<p><em>Crown Royal 在 NFL 体育场进行终极尾随活动，携手 NFL 传奇球员、升级座位、为军方准备紫色包等</em></p>
<p>, /PRNewswire/ -- Crown Royal 作为 NFL 的官方威士忌合作伙伴，回归第五年，带着标志性的 Crown Royal Rig——一辆超大的 18 轮卡车，运输着两个 XXL 双木桶，贯穿整个赛季传递慷慨，回馈那些为比赛日助力的球迷，并为军方准备 Crown Royal 紫色包。今年，Crown Royal 邀请了艾美奖提名的体育广播记者 Taylor Rooks 作为他们的乘客公主，合作在 10 个城市的标志性 NFL 比赛中给球迷带来惊喜，提供升级的比赛日座位机会。</p>
<p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg"/></p>
<p>今年，Crown Royal Rig 增加了一项皇家改造：皇家座位。NFL 球迷在巡演中遇到 Crown Royal Rig 时，有机会登上车内，拍照并测试按响卡车喇叭的运气。成功的人将获得升级的优质票†，提升他们的比赛日体验。</p>
<p>&#34;说实话，球迷才是真正的比赛日 MVP，&#34; Rooks 说。&#34;他们带来氛围，确保从尾随到体育场的能量高涨，提供球队每周所依赖的支持。我非常兴奋能与 Crown Royal 一起参与他们的慷慨，帮助球迷让他们的比赛日难以忘怀！&#34;</p>
<p>在 9 月 28 日的星期日，Rooks 与 NFL 传奇球员 Tony Gonzalez 在堪萨斯城的 Crown Royal Rig 停靠站一起参加了一场热烈的尾随活动。两人享用了特色鸡尾酒，与获得座位升级的幸运球迷庆祝，并参与了紫色包项目，这是与 Packages from Home‡合作的长期倡议，为海外现役军人提供装在 Crown Royal 包中的健康必需品。</p>
<p>&#34;今年，我们致力于发现新的方式回馈球迷，将小的连接时刻转化为提升比赛日体验的大胜利，&#34; Crown Royal 的总监 James Valdes 说。&#34;慷慨一直是我们品牌宗旨的核心，我们很自豪能庆祝作为 NFL 官方威士忌赞助商的第五年，携手 Taylor Rooks 和 NFL 传奇球员与全国的球迷分享这种精神。&#34;</p>
<p>21 岁及以上的球迷如果无法亲自体验 Crown Royal Rig，仍然可以通过 CrownRoyal.com/RoyalRig 参与乐趣，在那里他们可以追踪全国范围内打包的紫色包数量，发现比赛日食谱等！</p>
<p>随着皇家座位的加入，Crown Royal 展示了慷慨不仅仅是随行，它驱动着比赛日体验。</p>
<p>†如果获胜者没有比赛的票，他们将获得比赛的票作为奖品。</p>
<p>* 无需购买。美国，21 岁及以上。仅在举办特定 NFL 职业橄榄球比赛的体育场外的促销活动中提供。机会在 CROWN ROYAL Rig 复制品（即皇家座位）中坐下并参与的机会按先到先得的原则提供，无法保证。奖品：（2）张票升级/当天职业橄榄球比赛的票。获胜者的客人必须 21 岁及以上。未指定的费用由获胜者承担。每个活动随机选择最多（2）名获胜者。（按喇叭不会决定一个人是否为奖品获胜者）。如果未认领，奖品可能不会颁发。受官方规则约束。赞助商：Diageo Americas, Inc.，纽约，NY</p>
<p>© 2025 NFL Properties LLC。所有与 NFL 相关的商标均为国家橄榄球联盟的商标。抽奖活动未由国家橄榄球联盟赞助或提供。</p>
<p>‡Packages From Home，5643 N. 52nd Ave.，Glendale，AZ 85301，https://www.packagesfromhome.org/，623.934.3274。</p>
<p><strong>媒体联系人</strong> Jazmine Settles，Diageo</p>
<p>jazmine.settles@diageo.com</p>
<p>Taylor PR</p>
<p>crownroyal@taylorstrategy.com</p>
<p><strong>关于 Crown Royal</strong> Crown Royal 加拿大威士忌是全球销量第一的加拿大威士忌品牌，拥有与其口味一样悠久而独特的传统。特别调配以纪念 1939 年英国国王和王后对加拿大的盛大巡游，Crown Royal 的顺滑和优雅的风味是适合皇室的极其慷慨的礼物。其礼品般的包装反映了其皇家起源——被视为加拿大威士忌的典范。欲了解更多信息，请访问 crownroyal.com。Crown Royal 鼓励所有消费者负责任地享用。</p>
<p><strong>关于 Diageo 北美</strong> DIAGEO 是全球饮料酒的领导者，拥有包括 Johnnie Walker、Crown Royal、Bulleit 和 Buchanan's 威士忌、Smirnoff、CÎROC 和 Ketel One 伏特加、Casamigos、DELEÓN 和 Don Julio 龙舌兰酒、Captain Morgan、Baileys、Tanqueray 和 Guinness 在内的卓越品牌组合。</p>
<p>DIAGEO 在纽约证券交易所（DEO）和伦敦证券交易所（DGE）上市，我们的产品在全球 180 多个国家销售。欲了解有关 DIAGEO、我们的团队、我们的品牌和业绩的更多信息，请访问 www.diageo.com。访问 DIAGEO 的全球负责任饮酒资源 www.DRINKiQ.com，获取信息、倡议和分享最佳实践的方法。</p>
<p>在 Instagram 上关注我们，获取有关 DIAGEO 北美的新闻和信息：@Diageo_NA。</p>
<p>庆祝生活，每天，每个地方。</p>
<p>来源 Crown Royal</p>

帝亚吉欧

<p>Crown Royal 在 NFL 担任官方威士忌合作伙伴的第五年回归，带着 Crown Royal Rig 巡回各大体育场。今年，他们与 Taylor Rooks 合作，给球迷带来优质座位升级的惊喜，并参与紫袋项目，为军人提供生活必需品。Rig 上新增了皇家座位，让球迷们尽情享受。Crown Royal 旨在通过慷慨和与球迷的联系，提升 10 个城市的比赛日体验</p>

<p><em>The Crown Royal Rig Tours NFL Stadiums With The Ultimate Tailgate, Featuring NFL Legends, Premium Seat Upgrades, Purple Bag Packing for the Military and More</em></p>
<div class="lb-trans"><p><em>Crown Royal 在 NFL 体育场进行终极尾随活动，携手 NFL 传奇球员、升级座位、为军方准备紫色包等</em></p>
</div><p>, /PRNewswire/ -- Back for its fifth year as the Official Whisky Partner of the NFL, Crown Royal is hitting the road with the iconic Crown Royal Rig – a larger-than-life 18-wheeler hauling twoXXL Double Wood casks – driving generosity all season long, giving back to the fans who fuel game day and packing Crown Royal purple bags for the military. This season, Crown Royal has enlisted Emmy-nominated sports broadcast journalist Taylor Rooks as their Passenger Princess and partner to surprise fans at marquee NFL matchups in 10 cities with a chance to receive premium game day seat upgrades.</p>
<div class="lb-trans"><p>, /PRNewswire/ -- Crown Royal 作为 NFL 的官方威士忌合作伙伴，回归第五年，带着标志性的 Crown Royal Rig——一辆超大的 18 轮卡车，运输着两个 XXL 双木桶，贯穿整个赛季传递慷慨，回馈那些为比赛日助力的球迷，并为军方准备 Crown Royal 紫色包。今年，Crown Royal 邀请了艾美奖提名的体育广播记者 Taylor Rooks 作为他们的乘客公主，合作在 10 个城市的标志性 NFL 比赛中给球迷带来惊喜，提供升级的比赛日座位机会。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg" alt="" original-src="https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg"/></p>
<p>This year, the Crown Royal Rig has added a royal renovation: the Royal Seat. NFL fans who catch the Crown Royal Rig on tour have a chance to climb in, snap photos and test their luck at honking the rig horn. Those who succeed will score premium ticket upgrades† to elevate their game days.</p>
<div class="lb-trans"><p>今年，Crown Royal Rig 增加了一项皇家改造：皇家座位。NFL 球迷在巡演中遇到 Crown Royal Rig 时，有机会登上车内，拍照并测试按响卡车喇叭的运气。成功的人将获得升级的优质票†，提升他们的比赛日体验。</p>
</div><p>&#34;Let's be real, the fans are the real MVPs of game day,&#34; Rooks said. &#34;They bring the vibes and make sure the energy is high from the tailgate to the stadium, providing the type of support that teams count on every week. I'm so excited to join Crown Royal in their generosity as they help fans make their game days unforgettable!&#34;</p>
<div class="lb-trans"><p>&#34;说实话，球迷才是真正的比赛日 MVP，&#34; Rooks 说。&#34;他们带来氛围，确保从尾随到体育场的能量高涨，提供球队每周所依赖的支持。我非常兴奋能与 Crown Royal 一起参与他们的慷慨，帮助球迷让他们的比赛日难以忘怀！&#34;</p>
</div><p>On Sunday, Sept. 28, Rooks joined NFL legend Tony Gonzalez at the Crown Royal Rig stop in Kansas City for an electric tailgate. The duo enjoyed signature cocktails, celebrated with lucky fans who received seat upgrades and joined in on the Purple Bag Project, a longstanding initiative in partnership with Packages from Home‡ that provides active military overseas with wellness essentials packed in Crown Royal bags.</p>
<div class="lb-trans"><p>在 9 月 28 日的星期日，Rooks 与 NFL 传奇球员 Tony Gonzalez 在堪萨斯城的 Crown Royal Rig 停靠站一起参加了一场热烈的尾随活动。两人享用了特色鸡尾酒，与获得座位升级的幸运球迷庆祝，并参与了紫色包项目，这是与 Packages from Home‡合作的长期倡议，为海外现役军人提供装在 Crown Royal 包中的健康必需品。</p>
</div><p>&#34;This season, we set out to discover fresh ways to give back to fans and turn small moments of connection into big wins that enhance the game day experience,&#34; said James Valdes, Director, Crown Royal. &#34;Generosity has always been at the heart of our brand purpose, and we're proud to celebrate our fifth year as the Official Whisky Sponsor of the NFL, hitting the road with Taylor Rooks and NFL legends to share that spirit with fans across the country.&#34;</p>
<div class="lb-trans"><p>&#34;今年，我们致力于发现新的方式回馈球迷，将小的连接时刻转化为提升比赛日体验的大胜利，&#34; Crown Royal 的总监 James Valdes 说。&#34;慷慨一直是我们品牌宗旨的核心，我们很自豪能庆祝作为 NFL 官方威士忌赞助商的第五年，携手 Taylor Rooks 和 NFL 传奇球员与全国的球迷分享这种精神。&#34;</p>
</div><p>Fans 21+ who aren't able to experience the Crown Royal Rig in person can still join in on the fun at CrownRoyal.com/RoyalRig, where they can track the number of Purple Bags packed nationwide, discover game day recipes and more!</p>
<div class="lb-trans"><p>21 岁及以上的球迷如果无法亲自体验 Crown Royal Rig，仍然可以通过 CrownRoyal.com/RoyalRig 参与乐趣，在那里他们可以追踪全国范围内打包的紫色包数量，发现比赛日食谱等！</p>
</div><p>With the addition of the Royal Seat, Crown Royal is showing that generosity isn't just along for the ride, it drives the game day experience.</p>
<div class="lb-trans"><p>随着皇家座位的加入，Crown Royal 展示了慷慨不仅仅是随行，它驱动着比赛日体验。</p>
</div><p>†If winner does not have a ticket to the game, they will receive a ticket to the game as the prize.</p>
<div class="lb-trans"><p>†如果获胜者没有比赛的票，他们将获得比赛的票作为奖品。</p>
</div><p>*NO PURCHASE NECESSARY. U.S., 21+. Offered <strong>only</strong> at promotional events outside stadiums hosting select NFL professional football games bet. 9/7 &amp; 12/7/25. Opportunity to sit in CROWN ROYAL Rig replica (i.e., Royal Seat) and play offered on first come-first served basis and not guaranteed. Prize: (2) ticket upgrades/tickets to that day's professional football game. Winner's guest must be 21+. Unspecified expenses are winner's responsibility. Up to (2) winners per event selected at random. (Honking horn will not determine if a person is a prize winner). If unclaimed, prizes may not be awarded. Subject to Official Rules. Sponsor: Diageo Americas, Inc., New York, NY</p>
<div class="lb-trans"><p>* 无需购买。美国，21 岁及以上。仅在举办特定 NFL 职业橄榄球比赛的体育场外的促销活动中提供。机会在 CROWN ROYAL Rig 复制品（即皇家座位）中坐下并参与的机会按先到先得的原则提供，无法保证。奖品：（2）张票升级/当天职业橄榄球比赛的票。获胜者的客人必须 21 岁及以上。未指定的费用由获胜者承担。每个活动随机选择最多（2）名获胜者。（按喇叭不会决定一个人是否为奖品获胜者）。如果未认领，奖品可能不会颁发。受官方规则约束。赞助商：Diageo Americas, Inc.，纽约，NY</p>
</div><p>© 2025 NFL Properties LLC. All NFL-related trademarks are trademarks of the National Football League. Sweepstakes not sponsored or offered by the National Football League.</p>
<div class="lb-trans"><p>© 2025 NFL Properties LLC。所有与 NFL 相关的商标均为国家橄榄球联盟的商标。抽奖活动未由国家橄榄球联盟赞助或提供。</p>
</div><p>‡Packages From Home, 5643 N. 52nd Ave., Glendale, AZ 85301, https://www.packagesfromhome.org/, 623.934.3274.</p>
<div class="lb-trans"><p>‡Packages From Home，5643 N. 52nd Ave.，Glendale，AZ 85301，https://www.packagesfromhome.org/，623.934.3274。</p>
</div><p><strong>Media Contacts</strong> Jazmine Settles, Diageo</p>
<div class="lb-trans"><p><strong>媒体联系人</strong> Jazmine Settles，Diageo</p>
</div><p>jazmine.settles@diageo.com</p>
<div class="lb-trans"><p>jazmine.settles@diageo.com</p>
</div><p>Taylor PR</p>
<div class="lb-trans"><p>Taylor PR</p>
</div><p>crownroyal@taylorstrategy.com</p>
<div class="lb-trans"><p>crownroyal@taylorstrategy.com</p>
</div><p><strong>About Crown Royal</strong> Crown Royal Canadian Whisky is the number-one selling Canadian whisky brand in the world and has a tradition as long and distinctive as its taste. Specially blended to commemorate a grand tour of Canada made by the King and Queen of Great Britain in 1939, Crown Royal's smooth and elegant flavor was an exceptionally generous gift fit for royalty. Its gift-worthy presentation reflects its regal origins – it is considered the epitome of Canadian whisky. For more information, visit crownroyal.com. Crown Royal encourages all consumers to please enjoy responsibly.</p>
<div class="lb-trans"><p><strong>关于 Crown Royal</strong> Crown Royal 加拿大威士忌是全球销量第一的加拿大威士忌品牌，拥有与其口味一样悠久而独特的传统。特别调配以纪念 1939 年英国国王和王后对加拿大的盛大巡游，Crown Royal 的顺滑和优雅的风味是适合皇室的极其慷慨的礼物。其礼品般的包装反映了其皇家起源——被视为加拿大威士忌的典范。欲了解更多信息，请访问 crownroyal.com。Crown Royal 鼓励所有消费者负责任地享用。</p>
</div><p><strong>About Diageo North America</strong> DIAGEO is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, CÎROC and Ketel One vodkas, Casamigos, DELEÓN and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.</p>
<div class="lb-trans"><p><strong>关于 Diageo 北美</strong> DIAGEO 是全球饮料酒的领导者，拥有包括 Johnnie Walker、Crown Royal、Bulleit 和 Buchanan's 威士忌、Smirnoff、CÎROC 和 Ketel One 伏特加、Casamigos、DELEÓN 和 Don Julio 龙舌兰酒、Captain Morgan、Baileys、Tanqueray 和 Guinness 在内的卓越品牌组合。</p>
</div><p>DIAGEO is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE) and our products are sold in more than 180 countries around the world. For more information about DIAGEO, our people, our brands, and performance, visit www.diageo.com. Visit DIAGEO's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice.</p>
<div class="lb-trans"><p>DIAGEO 在纽约证券交易所（DEO）和伦敦证券交易所（DGE）上市，我们的产品在全球 180 多个国家销售。欲了解有关 DIAGEO、我们的团队、我们的品牌和业绩的更多信息，请访问 www.diageo.com。访问 DIAGEO 的全球负责任饮酒资源 www.DRINKiQ.com，获取信息、倡议和分享最佳实践的方法。</p>
</div><p>Follow us on Instagram for news and information about DIAGEO North America:@Diageo_NA.</p>
<div class="lb-trans"><p>在 Instagram 上关注我们，获取有关 DIAGEO 北美的新闻和信息：@Diageo_NA。</p>
</div><p>Celebrating life, every day, everywhere.</p>
<div class="lb-trans"><p>庆祝生活，每天，每个地方。</p>
</div><p>SOURCE Crown Royal</p>
<div class="lb-trans"><p>来源 Crown Royal</p>
</div>

皇冠皇家装备重返 NFL 赛季，携手泰勒·鲁克斯作为合作伙伴，为 NFL 球迷传递慷慨 | 帝亚吉欧股票新闻