<p>在当今快速变化和竞争激烈的商业环境中，投资者和行业爱好者必须仔细评估公司。在本文中，我们将对 <strong>苹果 AAPL</strong> 与其在技术硬件、存储和外设行业的主要竞争对手进行全面的行业比较。通过分析重要的财务指标、市场地位和增长前景，我们旨在为投资者提供有价值的见解，并揭示公司在行业中的表现。</p>
<h3>苹果背景</h3>
<p>苹果是全球最大的公司之一，拥有广泛的硬件和软件产品组合，面向消费者和企业。苹果的 iPhone 占据了公司销售的大部分，苹果的其他产品如 Mac、iPad 和 Watch 则围绕 iPhone 构建，形成一个广泛的软件生态系统。苹果逐步增加了新的应用程序，如视频流、订阅捆绑和增强现实。该公司设计自己的软件和半导体，同时与富士康和台积电等分包商合作生产其产品和芯片。苹果的销售中略少于一半直接来自其旗舰店，大部分销售则通过合作伙伴和分销渠道间接实现。</p>
<table>
<thead>
<tr>
<th><strong>公司</strong></th>
<th><strong>市盈率</strong></th>
<th><strong>市净率</strong></th>
<th><strong>市销率</strong></th>
<th><strong>股本回报率</strong></th>
<th><strong>息税折旧摊销前利润（十亿美元）</strong></th>
<th><strong>毛利润（十亿美元）</strong></th>
<th><strong>收入增长</strong></th>
</tr>
</thead>
<tbody>
<tr>
<td>苹果公司</td>
<td>31.27</td>
<td>44.32</td>
<td>7.62</td>
<td>58.74%</td>
<td>$45.91</td>
<td>$58.27</td>
<td>3.95%</td>
</tr>
<tr>
<td>惠普企业公司</td>
<td>7.28</td>
<td>0.79</td>
<td>0.66</td>
<td>2.39%</td>
<td>$1.11</td>
<td>$2.29</td>
<td>16.27%</td>
</tr>
<tr>
<td>超微计算机公司</td>
<td>13.70</td>
<td>3</td>
<td>0.96</td>
<td>5.29%</td>
<td>$0.4</td>
<td>$0.67</td>
<td>54.93%</td>
</tr>
<tr>
<td>网络应用公司</td>
<td>15.30</td>
<td>17.13</td>
<td>2.68</td>
<td>31.69%</td>
<td>$0.45</td>
<td>$1.15</td>
<td>2.18%</td>
</tr>
<tr>
<td>纯存储公司</td>
<td>134.68</td>
<td>10.42</td>
<td>4.52</td>
<td>3.12%</td>
<td>$0.09</td>
<td>$0.59</td>
<td>11.4%</td>
</tr>
<tr>
<td>西部数据公司</td>
<td>10.55</td>
<td>1.05</td>
<td>0.80</td>
<td>4.89%</td>
<td>$0.96</td>
<td>$1.52</td>
<td>41.33%</td>
</tr>
<tr>
<td>伊士曼柯达公司</td>
<td>6.78</td>
<td>0.77</td>
<td>0.54</td>
<td>2.46%</td>
<td>$0.05</td>
<td>$0.05</td>
<td>-3.27%</td>
</tr>
<tr>
<td>海龟海滩公司</td>
<td>13.99</td>
<td>1.81</td>
<td>0.61</td>
<td>18.11%</td>
<td>$0.03</td>
<td>$0.05</td>
<td>46.76%</td>
</tr>
<tr>
<td><strong>平均</strong></td>
<td><strong>28.9</strong></td>
<td><strong>5.0</strong></td>
<td><strong>1.54</strong></td>
<td><strong>9.71%</strong></td>
<td><strong>$0.44</strong></td>
<td><strong>$0.9</strong></td>
<td><strong>24.23%</strong></td>
</tr>
</tbody>
</table>
<p>通过对苹果的详细审查，我们可以推断出以下趋势：</p>
<ul>
<li>值得注意的是，该股票当前的市盈率为 <strong>31.27</strong>，比行业平均水平高出 <strong>1.08 倍</strong>，反映出相对于行业的更高估值。</li>
</ul>
<ul>
<li>根据其市净率 <strong>44.32</strong>，该股票可能以高于其账面价值的价格交易，超过行业平均水平 <strong>8.86 倍</strong>。</li>
</ul>
<ul>
<li>由于其市销率为 <strong>7.62</strong>，是行业平均水平的 <strong>4.95 倍</strong>，该股票可能被视为基于销售表现的高估。</li>
</ul>
<ul>
<li>该公司的股本回报率（ROE）为 <strong>58.74%</strong>，比行业平均水平高出 <strong>49.03%</strong>。这表明其有效利用股本来产生利润，并展示了盈利能力和增长潜力。</li>
</ul>
<ul>
<li>该公司的息税折旧摊销前利润（EBITDA）为 <strong>459.1 亿美元</strong>，比行业平均水平高出 <strong>104.34 倍</strong>，表明其盈利能力更强，现金流生成稳健。</li>
</ul>
<ul>
<li>毛利润为 <strong>582.7 亿美元</strong>，是行业水平的 <strong>64.74 倍</strong>，突显出其盈利能力更强，核心业务的收益更高。</li>
</ul>
<ul>
<li>收入增长为 <strong>3.95%</strong>，远低于行业平均水平 <strong>24.23%</strong>，公司在销售扩张方面正经历显著放缓。</li>
</ul>
<h3>债务与股本比率</h3>
<p><img src="https://imageproxy.pbkrs.com/https://www.benzinga.com/files/images/story/2025/1745247633_0.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://www.benzinga.com/files/images/story/2025/1745247633_0.png"/></p>
<p>债务与股本比率（D/E）是公司财务健康状况及其对债务融资依赖程度的关键指标。</p>
<p>在行业比较中考虑债务与股本比率，可以简明地评估公司的财务健康状况和风险特征，帮助做出明智的决策。</p>
<p>在债务与股本比率方面，苹果与其前四大同行进行比较，得出以下比较结果：</p>
<ul>
<li>在其前四大同行中，苹果的债务与股本比率为 <strong>1.45</strong>，处于中等水平。</li>
</ul>
<ul>
<li>这意味着其财务结构较为平衡，债务和股本的比例合理。</li>
</ul>
<h3>关键要点</h3>
<p>对于苹果在技术硬件、存储和外设行业中，市盈率、市净率和市销率均高于其同行，表明该股票可能被高估。另一方面，苹果的高 ROE、EBITDA、毛利润和低收入增长则表明其相对于行业竞争对手的盈利能力和运营效率较强。</p>
<p><em>本文由 Benzinga 的自动内容引擎生成，并由编辑审核。</em></p>

苹果

<p>本文评估了苹果公司在科技硬件、存储与外设行业中的竞争力。文章强调了苹果强劲的财务指标，包括 58.74% 的高股本回报率（ROE）和 459.1 亿美元的息税折旧摊销前利润（EBITDA），显示出其强大的盈利能力。然而，苹果的市盈率（P/E）为 31.27，表明与同行相比可能被高估。该公司的收入增长仅为 3.95%，显著低于行业平均水平。总体而言，尽管苹果展现了运营效率，但其高估值比率引发了对潜在高估的担忧</p>

<p>In today's rapidly changing and fiercely competitive business landscape, it is vital for investors and industry enthusiasts to carefully evaluate companies. In this article, we will perform a comprehensive industry comparison, evaluating <strong>Apple AAPL</strong> against its key competitors in the Technology Hardware, Storage &amp; Peripherals industry. By analyzing important financial metrics, market position, and growth prospects, we aim to provide valuable insights for investors and shed light on company's performance within the industry.</p>
<div class="lb-trans"><p>在当今快速变化和竞争激烈的商业环境中，投资者和行业爱好者必须仔细评估公司。在本文中，我们将对 <strong>苹果 AAPL</strong> 与其在技术硬件、存储和外设行业的主要竞争对手进行全面的行业比较。通过分析重要的财务指标、市场地位和增长前景，我们旨在为投资者提供有价值的见解，并揭示公司在行业中的表现。</p>
</div><h3>Apple Background</h3>
<div class="lb-trans"><h3>苹果背景</h3>
</div><p>Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone makes up a majority of the firm sales, and Apple's other products like Mac, iPad, and Watch are designed around the iPhone as the focal point of an expansive software ecosystem. Apple has progressively worked to add new applications, like streaming video, subscription bundles, and augmented reality. The firm designs its own software and semiconductors while working with subcontractors like Foxconn and TSMC to build its products and chips. Slightly less than half of Apple's sales come directly through its flagship stores, with a majority of sales coming indirectly through partnerships and distribution.</p>
<div class="lb-trans"><p>苹果是全球最大的公司之一，拥有广泛的硬件和软件产品组合，面向消费者和企业。苹果的 iPhone 占据了公司销售的大部分，苹果的其他产品如 Mac、iPad 和 Watch 则围绕 iPhone 构建，形成一个广泛的软件生态系统。苹果逐步增加了新的应用程序，如视频流、订阅捆绑和增强现实。该公司设计自己的软件和半导体，同时与富士康和台积电等分包商合作生产其产品和芯片。苹果的销售中略少于一半直接来自其旗舰店，大部分销售则通过合作伙伴和分销渠道间接实现。</p>
</div><table>
<thead>
<tr>
<th><strong>Company</strong></th>
<th><strong>P/E</strong></th>
<th><strong>P/B</strong></th>
<th><strong>P/S</strong></th>
<th><strong>ROE</strong></th>
<th><strong>EBITDA (in billions)</strong></th>
<th><strong>Gross Profit (in billions)</strong></th>
<th><strong>Revenue Growth</strong></th>
</tr>
</thead>
<tbody>
<tr>
<td>Apple Inc</td>
<td>31.27</td>
<td>44.32</td>
<td>7.62</td>
<td>58.74%</td>
<td>$45.91</td>
<td>$58.27</td>
<td>3.95%</td>
</tr>
<tr>
<td>Hewlett Packard Enterprise Co</td>
<td>7.28</td>
<td>0.79</td>
<td>0.66</td>
<td>2.39%</td>
<td>$1.11</td>
<td>$2.29</td>
<td>16.27%</td>
</tr>
<tr>
<td>Super Micro Computer Inc</td>
<td>13.70</td>
<td>3</td>
<td>0.96</td>
<td>5.29%</td>
<td>$0.4</td>
<td>$0.67</td>
<td>54.93%</td>
</tr>
<tr>
<td>NetApp Inc</td>
<td>15.30</td>
<td>17.13</td>
<td>2.68</td>
<td>31.69%</td>
<td>$0.45</td>
<td>$1.15</td>
<td>2.18%</td>
</tr>
<tr>
<td>Pure Storage Inc</td>
<td>134.68</td>
<td>10.42</td>
<td>4.52</td>
<td>3.12%</td>
<td>$0.09</td>
<td>$0.59</td>
<td>11.4%</td>
</tr>
<tr>
<td>Western Digital Corp</td>
<td>10.55</td>
<td>1.05</td>
<td>0.80</td>
<td>4.89%</td>
<td>$0.96</td>
<td>$1.52</td>
<td>41.33%</td>
</tr>
<tr>
<td>Eastman Kodak Co</td>
<td>6.78</td>
<td>0.77</td>
<td>0.54</td>
<td>2.46%</td>
<td>$0.05</td>
<td>$0.05</td>
<td>-3.27%</td>
</tr>
<tr>
<td>Turtle Beach Corp</td>
<td>13.99</td>
<td>1.81</td>
<td>0.61</td>
<td>18.11%</td>
<td>$0.03</td>
<td>$0.05</td>
<td>46.76%</td>
</tr>
<tr>
<td><strong>Average</strong></td>
<td><strong>28.9</strong></td>
<td><strong>5.0</strong></td>
<td><strong>1.54</strong></td>
<td><strong>9.71%</strong></td>
<td><strong>$0.44</strong></td>
<td><strong>$0.9</strong></td>
<td><strong>24.23%</strong></td>
</tr>
</tbody>
</table>
<div class="lb-trans"><table>
<thead>
<tr>
<th><strong>公司</strong></th>
<th><strong>市盈率</strong></th>
<th><strong>市净率</strong></th>
<th><strong>市销率</strong></th>
<th><strong>股本回报率</strong></th>
<th><strong>息税折旧摊销前利润（十亿美元）</strong></th>
<th><strong>毛利润（十亿美元）</strong></th>
<th><strong>收入增长</strong></th>
</tr>
</thead>
<tbody>
<tr>
<td>苹果公司</td>
<td>31.27</td>
<td>44.32</td>
<td>7.62</td>
<td>58.74%</td>
<td>$45.91</td>
<td>$58.27</td>
<td>3.95%</td>
</tr>
<tr>
<td>惠普企业公司</td>
<td>7.28</td>
<td>0.79</td>
<td>0.66</td>
<td>2.39%</td>
<td>$1.11</td>
<td>$2.29</td>
<td>16.27%</td>
</tr>
<tr>
<td>超微计算机公司</td>
<td>13.70</td>
<td>3</td>
<td>0.96</td>
<td>5.29%</td>
<td>$0.4</td>
<td>$0.67</td>
<td>54.93%</td>
</tr>
<tr>
<td>网络应用公司</td>
<td>15.30</td>
<td>17.13</td>
<td>2.68</td>
<td>31.69%</td>
<td>$0.45</td>
<td>$1.15</td>
<td>2.18%</td>
</tr>
<tr>
<td>纯存储公司</td>
<td>134.68</td>
<td>10.42</td>
<td>4.52</td>
<td>3.12%</td>
<td>$0.09</td>
<td>$0.59</td>
<td>11.4%</td>
</tr>
<tr>
<td>西部数据公司</td>
<td>10.55</td>
<td>1.05</td>
<td>0.80</td>
<td>4.89%</td>
<td>$0.96</td>
<td>$1.52</td>
<td>41.33%</td>
</tr>
<tr>
<td>伊士曼柯达公司</td>
<td>6.78</td>
<td>0.77</td>
<td>0.54</td>
<td>2.46%</td>
<td>$0.05</td>
<td>$0.05</td>
<td>-3.27%</td>
</tr>
<tr>
<td>海龟海滩公司</td>
<td>13.99</td>
<td>1.81</td>
<td>0.61</td>
<td>18.11%</td>
<td>$0.03</td>
<td>$0.05</td>
<td>46.76%</td>
</tr>
<tr>
<td><strong>平均</strong></td>
<td><strong>28.9</strong></td>
<td><strong>5.0</strong></td>
<td><strong>1.54</strong></td>
<td><strong>9.71%</strong></td>
<td><strong>$0.44</strong></td>
<td><strong>$0.9</strong></td>
<td><strong>24.23%</strong></td>
</tr>
</tbody>
</table>
</div><p>Through a detailed examination of Apple, we can deduce the following trends:</p>
<div class="lb-trans"><p>通过对苹果的详细审查，我们可以推断出以下趋势：</p>
</div><ul>
<li>Notably, the current Price to Earnings ratio for this stock, <strong>31.27</strong>, is <strong>1.08x</strong> above the industry norm, reflecting a higher valuation relative to the industry.</li>
</ul>
<div class="lb-trans"><ul>
<li>值得注意的是，该股票当前的市盈率为 <strong>31.27</strong>，比行业平均水平高出 <strong>1.08 倍</strong>，反映出相对于行业的更高估值。</li>
</ul>
</div><ul>
<li>It could be trading at a premium in relation to its book value, as indicated by its Price to Book ratio of <strong>44.32</strong> which exceeds the industry average by <strong>8.86x</strong>.</li>
</ul>
<div class="lb-trans"><ul>
<li>根据其市净率 <strong>44.32</strong>，该股票可能以高于其账面价值的价格交易，超过行业平均水平 <strong>8.86 倍</strong>。</li>
</ul>
</div><ul>
<li>With a relatively high Price to Sales ratio of <strong>7.62</strong>, which is <strong>4.95x</strong> the industry average, the stock might be considered overvalued based on sales performance.</li>
</ul>
<div class="lb-trans"><ul>
<li>由于其市销率为 <strong>7.62</strong>，是行业平均水平的 <strong>4.95 倍</strong>，该股票可能被视为基于销售表现的高估。</li>
</ul>
</div><ul>
<li>The company has a higher Return on Equity (ROE) of <strong>58.74%</strong>, which is <strong>49.03%</strong> above the industry average. This suggests efficient use of equity to generate profits and demonstrates profitability and growth potential.</li>
</ul>
<div class="lb-trans"><ul>
<li>该公司的股本回报率（ROE）为 <strong>58.74%</strong>，比行业平均水平高出 <strong>49.03%</strong>。这表明其有效利用股本来产生利润，并展示了盈利能力和增长潜力。</li>
</ul>
</div><ul>
<li>The company has higher Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) of <strong>$45.91 Billion</strong>, which is <strong>104.34x</strong> above the industry average, indicating stronger profitability and robust cash flow generation.</li>
</ul>
<div class="lb-trans"><ul>
<li>该公司的息税折旧摊销前利润（EBITDA）为 <strong>459.1 亿美元</strong>，比行业平均水平高出 <strong>104.34 倍</strong>，表明其盈利能力更强，现金流生成稳健。</li>
</ul>
</div><ul>
<li>The gross profit of <strong>$58.27 Billion</strong> is <strong>64.74x</strong> above that of its industry, highlighting stronger profitability and higher earnings from its core operations.</li>
</ul>
<div class="lb-trans"><ul>
<li>毛利润为 <strong>582.7 亿美元</strong>，是行业水平的 <strong>64.74 倍</strong>，突显出其盈利能力更强，核心业务的收益更高。</li>
</ul>
</div><ul>
<li>With a revenue growth of <strong>3.95%</strong>, which is much lower than the industry average of <strong>24.23%</strong>, the company is experiencing a notable slowdown in sales expansion.</li>
</ul>
<div class="lb-trans"><ul>
<li>收入增长为 <strong>3.95%</strong>，远低于行业平均水平 <strong>24.23%</strong>，公司在销售扩张方面正经历显著放缓。</li>
</ul>
</div><h3>Debt To Equity Ratio</h3>
<div class="lb-trans"><h3>债务与股本比率</h3>
</div><p><img src="https://imageproxy.pbkrs.com/https://www.benzinga.com/files/images/story/2025/1745247633_0.png" alt="" original-src="https://www.benzinga.com/files/images/story/2025/1745247633_0.png"/></p>
<p>The debt-to-equity (D/E) ratio is a key indicator of a company's financial health and its reliance on debt financing.</p>
<div class="lb-trans"><p>债务与股本比率（D/E）是公司财务健康状况及其对债务融资依赖程度的关键指标。</p>
</div><p>Considering the debt-to-equity ratio in industry comparisons allows for a concise evaluation of a company's financial health and risk profile, aiding in informed decision-making.</p>
<div class="lb-trans"><p>在行业比较中考虑债务与股本比率，可以简明地评估公司的财务健康状况和风险特征，帮助做出明智的决策。</p>
</div><p>In terms of the Debt-to-Equity ratio, Apple stands in comparison with its top 4 peers, leading to the following comparisons:</p>
<div class="lb-trans"><p>在债务与股本比率方面，苹果与其前四大同行进行比较，得出以下比较结果：</p>
</div><ul>
<li>Among its top 4 peers, Apple is placed in the middle with a moderate debt-to-equity ratio of <strong>1.45</strong>.</li>
</ul>
<div class="lb-trans"><ul>
<li>在其前四大同行中，苹果的债务与股本比率为 <strong>1.45</strong>，处于中等水平。</li>
</ul>
</div><ul>
<li>This implies a balanced financial structure, with a reasonable proportion of debt and equity.</li>
</ul>
<div class="lb-trans"><ul>
<li>这意味着其财务结构较为平衡，债务和股本的比例合理。</li>
</ul>
</div><h3>Key Takeaways</h3>
<div class="lb-trans"><h3>关键要点</h3>
</div><p>For Apple in the Technology Hardware, Storage &amp; Peripherals industry, the PE, PB, and PS ratios are all high compared to its peers, indicating that the stock may be overvalued. On the other hand, Apple's high ROE, EBITDA, gross profit, and low revenue growth suggest strong profitability and operational efficiency relative to its industry competitors.</p>
<div class="lb-trans"><p>对于苹果在技术硬件、存储和外设行业中，市盈率、市净率和市销率均高于其同行，表明该股票可能被高估。另一方面，苹果的高 ROE、EBITDA、毛利润和低收入增长则表明其相对于行业竞争对手的盈利能力和运营效率较强。</p>
</div><p><em>This article was generated by Benzinga's automated content engine and reviewed by an editor.</em></p>
<div class="lb-trans"><p><em>本文由 Benzinga 的自动内容引擎生成，并由编辑审核。</em></p>
</div>

Evaluating Apple Against Peers In Technology Hardware, Storage & Peripherals Industry

- 苹果在科技硬件行业的市盈率、账面价值比和销售比均高于同行，显示出可能被高估。  
- 尽管苹果的股本回报率、息税折旧摊销前利润和毛利润表现强劲，但其收入增长仅为 3.95%。  
- 苹果的债务与股本比率为 1.45，表明其财务结构较为平衡。  

评估苹果在科技硬件、存储和外围设备行业中的竞争力