<p>任何消极的人都能找到对 <strong>亚马逊</strong>(AMZN 2.77%) 不喜欢的地方。该股票仍然比之前的高点下跌了两位数的百分比。如果特朗普政府的高额关税继续存在，公司可能会面临坎坷的道路。联邦贸易委员会和 17 位州检察长正在对亚马逊提起诉讼，指控其存在垄断行为。</p>
<p>然而，我认为亚马逊的乐观者比消极者更有说服力。在我看来，这家电子商务和云服务巨头的整体未来依然光明。以下是七个理由，说明为什么要毫不犹豫地购买亚马逊股票。</p>
<p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjA3ODkvYW1hem9uLWFsZXhhLXZvaWNlLXJlbW90ZS1iZWluZy11c2VkLWJ5LXBlcnNvbi1vbi10di5wbmcmdz03MDA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="700" height="420" original-src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjA3ODkvYW1hem9uLWFsZXhhLXZvaWNlLXJlbW90ZS1iZWluZy11c2VkLWJ5LXBlcnNvbi1vbi10di5wbmcmdz03MDA"/></p>
<p>图片来源：亚马逊。</p>
<h2>1. 人工智能仍处于早期阶段</h2>
<p>虽然人工智能（AI）已经对世界产生了巨大的影响，但这项技术仍然处于早期阶段。这对亚马逊来说是个好消息。为什么？因为它是全球最大的云服务提供商，而人工智能主要将在云端运行。</p>
<p>我认为，随着自主智能（agentic AI）的成熟，亚马逊处于一个良好的位置，能够成为一个大赢家。如果人工通用智能（AGI）准备就绪，尤其是如果亚马逊重金投资的人工智能先锋公司 Anthropic 成为 AGI 的领导者，亚马逊也将获得巨大的利润。</p>
<h2>2. 电子商务仍然具有巨大的增长潜力</h2>
<p>亚马逊的大部分收入来自电子商务。尽管电子商务对公司的增长驱动作用不如其云业务，但它仍然具有巨大的增长潜力。</p>
<p>亚马逊的电子商务业务可能会增长多少？首席执行官安迪·贾西在公司 2024 年 10 月的季度更新中指出，亚马逊在全球零售市场的份额仅约为 1%。其中 80% 到 85% 的零售市场仍然在实体店中，电子商务占其余部分。贾西预测，这一 “方程式将在未来 10 到 20 年内翻转。” 如果他是对的，亚马逊将成为最大的受益者之一。</p>
<h2>3. 其他多重增长机会</h2>
<p>人工智能和电子商务并不是亚马逊唯一的增长机会。该公司还有多个 “其他赌注”（借用另一家大型人工智能领导者的说法），可能推动长期增长。</p>
<p>医疗保健是亚马逊最重要的增长领域之一，得益于其在在线药房和医疗服务市场的扩展。公司的 Project Kuiper 卫星网络可能在今年晚些时候开始提供互联网服务。我认为 Zoox，亚马逊的自动驾驶打车业务，长期来看也可能会产生影响。</p>
<h2>4. 令人印象深刻的财务背景</h2>
<p>赚钱需要资金。而亚马逊拥有 <em>大量</em> 资金。公司的现金储备超过 940 亿美元。亚马逊的收入持续增长，其利润增长得更快，在最新季度同比飙升 64%。亚马逊在未来增长方面处于良好位置。</p>
<h2>5. 创新文化</h2>
<p>亚马逊创始人杰夫·贝索斯在员工中灌输了一种创业心态，这种心态至今仍然存在，尽管公司现在的估值约为 2.2 万亿美元。他称之为 “第一天” 文化。亚马逊继续寻找创新的新方法和增长的新机会。</p>
<p>贾西在他最新的股东信中扩展了这种 “第一天” 视角。他写道，亚马逊还有一种 “为什么文化”。贾西解释说，公司的员工 “必须不断质疑我们周围的一切。” 他说，问 “为什么” 促成了亚马逊的重大创新，从仅销售书籍到销售各种产品，再到推出亚马逊网络服务。</p>
<p>我认为，亚马逊基于创业思维和不断追问 “为什么” 的创新文化，将在未来带来更多颠覆性的产品和服务。</p>
<h2>6. 历史上具有吸引力的估值</h2>
<p>至少乍一看，亚马逊的股票似乎并不便宜。公司的股票交易价格接近过去 12 个月收益的 34 倍，未来收益的 32 倍以上。</p>
<p>然而，与其历史水平相比，亚马逊的估值看起来很有吸引力。该股票现在的价格比自 2009 年初以来便宜，当时美国经济开始从大萧条中复苏。</p>
<p><img src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/70a2c1f84a57ff791e71078847311e58.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="720" height="441" original-src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/70a2c1f84a57ff791e71078847311e58.png"/></p>
<p>AMZN 市盈率数据来源于 YCharts</p>
<h2>7. 未来是存在的</h2>
<p>或许购买亚马逊股票的最好理由是，未来是存在的。公司面临的关税和宏观经济不确定性带来的任何挑战都只是暂时的。亚马逊在过去证明了其惊人的韧性。未来几乎肯定会继续保持韧性。如果你对亚马逊持乐观态度，我怀疑你在长期内会赚到很多钱。</p>

亚马逊

亚马逊每日 2 倍做多 ETF - Direxion

<p>这篇文章概述了尽管面临当前挑战，投资亚马逊股票的七个有力理由。关键点包括人工智能的早期潜力、电子商务、医疗保健和其他领域的显著增长机会、超过 940 亿美元的强大财务状况、创新文化、历史上具有吸引力的估值，以及对亚马逊在宏观经济不确定性下韧性的信心。作者认为，这些因素使亚马逊在未来成功的道路上具备良好位置，值得投资</p>

<p>Any negative Nellie can find things to dislike about <strong>Amazon</strong>(AMZN 2.77%). The stock remains down by a double-digit percentage below its previous high. The company could face a bumpy road if the Trump administration's steep tariffs remain in place. The Federal Trade Commission and 17 state attorneys general are going after Amazon in court for alleged monopolistic practices.</p>
<div class="lb-trans"><p>任何消极的人都能找到对 <strong>亚马逊</strong>(AMZN 2.77%) 不喜欢的地方。该股票仍然比之前的高点下跌了两位数的百分比。如果特朗普政府的高额关税继续存在，公司可能会面临坎坷的道路。联邦贸易委员会和 17 位州检察长正在对亚马逊提起诉讼，指控其存在垄断行为。</p>
</div><p>However, I think Amazon's positive Pollys have a stronger case than the negative Nellies. The e-commerce and cloud services giant's overall future remains bright, in my view. Here are seven reasons to buy Amazon stock like there's no tomorrow.</p>
<div class="lb-trans"><p>然而，我认为亚马逊的乐观者比消极者更有说服力。在我看来，这家电子商务和云服务巨头的整体未来依然光明。以下是七个理由，说明为什么要毫不犹豫地购买亚马逊股票。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjA3ODkvYW1hem9uLWFsZXhhLXZvaWNlLXJlbW90ZS1iZWluZy11c2VkLWJ5LXBlcnNvbi1vbi10di5wbmcmdz03MDA" alt="" original-src="https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F820789%2Famazon-alexa-voice-remote-being-used-by-person-on-tv.png&amp;op=resize&amp;w=700"/></p>
<p>Image source: Amazon.</p>
<div class="lb-trans"><p>图片来源：亚马逊。</p>
</div><h2>1. AI is only in its early innings</h2>
<div class="lb-trans"><h2>1. 人工智能仍处于早期阶段</h2>
</div><p>While artificial intelligence (AI) has impacted the world tremendously already, the technology is still only in its early innings. This bodes well for Amazon. Why? It's the world's largest cloud services provider, and AI will run primarily in the cloud.</p>
<div class="lb-trans"><p>虽然人工智能（AI）已经对世界产生了巨大的影响，但这项技术仍然处于早期阶段。这对亚马逊来说是个好消息。为什么？因为它是全球最大的云服务提供商，而人工智能主要将在云端运行。</p>
</div><p>I think Amazon is well-positioned to be a big winner as agentic AI hits its stride. The company should also profit hugely if and when artificial general intelligence (AGI) is ready, especially if Anthropic (an AI pioneer in which Amazon has invested heavily) emerges as an AGI leader.</p>
<div class="lb-trans"><p>我认为，随着自主智能（agentic AI）的成熟，亚马逊处于一个良好的位置，能够成为一个大赢家。如果人工通用智能（AGI）准备就绪，尤其是如果亚马逊重金投资的人工智能先锋公司 Anthropic 成为 AGI 的领导者，亚马逊也将获得巨大的利润。</p>
</div><h2>2. E-commerce still has massive growth potential</h2>
<div class="lb-trans"><h2>2. 电子商务仍然具有巨大的增长潜力</h2>
</div><p>Amazon generates most of its revenue from e-commerce. Although e-commerce isn't as big a growth driver for the company as its cloud business, it still has massive growth potential.</p>
<div class="lb-trans"><p>亚马逊的大部分收入来自电子商务。尽管电子商务对公司的增长驱动作用不如其云业务，但它仍然具有巨大的增长潜力。</p>
</div><p>How much could Amazon's e-commerce business grow? CEO Andy Jassy noted in the company's October 2024 quarterly update that Amazon's share of the global retail market is only around 1%. Between 80% and 85% of that retail market is still in brick-and-mortar stores, with e-commerce making up the rest. Jassy predicted that this &#34;equation is going to flip in the next 10 to 20 years.&#34; If he's right, Amazon should be one of the biggest beneficiaries.</p>
<div class="lb-trans"><p>亚马逊的电子商务业务可能会增长多少？首席执行官安迪·贾西在公司 2024 年 10 月的季度更新中指出，亚马逊在全球零售市场的份额仅约为 1%。其中 80% 到 85% 的零售市场仍然在实体店中，电子商务占其余部分。贾西预测，这一 “方程式将在未来 10 到 20 年内翻转。” 如果他是对的，亚马逊将成为最大的受益者之一。</p>
</div><h2>3. Multiple other growth opportunities</h2>
<div class="lb-trans"><h2>3. 其他多重增长机会</h2>
</div><p>AI and e-commerce aren't Amazon's only growth opportunities. The company has multiple &#34;other bets&#34; (to borrow a phrase from another giant AI leader) that could drive long-term growth.</p>
<div class="lb-trans"><p>人工智能和电子商务并不是亚马逊唯一的增长机会。该公司还有多个 “其他赌注”（借用另一家大型人工智能领导者的说法），可能推动长期增长。</p>
</div><p>Healthcare ranks as one of Amazon's most important areas for growth, thanks to its expansion into the online pharmacy and healthcare provider markets. The company's Project Kuiper satellite network could begin providing internet service later this year. I think Zoox, Amazon's autonomous ride-hailing business, could also move the needle over the long term.</p>
<div class="lb-trans"><p>医疗保健是亚马逊最重要的增长领域之一，得益于其在在线药房和医疗服务市场的扩展。公司的 Project Kuiper 卫星网络可能在今年晚些时候开始提供互联网服务。我认为 Zoox，亚马逊的自动驾驶打车业务，长期来看也可能会产生影响。</p>
</div><h2>4. An impressive financial pedigree</h2>
<div class="lb-trans"><h2>4. 令人印象深刻的财务背景</h2>
</div><p>It takes money to make money. And Amazon has <em>a lot</em> of money. The company's cash stockpile tops $94 billion. Amazon's revenue continues to grow. Its profits are growing even more quickly, soaring 64% year over year in the latest quarter. Amazon is well-positioned to invest in future growth.</p>
<div class="lb-trans"><p>赚钱需要资金。而亚马逊拥有 <em>大量</em> 资金。公司的现金储备超过 940 亿美元。亚马逊的收入持续增长，其利润增长得更快，在最新季度同比飙升 64%。亚马逊在未来增长方面处于良好位置。</p>
</div><h2>5. A culture of innovation</h2>
<div class="lb-trans"><h2>5. 创新文化</h2>
</div><p>Amazon founder Jeff Bezos instilled a start-up mindset among employees that remains in place today, even though the company is now valued at around $2.2 trillion. He referred to this as a &#34;Day One&#34; culture. Amazon continues to look for new ways to innovate and new opportunities to grow.</p>
<div class="lb-trans"><p>亚马逊创始人杰夫·贝索斯在员工中灌输了一种创业心态，这种心态至今仍然存在，尽管公司现在的估值约为 2.2 万亿美元。他称之为 “第一天” 文化。亚马逊继续寻找创新的新方法和增长的新机会。</p>
</div><p>Jassy expanded on this &#34;Day One&#34; perspective in his latest letter to shareholders. He wrote that Amazon also has a &#34;why culture.&#34; Jassy explained that the company's employees &#34;have to constantly question everything around us.&#34; He said that asking &#34;why&#34; has led to the major innovations that have led to Amazon's growth, from shifting from selling only books to selling all types of products to launching Amazon Web Services.</p>
<div class="lb-trans"><p>贾西在他最新的股东信中扩展了这种 “第一天” 视角。他写道，亚马逊还有一种 “为什么文化”。贾西解释说，公司的员工 “必须不断质疑我们周围的一切。” 他说，问 “为什么” 促成了亚马逊的重大创新，从仅销售书籍到销售各种产品，再到推出亚马逊网络服务。</p>
</div><p>I think Amazon's culture of innovation, based upon thinking like a start-up and continually asking why, will lead to more game-changing products and services in the future.</p>
<div class="lb-trans"><p>我认为，亚马逊基于创业思维和不断追问 “为什么” 的创新文化，将在未来带来更多颠覆性的产品和服务。</p>
</div><h2>6. A historically attractive valuation</h2>
<div class="lb-trans"><h2>6. 历史上具有吸引力的估值</h2>
</div><p>At least at first glance, Amazon stock doesn't look like much of a bargain. The company's shares trade at nearly 34 times trailing 12-month earnings and more than 32 times forward earnings.</p>
<div class="lb-trans"><p>至少乍一看，亚马逊的股票似乎并不便宜。公司的股票交易价格接近过去 12 个月收益的 34 倍，未来收益的 32 倍以上。</p>
</div><p>However, Amazon's valuation looks attractive compared to its historical levels. The stock is cheaper now than it's been since early 2009, when the U.S. economy began recovering from the Great Recession.</p>
<div class="lb-trans"><p>然而，与其历史水平相比，亚马逊的估值看起来很有吸引力。该股票现在的价格比自 2009 年初以来便宜，当时美国经济开始从大萧条中复苏。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/70a2c1f84a57ff791e71078847311e58.png" alt="" original-src="https://media.ycharts.com/charts/70a2c1f84a57ff791e71078847311e58.png"/></p>
<p>AMZN PE Ratio data by YCharts</p>
<div class="lb-trans"><p>AMZN 市盈率数据来源于 YCharts</p>
</div><h2>7. There <em>is</em> a tomorrow</h2>
<div class="lb-trans"><h2>7. 未来是存在的</h2>
</div><p>Probably the best reason to buy Amazon stock like there's no tomorrow is that there <em>is</em> a tomorrow. Any challenges that the company faces from tariffs and macroeconomic uncertainty will be only temporary. Amazon has proven to be remarkably resilient in the past. It will almost certainly continue to be resilient in the future. If you're a positive Polly about Amazon, I suspect you'll make plenty of money over the long term.</p>
<div class="lb-trans"><p>或许购买亚马逊股票的最好理由是，未来是存在的。公司面临的关税和宏观经济不确定性带来的任何挑战都只是暂时的。亚马逊在过去证明了其惊人的韧性。未来几乎肯定会继续保持韧性。如果你对亚马逊持乐观态度，我怀疑你在长期内会赚到很多钱。</p>
</div>

7 Reasons to Buy Amazon Stock Like There's No Tomorrow

- 亚马逊面临特朗普政府关税和反垄断诉讼的挑战。  
- 但公司在人工智能和电商领域仍有巨大增长潜力。  
- 亚马逊的财务状况良好，创新文化将推动未来发展。  

购买亚马逊股票的 7 个理由：抓住机会，刻不容缓