<p>冷冻食品区的一位明星产品不仅为美国家庭提供食物，还推动了全球最大食品公司之一的品牌增长。</p>
<p>&#34;我们热爱需求，我们热爱销售蛋白质并喂养世界。因此，我们始终在寻找经济实惠的方式，为我们的股东创造价值，同时也为消费者提供合理的价格点，&#34;泰森食品首席增长官克里斯蒂娜·兰伯特在接受福克斯新闻数字版采访时表示。</p>
<p>&#34;我们在这个行业已经有 90 年了，&#34;她补充道。&#34;我们找到很多方法来克服任何市场条件或消费者需求。&#34;</p>
<p>在 6 月，泰森推出了一个熟悉的经典餐点的改版：超级恐龙鸡块。新的趣味形状鸡块是原来的两倍大，并正在全国更多的杂货店扩展。</p>
<p><strong>麦当劳粉丝最爱的零食卷回归</strong></p>
<p>根据 NielsenIQ 的数据，冷冻鸡块的销售去年增长了近 18%，使其成为一个价值 11 亿美元的行业。对于泰森来说，鸡块的销售大约占其总销售量的 21%。</p>
<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/golden-tyson-chicken-nuggets-on-tray-getty.jpg/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/golden-tyson-chicken-nuggets-on-tray-getty.jpg/query-dGw9MSZ2ZT0x"/></p>
<p>泰森的鸡块在品尝测试中展示在托盘上。(Getty Images)</p>
<p>&#34;我们已经喜欢我们的恐龙鸡块，但做得更大让它变得更好。消费者的反响很好，大家都很兴奋，&#34;兰伯特说。&#34;它们在我们的俱乐部合作伙伴那里销售得非常好，并且正在进入更多的零售合作伙伴。&#34;</p>
<p>&#34;我认为每个人都喜欢有理由玩弄他们的食物，因为我们内心深处都是孩子。因此，允许我们再次与食物玩乐的精神不仅体现在超级恐龙鸡块上，还有一些我们带来的恐怖鸡块和其他形状，&#34;她补充道。</p>
<p>在 8 月初，泰森报告了强劲的第三季度收益，收入同比增长 4%，达到 138.8 亿美元，调整后的每股收益为 0.91 美元，超出分析师预期。该公司还提高了 2025 年的全年销售预期，现在预计增长 2% 到 3%，这得益于对鸡肉和熟食的持续需求，即使泰森准备面临更深的牛肉损失。</p>
<p>&#34;我记得我刚开始时，这是一家规模更小的公司，主要做鸡肉，现在我们已经扩展到牛肉、猪肉和一系列美味的品牌熟食，&#34;兰伯特回忆道。</p>
<p>&#34;我们来自谦卑的起点，我们当然铭记于心，因为我们考虑到所有产品，以便我们能够提供广泛的产品供任何人可得，&#34;她继续说道，&#34;以满足任何预算需求和营养需求。&#34;</p>
<p>虽然外表看似轻松，但大规模推出像超级恐龙鸡块这样的产品是严肃的商业。兰伯特称赞泰森的 138,000 名团队成员在创造力和运营效率方面的执行力。</p>
<p>&#34;我们允许人们在任何地方发挥创造力，以解决任何问题，无论是提供美味产品的运营效率，还是在创新方面提出新的有趣的食物玩法，&#34;兰伯特解释道。</p>
<p>泰森也在倾听消费者的反馈。针对一条批评超级恐龙鸡块口感松软和调味不足的病毒式评论，该公司迅速展开调查。</p>
<p>&#34;我们希望尽快纠正任何可能让消费者失望的体验，&#34;泰森的首席创新官表示。&#34;我们的许多包装和空气炸锅确实有些差异……我知道我儿子个人喜欢不遵循烹饪说明，而是把它们加热得更热，因为他喜欢更脆的口感。&#34;</p>
<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/tyson-many-frozen-dino-nuggets-on-store-shelf-getty.jpg/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/tyson-many-frozen-dino-nuggets-on-store-shelf-getty.jpg/query-dGw9MSZ2ZT0x"/></p>
<p>泰森食品的冷冻趣味形状鸡块产品在 Safeway 商店的冷藏区展示。(Getty Images)</p>
<p>&#34;面包屑的配方有小麦成分，我们看到一些人真的在寻找这个，它提供了一些额外的脆感，&#34;兰伯特指出，&#34;但与一些传统鸡块相比，这种鸡块含有更多的蛋白质。&#34;</p>
<p>作为全球最大食品公司之一的增长领导者，兰伯特指出了泰森在零食领域的未来机会，并向下一代食品行业发明者提供建议。</p>
<p><strong>点击这里获取福克斯商业新闻的移动版</strong></p>
<p>&#34;消费者在寻找什么，你自己愿意吃什么？如果你不愿意吃，那可能就不是消费者需要的东西，&#34;她提出。</p>
<p>&#34;但始终理解消费者的需求，了解市场上缺乏的地方，未提供解决方案的地方，这些都是将你可能喜欢的东西与消费者确实想要的东西对齐的绝佳机会。&#34;</p>
<p><strong>阅读更多福克斯商业新闻</strong></p>

泰森食品

<p>泰森食品正在经历显著增长，这得益于其改进版的 Mega Dino Nuggets，这些产品体积更大，并且正在扩展到更多的杂货店货架上。冷冻鸡块市场的销售额增长了 18%，使其成为一个价值 11 亿美元的行业。泰森在第三季度报告了 4% 的收入增长，达到 138.8 亿美元，并对 2025 年持乐观态度。该公司专注于消费者反馈和创新，旨在满足多样化的营养需求，同时保持运营效率</p>

<p>A star performer in the frozen food aisle is not only feeding American families, but it’s also driving brand growth for one of the biggest food companies on Earth.</p>
<div class="lb-trans"><p>冷冻食品区的一位明星产品不仅为美国家庭提供食物，还推动了全球最大食品公司之一的品牌增长。</p>
</div><p>&#34;We love demand, we love to sell protein and feed the world. And so we're always looking for ways to do that economically, for our shareholders, to bring value, but also to have those reasonable price points for the consumer,&#34; Tyson Foods chief growth officer Kristina Lambert told Fox News Digital.</p>
<div class="lb-trans"><p>&#34;我们热爱需求，我们热爱销售蛋白质并喂养世界。因此，我们始终在寻找经济实惠的方式，为我们的股东创造价值，同时也为消费者提供合理的价格点，&#34;泰森食品首席增长官克里斯蒂娜·兰伯特在接受福克斯新闻数字版采访时表示。</p>
</div><p>&#34;We've been in the industry now for 90 years,&#34; she added. &#34;We have found a lot of ways to overcome any kind of market conditions or consumer needs.&#34;</p>
<div class="lb-trans"><p>&#34;我们在这个行业已经有 90 年了，&#34;她补充道。&#34;我们找到很多方法来克服任何市场条件或消费者需求。&#34;</p>
</div><p>In June, Tyson launched a revamped version of a familiar favorite meal: Mega Dino Nuggets. The new fun-shaped nuggets are twice the size of the original and are expanding into more grocery aisles nationwide.</p>
<div class="lb-trans"><p>在 6 月，泰森推出了一个熟悉的经典餐点的改版：超级恐龙鸡块。新的趣味形状鸡块是原来的两倍大，并正在全国更多的杂货店扩展。</p>
</div><p><strong>MCDONALD'S FAN-FAVORITE SNACK WRAP RETURNS</strong></p>
<div class="lb-trans"><p><strong>麦当劳粉丝最爱的零食卷回归</strong></p>
</div><p>Frozen chicken nugget sales rose nearly 18% last year, according to NielsenIQ, making it a $1.1 billion industry. For Tyson, nugget sales account for roughly 21% of its total sales volume.</p>
<div class="lb-trans"><p>根据 NielsenIQ 的数据，冷冻鸡块的销售去年增长了近 18%，使其成为一个价值 11 亿美元的行业。对于泰森来说，鸡块的销售大约占其总销售量的 21%。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/golden-tyson-chicken-nuggets-on-tray-getty.jpg/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/golden-tyson-chicken-nuggets-on-tray-getty.jpg?ve=1&amp;tl=1"/></p>
<p>Tyson's chicken nuggets are shown on a tray during a taste testing. (Getty Images)</p>
<div class="lb-trans"><p>泰森的鸡块在品尝测试中展示在托盘上。(Getty Images)</p>
</div><p>&#34;We already liked our Dino Nuggets, but making it even bigger makes it even better. And it's great that the consumers are receiving it and there's just as much excitement,&#34; Lambert said. &#34;They're selling very well at our club partners and they're moving into more retail partners as we speak.&#34;</p>
<div class="lb-trans"><p>&#34;我们已经喜欢我们的恐龙鸡块，但做得更大让它变得更好。消费者的反响很好，大家都很兴奋，&#34;兰伯特说。&#34;它们在我们的俱乐部合作伙伴那里销售得非常好，并且正在进入更多的零售合作伙伴。&#34;</p>
</div><p>&#34;I think everyone loves a reason to play with their food because we're all a little bit of kids at heart. And so giving permission to have fun with our food again has been the spirit of not only the Mega Dino Nuggets, but some of our spooky nuggets and some of the other shapes we've brought,&#34; she expanded.</p>
<div class="lb-trans"><p>&#34;我认为每个人都喜欢有理由玩弄他们的食物，因为我们内心深处都是孩子。因此，允许我们再次与食物玩乐的精神不仅体现在超级恐龙鸡块上，还有一些我们带来的恐怖鸡块和其他形状，&#34;她补充道。</p>
</div><p>In early August, Tyson reported strong third-quarter earnings, with revenue rising 4% year-over-year to $13.88 billion, and adjusted earnings per share coming in at $0.91 – beating analyst expectations. The company also raised its full-year sales outlook for 2025, now projecting 2 to 3% growth, fueled by continued demand for chicken and prepared foods, even as Tyson readies for deeper losses in beef.</p>
<div class="lb-trans"><p>在 8 月初，泰森报告了强劲的第三季度收益，收入同比增长 4%，达到 138.8 亿美元，调整后的每股收益为 0.91 美元，超出分析师预期。该公司还提高了 2025 年的全年销售预期，现在预计增长 2% 到 3%，这得益于对鸡肉和熟食的持续需求，即使泰森准备面临更深的牛肉损失。</p>
</div><p>&#34;I remember when I started, it was a much smaller company, mostly chicken, and now we have grown into beef, pork, and a whole bunch of delicious branded prepared items,&#34; Lambert reflected.</p>
<div class="lb-trans"><p>&#34;我记得我刚开始时，这是一家规模更小的公司，主要做鸡肉，现在我们已经扩展到牛肉、猪肉和一系列美味的品牌熟食，&#34;兰伯特回忆道。</p>
</div><p>&#34;We came from humble beginnings, and we certainly take that to heart as we consider all of our products so that we have a breadth of products available for anybody to be attainable,&#34; she continued, &#34;to meet any of those budgetary needs and nutritional needs.&#34;</p>
<div class="lb-trans"><p>&#34;我们来自谦卑的起点，我们当然铭记于心，因为我们考虑到所有产品，以便我们能够提供广泛的产品供任何人可得，&#34;她继续说道，&#34;以满足任何预算需求和营养需求。&#34;</p>
</div><p>While playful on the outside, launching a product like Mega Dino Nuggets at scale is serious business. Lambert praised Tyson’s 138,000 team members for executing on both creativity and operational efficiency.</p>
<div class="lb-trans"><p>虽然外表看似轻松，但大规模推出像超级恐龙鸡块这样的产品是严肃的商业。兰伯特称赞泰森的 138,000 名团队成员在创造力和运营效率方面的执行力。</p>
</div><p>&#34;We allow people to be creative wherever they are to solve whatever problems, whether it be the operational efficiencies to provide great-tasting products, or whether it'd be around the innovation side and coming up with those new fun ways to have fun with our food,&#34; Lambert explained.</p>
<div class="lb-trans"><p>&#34;我们允许人们在任何地方发挥创造力，以解决任何问题，无论是提供美味产品的运营效率，还是在创新方面提出新的有趣的食物玩法，&#34;兰伯特解释道。</p>
</div><p>Tyson has been listening to consumer feedback as well. In response to a viral review that criticized the Mega Dino Nuggets for being mushy and underseasoned, the company moved quickly to investigate.</p>
<div class="lb-trans"><p>泰森也在倾听消费者的反馈。针对一条批评超级恐龙鸡块口感松软和调味不足的病毒式评论，该公司迅速展开调查。</p>
</div><p>&#34;We want to correct [it] as quickly as possible, anything that might give a consumer a disappointing experience,&#34; Tyson’s chief innovator said. &#34;A lot of our packages and air fryers do vary just a little bit… I know my son personally loves to not follow the cooking instructions and to heat them a little hotter, because he likes his a little bit crunchier.&#34;</p>
<div class="lb-trans"><p>&#34;我们希望尽快纠正任何可能让消费者失望的体验，&#34;泰森的首席创新官表示。&#34;我们的许多包装和空气炸锅确实有些差异……我知道我儿子个人喜欢不遵循烹饪说明，而是把它们加热得更热，因为他喜欢更脆的口感。&#34;</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/tyson-many-frozen-dino-nuggets-on-store-shelf-getty.jpg/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/tyson-many-frozen-dino-nuggets-on-store-shelf-getty.jpg?ve=1&amp;tl=1"/></p>
<p>Tyson Foods frozen fun-shaped chicken nugget products sit in the refrigerated section of a Safeway store. (Getty Images)</p>
<div class="lb-trans"><p>泰森食品的冷冻趣味形状鸡块产品在 Safeway 商店的冷藏区展示。(Getty Images)</p>
</div><p>&#34;The breading profile has a wheat profile, which we see some people really looking for that, that it provides a little extra crunch within there,&#34; Lambert noted, &#34;but there's a lot of protein in that nugget versus some of the traditional nuggets.&#34;</p>
<div class="lb-trans"><p>&#34;面包屑的配方有小麦成分，我们看到一些人真的在寻找这个，它提供了一些额外的脆感，&#34;兰伯特指出，&#34;但与一些传统鸡块相比，这种鸡块含有更多的蛋白质。&#34;</p>
</div><p>Leading growth at one of the largest food companies in the world, Lambert pointed out future opportunities in the snacking space for Tyson and offered advice to the next generation of food industry inventors.</p>
<div class="lb-trans"><p>作为全球最大食品公司之一的增长领导者，兰伯特指出了泰森在零食领域的未来机会，并向下一代食品行业发明者提供建议。</p>
</div><p><strong>GET FOX BUSINESS ON THE GO BY CLICKING HERE</strong></p>
<div class="lb-trans"><p><strong>点击这里获取福克斯商业新闻的移动版</strong></p>
</div><p>&#34;What are consumers looking for, and what are you willing to eat yourself? And if it's not something you're not willing to eat, then maybe it's not the right thing for the consumers,&#34; she posited.</p>
<div class="lb-trans"><p>&#34;消费者在寻找什么，你自己愿意吃什么？如果你不愿意吃，那可能就不是消费者需要的东西，&#34;她提出。</p>
</div><p>&#34;But always understanding the consumer needs, where there's a gap in what they have in the marketplace where no solutions have been provided, those are great opportunities to align what you might like and what consumers definitely want.&#34;</p>
<div class="lb-trans"><p>&#34;但始终理解消费者的需求，了解市场上缺乏的地方，未提供解决方案的地方，这些都是将你可能喜欢的东西与消费者确实想要的东西对齐的绝佳机会。&#34;</p>
</div><p><strong>READ MORE FROM FOX BUSINESS</strong></p>
<div class="lb-trans"><p><strong>阅读更多福克斯商业新闻</strong></p>
</div>

让成年人重拾童年乐趣的小吃强势回归