<p><strong>微软</strong>(MSFT -0.15%) 和 <strong>苹果</strong>(AAPL 0.54%) 永远是竞争对手。它们在个人电脑市场上竞争，多年来一直是全球领先的科技公司。即使在今天，它们的估值也相似。截至周二收盘，微软在市值上略占优势（3.82 万亿美元对比 3.67 万亿美元）。</p>
<p>有一个新的领域可能成为它们的新战场：人工智能（AI）。AI 部署仍处于初期阶段，它们的业务如何演变和适应 AI 仍然是一个大问号。但根据它们目前的状况，哪只 AI 股票现在看起来更值得购买？</p>
<p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MzczOTAvZnV0dXJpc3RpYy1pbWFnZS1zaG93aW5nLXBlcnNvbi1jb25jZXB0dWFsaXppbmctbnVtYmVycy1hbmQtbWFueS1pZGVhcy5qcGcmdz03MDA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="700" height="393" original-src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MzczOTAvZnV0dXJpc3RpYy1pbWFnZS1zaG93aW5nLXBlcnNvbi1jb25jZXB0dWFsaXppbmctbnVtYmVycy1hbmQtbWFueS1pZGVhcy5qcGcmdz03MDA"/></p>
<p>图片来源：Getty Images。</p>
<h2>哪家公司整体增长前景更好？</h2>
<p>这两家公司已经拥有庞大而强劲的业务，可以从 AI 中受益。苹果在消费电子领域是一个大品牌，其 iPad 和 iPhone 是备受追捧的产品，在某些情况下甚至是地位的象征。与此同时，微软的核心在于商业世界，各种公司都在使用其办公产品和云软件来满足日常运营需求。它们也都销售个人电脑，微软更注重实用性和现实商业用途，而苹果则专注于简便性和普通用户的使用体验。</p>
<p>它们都有许多机会可以利用 AI 来增强现有产品和服务。但在纯粹的增长潜力方面，微软占据优势，主要是因为其业务在这些年中变得更加广泛，尤其是在游戏领域，几年前它完成了对动视暴雪的 690 亿美元的巨大收购。</p>
<h2>哪家公司将从 AI 中受益最多？</h2>
<p>AI 对这些企业有巨大的潜在应用。许多苹果用户一直在热切期待公司 iPhone 新 AI 功能的推出，当得知与 Siri 相关的许多关键功能将推迟到明年时，他们感到失望。</p>
<p>然而，当那一刻到来时，这可能会引发一波升级和业务增长。我认为缓慢而稳健的方法并不会对苹果造成伤害。事实上，这可能会成为这家科技公司的明智之举，慢慢来，确保一切顺利推出，以确保用户隐私在此过程中得到良好保护。</p>
<p>微软已经在增强其产品和服务的 AI 能力。然而，关于其 Copilot AI 的真正成功程度存在很多争论。<strong>Salesforce</strong> 首席执行官 Marc Benioff 将其称为 &#34;Clippy 2.0&#34;，这是指微软多年前的那个让用户感到沮丧的助手，用户并不觉得它有多大帮助。</p>
<p>在 AI 潜力方面，苹果理应占据优势，主要是因为如果它在新 iPhone 功能上取得成功，可能会迎来一波巨大的升级潮。</p>
<h2>哪只股票的估值更具吸引力？</h2>
<p>在购买股票时，考虑估值总是很重要，因为以高价购买可能会影响你未来从投资中获得良好回报的能力。曾几何时，微软的股票交易价格相对苹果的股票更高，但最近几周，这一差距已经消失。</p>
<p><img src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="720" height="456" original-src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png"/></p>
<p>数据来源：YCharts。</p>
<p>这一点很容易决定：平局。它们的市盈率在这个阶段几乎相同。但值得注意的是，在四月份互征关税的公告之前，苹果的交易价格曾高于微软，然后趋势发生了逆转，苹果在中国制造 iPhone 的风险可能在部分时间内压制了其股票。</p>
<h2>你应该买哪只股票？</h2>
<p>我今天会选择购买苹果的股票。它拥有忠实的粉丝，即使在经济困难的情况下，他们也愿意升级到最新的 iPhone，只要能获得尖端功能。苹果在推出 AI 方面可能较慢，但一旦推出，执行可能会比匆忙推出时更为干净、精致，并且最终对用户更有利。</p>
<p>与此同时，微软在其软件中迅速推出 AI 功能。然而，在日益拥挤的 AI 服务市场中，当可能有其他更好的选择时，它可能会更难让客户满意。</p>
<p>最终，苹果可能会因在 AI 部署上稍显缓慢而受益。</p>

<p>微软和苹果在人工智能领域展开竞争，目前微软在市值上略占优势。两家公司都有强劲的增长前景，但微软被认为具有更广泛的商业潜力，尤其是在收购了动视暴雪之后。虽然预计苹果将为其 iPhone 推出重要的人工智能功能，但微软已经将人工智能整合到其产品中，尽管评价不一。在估值方面，两只股票的价格相似。建议购买苹果，因为其忠实的客户基础可能会推动升级，尽管人工智能的推出速度较慢</p>

<p><strong>Microsoft</strong>(MSFT -0.15%) and <strong>Apple</strong>(AAPL 0.54%) are forever rivals. They are competitors in the personal computer market and for years have been the leading tech companies in the world. Even today, their valuations are similar. As of Tuesday's close, Microsoft had a slight edge in market cap ($3.82 trillion versus $3.67 trillion).</p>
<div class="lb-trans"><p><strong>微软</strong>(MSFT -0.15%) 和 <strong>苹果</strong>(AAPL 0.54%) 永远是竞争对手。它们在个人电脑市场上竞争，多年来一直是全球领先的科技公司。即使在今天，它们的估值也相似。截至周二收盘，微软在市值上略占优势（3.82 万亿美元对比 3.67 万亿美元）。</p>
</div><p>There's a new arena that could be their new battleground: artificial intelligence (AI). It's still the early innings of AI deployment, and how their businesses evolve and adapt to AI remains a big question mark. But based on where they are today, which AI stock looks to be the better buy right now?</p>
<div class="lb-trans"><p>有一个新的领域可能成为它们的新战场：人工智能（AI）。AI 部署仍处于初期阶段，它们的业务如何演变和适应 AI 仍然是一个大问号。但根据它们目前的状况，哪只 AI 股票现在看起来更值得购买？</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MzczOTAvZnV0dXJpc3RpYy1pbWFnZS1zaG93aW5nLXBlcnNvbi1jb25jZXB0dWFsaXppbmctbnVtYmVycy1hbmQtbWFueS1pZGVhcy5qcGcmdz03MDA" alt="" original-src="https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F837390%2Ffuturistic-image-showing-person-conceptualizing-numbers-and-many-ideas.jpg&amp;op=resize&amp;w=700"/></p>
<p>Image source: Getty Images.</p>
<div class="lb-trans"><p>图片来源：Getty Images。</p>
</div><h2>Which company has the better overall growth prospects?</h2>
<div class="lb-trans"><h2>哪家公司整体增长前景更好？</h2>
</div><p>Both of these companies already have large, robust businesses that can benefit from AI. Apple is a big name in consumer electronics with its iPads and iPhones being highly coveted products and, in some cases, status symbols. Microsoft, meanwhile, has its core in the business world with companies all over using its office products and cloud software for their day-to-day operational needs. They also both sell personal computers, with Microsoft focusing more on practicality and real-world business use, while Apple's focus has been on simplicity and ease of use for the average user.</p>
<div class="lb-trans"><p>这两家公司已经拥有庞大而强劲的业务，可以从 AI 中受益。苹果在消费电子领域是一个大品牌，其 iPad 和 iPhone 是备受追捧的产品，在某些情况下甚至是地位的象征。与此同时，微软的核心在于商业世界，各种公司都在使用其办公产品和云软件来满足日常运营需求。它们也都销售个人电脑，微软更注重实用性和现实商业用途，而苹果则专注于简便性和普通用户的使用体验。</p>
</div><p>They both have many opportunities where AI can enhance their existing products in services. But the edge for sheer growth potential has to go Microsoft, simply because of how much broader its business has become over the years, especially in gaming, with it wrapping up its massive $69 billion acquisition of Activision Blizzard a couple of years ago.</p>
<div class="lb-trans"><p>它们都有许多机会可以利用 AI 来增强现有产品和服务。但在纯粹的增长潜力方面，微软占据优势，主要是因为其业务在这些年中变得更加广泛，尤其是在游戏领域，几年前它完成了对动视暴雪的 690 亿美元的巨大收购。</p>
</div><h2>Which company will benefit the most from AI?</h2>
<div class="lb-trans"><h2>哪家公司将从 AI 中受益最多？</h2>
</div><p>AI has tremendous potential applications for these businesses. Many Apple users have been eagerly awaiting the launch of new AI-powered features for the company's iPhones and were disappointed when they learned many of the key ones related to Siri will be pushed back until next year.</p>
<div class="lb-trans"><p>AI 对这些企业有巨大的潜在应用。许多苹果用户一直在热切期待公司 iPhone 新 AI 功能的推出，当得知与 Siri 相关的许多关键功能将推迟到明年时，他们感到失望。</p>
</div><p>When that happens, however, that could trigger a flurry of upgrades and growth for the business. I don't think a slow-and-steady approach will necessarily hurt Apple. In fact, it could end up being a smart move for the tech company by taking its time and ensuring everything is rolled out smoothly, to ensure that user privacy is well protected in the process.</p>
<div class="lb-trans"><p>然而，当那一刻到来时，这可能会引发一波升级和业务增长。我认为缓慢而稳健的方法并不会对苹果造成伤害。事实上，这可能会成为这家科技公司的明智之举，慢慢来，确保一切顺利推出，以确保用户隐私在此过程中得到良好保护。</p>
</div><p>Microsoft has already been enhancing its products and services with AI capabilities. However, there's been plenty of debate about just how successful its Copilot AI really is. <strong>Salesforce</strong> CEO Marc Benioff has referred to it as &#34;Clippy 2.0,&#34; in reference to the frustrating assistant that Microsoft had years ago that users didn't find all that helpful.</p>
<div class="lb-trans"><p>微软已经在增强其产品和服务的 AI 能力。然而，关于其 Copilot AI 的真正成功程度存在很多争论。<strong>Salesforce</strong> 首席执行官 Marc Benioff 将其称为 &#34;Clippy 2.0&#34;，这是指微软多年前的那个让用户感到沮丧的助手，用户并不觉得它有多大帮助。</p>
</div><p>Apple deserves an edge when it comes to AI potential, simply for the massive wave of upgrades that could be coming if it hits it out of the park with its new iPhone features.</p>
<div class="lb-trans"><p>在 AI 潜力方面，苹果理应占据优势，主要是因为如果它在新 iPhone 功能上取得成功，可能会迎来一波巨大的升级潮。</p>
</div><h2>Which stock has the more attractive valuation?</h2>
<div class="lb-trans"><h2>哪只股票的估值更具吸引力？</h2>
</div><p>It's always important to consider valuation when buying a stock, as buying at a high price may impact your ability to earn a good return from your investment in the future. For a while, Microsoft's stock was trading at more of a premium to Apple's stock, but in recent weeks, that gap has evaporated.</p>
<div class="lb-trans"><p>在购买股票时，考虑估值总是很重要，因为以高价购买可能会影响你未来从投资中获得良好回报的能力。曾几何时，微软的股票交易价格相对苹果的股票更高，但最近几周，这一差距已经消失。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png" alt="" original-src="https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png"/></p>
<p>Data by YCharts.</p>
<div class="lb-trans"><p>数据来源：YCharts。</p>
</div><p>This one is easy to decide: It's a tie. Their price-to-earnings multiples are almost identical at this stage. But it is notable to see that prior to the announcement of reciprocal tariffs in April, it was Apple that was trading at more of a premium than Microsoft, and then the trend reversed, with Apple's exposure to manufacturing its iPhones in China likely weighing down the stock for part of the year.</p>
<div class="lb-trans"><p>这一点很容易决定：平局。它们的市盈率在这个阶段几乎相同。但值得注意的是，在四月份互征关税的公告之前，苹果的交易价格曾高于微软，然后趋势发生了逆转，苹果在中国制造 iPhone 的风险可能在部分时间内压制了其股票。</p>
</div><h2>Which stock should you buy?</h2>
<div class="lb-trans"><h2>你应该买哪只股票？</h2>
</div><p>The stock I'd buy today is Apple. It has devoted fans who will be willing to upgrade to the newest iPhone, even under challenging economic conditions, if it means access to cutting-edge features. Apple may be slow in rolling out AI, but when it does, the execution can be a lot cleaner, polished, and better for users in the end than if it were rushed.</p>
<div class="lb-trans"><p>我今天会选择购买苹果的股票。它拥有忠实的粉丝，即使在经济困难的情况下，他们也愿意升级到最新的 iPhone，只要能获得尖端功能。苹果在推出 AI 方面可能较慢，但一旦推出，执行可能会比匆忙推出时更为干净、精致，并且最终对用户更有利。</p>
</div><p>Microsoft, meanwhile, has been quick to rush out AI features for its software. However, in an increasingly crowded market for AI services, it may have a more difficult time keeping customers happy when there may be other, and potentially better, options to choose from.</p>
<div class="lb-trans"><p>与此同时，微软在其软件中迅速推出 AI 功能。然而，在日益拥挤的 AI 服务市场中，当可能有其他更好的选择时，它可能会更难让客户满意。</p>
</div><p>Apple, may, in the end, benefit from being a bit slower in its AI deployment.</p>
<div class="lb-trans"><p>最终，苹果可能会因在 AI 部署上稍显缓慢而受益。</p>
</div>

Microsoft vs. Apple: What's the Better Artificial Intelligence (AI) Stock to Buy Today?

- 微软和苹果在个人电脑市场竞争激烈，市值接近。  
- 人工智能是两家公司新的竞争领域，微软在增长潜力上略胜一筹。  
- 尽管苹果 AI 推出较慢，但其用户基础强大，未来可能带来显著增长。

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微软与苹果：今天购买哪个是更好的人工智能（AI）股票选择？