>展望未来，麦当劳管理层对公司的增长前景持乐观态度，认为持续投资于数字和配送服务、菜单创新以及客户参与举措将推动增长。公司计划进一步扩展其忠诚计划，并提升运营效率，以维持长期增长。</p>
</div><p>SEC Filing: MCDONALDS CORP [ MCD ] - 8-K - Feb. 10, 2025</p>
<div class="lb-trans"><p>SEC 备案：麦当劳公司 [ MCD ] - 8-K -2025 年 2 月 10 日</p>
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麦当劳公司公布 2024 年第四季度及全年业绩