<p>作者：Genna Contino</p>
<p>对 “可疑” 经济的担忧使购物者开始寻找二手圣诞礼物</p>
<p>Z 世代对二手购物的喜好帮助二手购物摆脱了污名——预计在这个假日季节，更多人会赠送转售的服装、配饰和其他物品。</p>
<p>Hayley Doyle 对二手购物的热爱始于高中，那时她会用零花钱购买二手 T 恤和牛仔裤，以打造个人风格。</p>
<p>十多年后，这位来自北卡罗来纳州的艺术家仍然在二手店的寻宝过程中感到兴奋。她对标签上标有 “100% 棉” 的衣物或印有小 “925” 的纯银首饰有着敏锐的眼光，这表明材料的质量。</p>
<p>对 Doyle 来说，二手购物不仅有趣，而且比在大型商店或购物中心购物更实惠。她说：“我实际上在夏天就开始关注圣诞商品，以分散开支。生活艰难，坦率地说，情况只会变得更糟。”</p>
<p>阅读更多：经济在政府关门中幸存——但一切并不美好</p>
<p>28 岁的 Doyle 将自己描述为介于 Z 世代和千禧一代之间的人，这两个群体在过去几年中推动了二手购物的日益普及。年轻人在追求 Y2K 或田园风格美学时的二手服装购物，帮助二手购物摆脱了污名，转变为一种趋势，而非必要。</p>
<p>与此同时，随着家庭面临价格上涨、就业市场疲软和预算紧张，专家预计在这个假日季节，更多人会选择二手购物作为礼物，尤其是现在他们能够接受这种经济实惠而不再感到羞愧。</p>
<p>尚不清楚大规模关税的实施将如何影响消费者在这个假日季节的价格，但经济学家预计，新的成本将大部分转嫁给购物者。根据 WalletHub 的假日购物调查，33% 的人计划在今年申请新的信用卡，以帮助应对假日购物开支。</p>
<p>在这种背景下，二手购物对经济拮据的家庭变得更加吸引人。</p>
<p>“人们一直将转售视为一种更具预算友好的方式，” Goodwill 的首席营销官 Onney Crawley 说。这个假日季节，转售提供了 “在不超支的情况下仍然能够赠送有意义的礼物的方式。”</p>
<p>即使是二手店也在举行黑色星期五促销</p>
<p>Buffalo Exchange 二手店的顾客通常在这个时候减少，因为购物者倾向于转向大型商店和购物中心购买礼物。然而，今年，该公司预计其在全国 40 多家门店的假日客流量将增加。</p>
<p>“我认为这已经变得如此广泛接受和喜爱，尤其是在年轻一代中，再加上人们今年比以往任何时候都更想省钱，” Buffalo Exchange 的助理营销经理 Jessica Pruitt 说。“经济形势有点可疑，所以我绝对认为人们会转向二手商品。”</p>
<p>阅读更多：十月份没有失业率？关键经济报告将因历史性关门而被取消、延迟和损坏。</p>
<p>Mastercard 经济研究所的数据证实，越来越多的消费者选择转售——尤其是服装。今年，循环时尚市场（包括转售和租赁服装）的支出增长了 14.2%。</p>
<p>在 2024 年，奢侈品市场在线服装支出的 27% 流向了循环时尚商家，包括 The RealReal（REAL）和 Thredup（TDUP）等网站。在 2025 年第三季度，这些二手零售商的收入分别增长了 17% 和 34%。</p>
<p>Buffalo Exchange 正在利用对二手购物日益增长的兴趣，推出特别的假日优惠，包括首次延长的黑色星期五促销。该零售商将在 11 月 25 日至 30 日列出 75% 折扣的商品，扩大去年黑色星期五举行的首次一日促销。</p>
<p>一些 Goodwill 门店今年也提供黑色星期五优惠。例如，北卡罗来纳州的两个专门销售翻新电子产品的 Goodwill 分店将在 11 月 28 日至 30 日进行促销，提供深度折扣，像 AirPods 售价 29.99 美元，Kindle Fire 电子书阅读器售价 9.99 美元。</p>
<p>受欢迎的二手商品，如复古手袋、限量版运动鞋和设计师太阳镜，都可能成为不错的假日礼物。Pruitt 表示，捐赠时仍带标签的新毛衣和外套也是不错的选择。</p>
<p>“也许你通常无法给朋友送一副 Gucci 太阳镜，但现在你可以，因为你可以在 Buffalo 以更实惠的价格找到它，” 她说。</p>
<p>阅读更多：如何让你的假日购物清单免受关税影响</p>
<p>销售更广泛商品的二手店提供的潜在礼物超出了服装。Crawley 表示，黑胶唱片、经典书籍、怀旧玩具、独特的杯子、餐具和高档厨房用品都是 Goodwill 商店热销的礼物。</p>
<p>二手运动器材也可以成为孩子们在这个圣诞节要求新装备的实惠选择。根据阿斯彭研究所的 Project Play，2024 年家庭在孩子主要运动上的平均支出为 1,016 美元，自 2019 年以来增长了 46%。</p>
<p>“家庭，尤其是在青少年参与度高和装备更换频繁的地区，转向二手选择作为管理成本的实用方式，” Mastercard（MA）首席经济学家 Michelle Meyer 说。</p>
<p>节俭赠礼小贴士</p>
<p>作为一名资深的二手购物者，Doyle 掌握了一些从二手商店寻找最佳礼物的技巧和窍门。</p>
<p>因为她有一个大家庭需要购物，她专注于寻找既有质量又有独特性的轻微使用过的礼物，知道她的亲戚重视这种深思熟虑的策略。</p>
<p>“如果我能在好市多找到一款非常可爱的皮革手袋，价格又比商店里那些看起来千篇一律的手袋便宜，我的嫂子会很感激，” 道尔说。</p>
<p>当她不知道从哪里开始时，有时从家居用品区找到一个漂亮的藤编篮子，并用小物件填满它，可以让事情变得更简单，并且提供一个不错的展示效果。如果咖啡桌书籍或食谱的封面保护套破损，她会将其去掉，通常会露出一个 “美丽、经典、简单风格” 的封面。</p>
<p>以下是专家提供的一些其他节俭赠礼小贴士：</p>
<p>-- 仔细检查物品是否有划痕、磨损、撕裂和污渍。</p>
<p>-- 检查衣物标签上的材料 - 由天然纤维如棉、丝绸、亚麻和羊毛制成的物品比那些由塑料基面料制成的更可持续且质量更好。</p>
<p>-- 寻找带有原始标签的物品，这意味着它们没有被使用或穿过。</p>
<p>-- 检查珠宝的质量印记。寻找一个微小的 “925” 印记以确认一件物品是纯银，或 “10K”、“14K” 或 “18K” 以确认黄金的质量。</p>
<p>-- 在赠送任何炊具之前先清洗它。</p>
<p>-- 在货架上寻找耐克 NKE、阿迪达斯 ADDYY、Lululemon LULU、Alo、True Religion 或 Levi's LEVI，以获得流行品牌的大幅折扣。</p>
<p>更多聪明消费的假日购物小贴士：如何让你的假日购物清单免受关税影响</p>
<p>-Genna Contino</p>
<p>此内容由 MarketWatch 创建，MarketWatch 由道琼斯公司运营。MarketWatch 独立于道琼斯新闻通讯和《华尔街日报》发布。</p>
<p>（结束）道琼斯新闻通讯</p>
<p>11-29-25 1303ET</p>

美元树

<p>在经济担忧的背景下，二手商店正在举行黑色星期五促销活动，因为越来越多的美国人选择二手购物作为节日礼物。Z 世代对二手购物的兴趣降低了其污名化，使其成为预算有限的购物者的热门选择。价格上涨和疲软的就业市场推动了这一趋势，像 Buffalo Exchange 和 Goodwill 这样的商店提供了显著的折扣。循环时尚市场正在增长，二手和租赁服装的消费增加。像复古手袋和设计师太阳镜这样的二手商品正成为受欢迎的节日礼物</p>

<p>By Genna Contino</p>
<div class="lb-trans"><p>作者：Genna Contino</p>
</div><p>Fears about the 'sketchy' economy have shoppers on the hunt for secondhand Christmas gifts</p>
<div class="lb-trans"><p>对 “可疑” 经济的担忧使购物者开始寻找二手圣诞礼物</p>
</div><p>Gen Z's taste for thrifting has helped secondhand shopping shed its stigma - and more people are expected to gift resale clothing, accessories and other items this holiday season.</p>
<div class="lb-trans"><p>Z 世代对二手购物的喜好帮助二手购物摆脱了污名——预计在这个假日季节，更多人会赠送转售的服装、配饰和其他物品。</p>
</div><p>Hayley Doyle's love for thrifting began in high school, when she would take her pocket money to shop for secondhand T-shirts and jeans to curate her personal style.</p>
<div class="lb-trans"><p>Hayley Doyle 对二手购物的热爱始于高中，那时她会用零花钱购买二手 T 恤和牛仔裤，以打造个人风格。</p>
</div><p>More than a decade later, the North Carolina-based artist still gets a thrill from the treasure hunt at secondhand stores. She has an eagle eye for clothing with &#34;100% cotton&#34; on the tag or sterling silver jewelry stamped with a tiny &#34;925,&#34; indicating the quality of material.</p>
<div class="lb-trans"><p>十多年后，这位来自北卡罗来纳州的艺术家仍然在二手店的寻宝过程中感到兴奋。她对标签上标有 “100% 棉” 的衣物或印有小 “925” 的纯银首饰有着敏锐的眼光，这表明材料的质量。</p>
</div><p>Thrifting isn't just fun for Doyle, it's also more affordable than shopping at big-box stores or the mall. &#34;I actually start looking at Christmas things in the summer to spread out the expense,&#34; she said. &#34;Times are hard and have only gotten harder, frankly.&#34;</p>
<div class="lb-trans"><p>对 Doyle 来说，二手购物不仅有趣，而且比在大型商店或购物中心购物更实惠。她说：“我实际上在夏天就开始关注圣诞商品，以分散开支。生活艰难，坦率地说，情况只会变得更糟。”</p>
</div><p>Read more: The economy survived the government shutdown - but all is not well</p>
<div class="lb-trans"><p>阅读更多：经济在政府关门中幸存——但一切并不美好</p>
</div><p>Doyle, 28, describes herself as somewhere in the middle of Gen Z and millennials, groups that have fueled thrifting's growing popularity over the past several years. Young people thrifting clothes as they embrace their Y2K or cottagecore aesthetics have helped secondhand shopping shed its stigma, turning it into a trend, not a necessity.</p>
<div class="lb-trans"><p>28 岁的 Doyle 将自己描述为介于 Z 世代和千禧一代之间的人，这两个群体在过去几年中推动了二手购物的日益普及。年轻人在追求 Y2K 或田园风格美学时的二手服装购物，帮助二手购物摆脱了污名，转变为一种趋势，而非必要。</p>
</div><p>At the same time, as households face rising prices, a weaker job market and tighter budgets, experts anticipate more people will shop secondhand for gifts this holiday season, especially now that they're able to embrace the affordability without the shame once attached to thrifted holiday presents.</p>
<div class="lb-trans"><p>与此同时，随着家庭面临价格上涨、就业市场疲软和预算紧张，专家预计在这个假日季节，更多人会选择二手购物作为礼物，尤其是现在他们能够接受这种经济实惠而不再感到羞愧。</p>
</div><p>It's unclear exactly how the implementation of sweeping tariffs will impact consumer prices this holiday season, but economists expect a significant amount of the new costs to be passed onto shoppers. To help with holiday shopping expenses, 33% of people plan to apply for a new credit card this year, according to WalletHub's holiday shopping survey.</p>
<div class="lb-trans"><p>尚不清楚大规模关税的实施将如何影响消费者在这个假日季节的价格，但经济学家预计，新的成本将大部分转嫁给购物者。根据 WalletHub 的假日购物调查，33% 的人计划在今年申请新的信用卡，以帮助应对假日购物开支。</p>
</div><p>Against this backdrop, thrifting is becoming more appealing for financially-squeezed families.</p>
<div class="lb-trans"><p>在这种背景下，二手购物对经济拮据的家庭变得更加吸引人。</p>
</div><p>&#34;People have always seen resale as a way to be more budget-friendly,&#34; said Goodwill's chief marketing officer Onney Crawley. This holiday season, resale offers &#34;a way to still give meaningful gifts without having to overspend.&#34;</p>
<div class="lb-trans"><p>“人们一直将转售视为一种更具预算友好的方式，” Goodwill 的首席营销官 Onney Crawley 说。这个假日季节，转售提供了 “在不超支的情况下仍然能够赠送有意义的礼物的方式。”</p>
</div><p>Even secondhand stores are holding Black Friday sales</p>
<div class="lb-trans"><p>即使是二手店也在举行黑色星期五促销</p>
</div><p>Crowds at Buffalo Exchange secondhand stores typically die down around this time of year when shoppers tend to turn to big-box stores and malls to buy gifts. This year, however, the company expects more holiday foot traffic at its more than 40 stores across the country.</p>
<div class="lb-trans"><p>Buffalo Exchange 二手店的顾客通常在这个时候减少，因为购物者倾向于转向大型商店和购物中心购买礼物。然而，今年，该公司预计其在全国 40 多家门店的假日客流量将增加。</p>
</div><p>&#34;I think it's become so widely accepted and loved, especially among the younger generation, and then combined with the fact that people want to save money this year more than ever,&#34; Buffalo Exchange assistant marketing manager Jessica Pruitt said. &#34;Things are a little sketchy, economically, so I definitely think people will turn to secondhand.&#34;</p>
<div class="lb-trans"><p>“我认为这已经变得如此广泛接受和喜爱，尤其是在年轻一代中，再加上人们今年比以往任何时候都更想省钱，” Buffalo Exchange 的助理营销经理 Jessica Pruitt 说。“经济形势有点可疑，所以我绝对认为人们会转向二手商品。”</p>
</div><p>Read more: No unemployment rate for October? Key economic reports to be canceled, delayed and damaged by historic shutdown.</p>
<div class="lb-trans"><p>阅读更多：十月份没有失业率？关键经济报告将因历史性关门而被取消、延迟和损坏。</p>
</div><p>Mastercard Economics Institute data confirms that more consumers are choosing resale - particularly for clothing. Spending in the circular fashion market, which includes resale and rented clothes, is up 14.2% this year alone.</p>
<div class="lb-trans"><p>Mastercard 经济研究所的数据证实，越来越多的消费者选择转售——尤其是服装。今年，循环时尚市场（包括转售和租赁服装）的支出增长了 14.2%。</p>
</div><p>In 2024, 27% of online apparel spending in the luxury market went to circular fashion merchants, including sites like The RealReal (REAL) and Thredup (TDUP). In the third quarter of 2025, revenue at those secondhand retailers increased 17% and 34%, respectively.</p>
<div class="lb-trans"><p>在 2024 年，奢侈品市场在线服装支出的 27% 流向了循环时尚商家，包括 The RealReal（REAL）和 Thredup（TDUP）等网站。在 2025 年第三季度，这些二手零售商的收入分别增长了 17% 和 34%。</p>
</div><p>Buffalo Exchange is capitalizing off the growing interest in secondhand shopping with special holiday deals, including its first ever extended Black Friday sale. The retailer will list a selection of items for 75% off Nov. 25 to 30, expanding the inaugural one-day sale it held last year on Black Friday.</p>
<div class="lb-trans"><p>Buffalo Exchange 正在利用对二手购物日益增长的兴趣，推出特别的假日优惠，包括首次延长的黑色星期五促销。该零售商将在 11 月 25 日至 30 日列出 75% 折扣的商品，扩大去年黑色星期五举行的首次一日促销。</p>
</div><p>Some Goodwill locations are also offering Black Friday deals this year. For example, two Goodwill branches dedicated to refurbished electronics in North Carolina are running sales from Nov. 28 to 30, offering deep discounts on sought-after gifts like AirPods for $29.99 and Kindle Fire e-readers for $9.99.</p>
<div class="lb-trans"><p>一些 Goodwill 门店今年也提供黑色星期五优惠。例如，北卡罗来纳州的两个专门销售翻新电子产品的 Goodwill 分店将在 11 月 28 日至 30 日进行促销，提供深度折扣，像 AirPods 售价 29.99 美元，Kindle Fire 电子书阅读器售价 9.99 美元。</p>
</div><p>Popular thrifted items that could make a good holiday gift include vintage purses, limited-edition sneakers and designer sunglasses. New sweaters and jackets that were donated with the tags still on them are also a solid choice, Pruitt said.</p>
<div class="lb-trans"><p>受欢迎的二手商品，如复古手袋、限量版运动鞋和设计师太阳镜，都可能成为不错的假日礼物。Pruitt 表示，捐赠时仍带标签的新毛衣和外套也是不错的选择。</p>
</div><p>&#34;Maybe you couldn't normally gift your friend a pair of Gucci sunglasses, but now you can because you could get it at Buffalo and find it a lot more affordably,&#34; she said.</p>
<div class="lb-trans"><p>“也许你通常无法给朋友送一副 Gucci 太阳镜，但现在你可以，因为你可以在 Buffalo 以更实惠的价格找到它，” 她说。</p>
</div><p>Read more: How to tariff-proof your holiday shopping list</p>
<div class="lb-trans"><p>阅读更多：如何让你的假日购物清单免受关税影响</p>
</div><p>Thrift stores that sell a wider variety of items are stocked with potential gifts beyond clothing. Vinyl records, classic books, nostalgic toys, funky mugs, serving dishes and high-end kitchenware are all popular gifts sold at Goodwill stores, Crawley said.</p>
<div class="lb-trans"><p>销售更广泛商品的二手店提供的潜在礼物超出了服装。Crawley 表示，黑胶唱片、经典书籍、怀旧玩具、独特的杯子、餐具和高档厨房用品都是 Goodwill 商店热销的礼物。</p>
</div><p>Used sporting equipment can also be an affordable option for kids asking for new gear this Christmas. Parents may be on the hunt for bargains: The average amount families spent on a child's primary sport was $1,016 in 2024, according to the Aspen Institute's Project Play, a 46% increase since 2019.</p>
<div class="lb-trans"><p>二手运动器材也可以成为孩子们在这个圣诞节要求新装备的实惠选择。根据阿斯彭研究所的 Project Play，2024 年家庭在孩子主要运动上的平均支出为 1,016 美元，自 2019 年以来增长了 46%。</p>
</div><p>&#34;Families, especially in regions with strong youth participation and frequent gear turnover, turn to pre-owned options as a practical way to manage costs,&#34; Mastercard (MA) Chief Economist Michelle Meyer said.</p>
<div class="lb-trans"><p>“家庭，尤其是在青少年参与度高和装备更换频繁的地区，转向二手选择作为管理成本的实用方式，” Mastercard（MA）首席经济学家 Michelle Meyer 说。</p>
</div><p>Thrifty gifting tips</p>
<div class="lb-trans"><p>节俭赠礼小贴士</p>
</div><p>As a veteran thrifter, Doyle has picked up a few tips and tricks for finding the best gifts from a secondhand shop.</p>
<div class="lb-trans"><p>作为一名资深的二手购物者，Doyle 掌握了一些从二手商店寻找最佳礼物的技巧和窍门。</p>
</div><p>Because she has a large family to shop for, she focuses on finding gently-used gifts that offer both quality and originality, knowing her relatives value the thoughtful strategy.</p>
<div class="lb-trans"><p>因为她有一个大家庭需要购物，她专注于寻找既有质量又有独特性的轻微使用过的礼物，知道她的亲戚重视这种深思熟虑的策略。</p>
</div><p>&#34;[My sister-in-law] will appreciate if I found her a very cute leather handbag for a fraction of the cost at the Goodwill versus going to the store and just picking out one that looks like a million others from the rack,&#34; Doyle said.</p>
<div class="lb-trans"><p>“如果我能在好市多找到一款非常可爱的皮革手袋，价格又比商店里那些看起来千篇一律的手袋便宜，我的嫂子会很感激，” 道尔说。</p>
</div><p>When she doesn't know where to start, sometimes finding a nice wicker basket from the homewares section and filling it with smaller items can make it easier - and offers a nice presentation. If a dust jacket is torn on a coffee table book or cookbook, she'll remove it, often revealing a cover with a &#34;beautiful, classic, simple style.&#34;</p>
<div class="lb-trans"><p>当她不知道从哪里开始时，有时从家居用品区找到一个漂亮的藤编篮子，并用小物件填满它，可以让事情变得更简单，并且提供一个不错的展示效果。如果咖啡桌书籍或食谱的封面保护套破损，她会将其去掉，通常会露出一个 “美丽、经典、简单风格” 的封面。</p>
</div><p>Here are some other thrifty gifting tips from experts:</p>
<div class="lb-trans"><p>以下是专家提供的一些其他节俭赠礼小贴士：</p>
</div><p>-- Give items a good once-over for scratches, wear and tear, rips and stains.</p>
<div class="lb-trans"><p>-- 仔细检查物品是否有划痕、磨损、撕裂和污渍。</p>
</div><p>-- Check clothing material on tags - items made of natural fibers like cotton, silk, linen and wool are more sustainable and better quality than those made with plastic-based fabrics.</p>
<div class="lb-trans"><p>-- 检查衣物标签上的材料 - 由天然纤维如棉、丝绸、亚麻和羊毛制成的物品比那些由塑料基面料制成的更可持续且质量更好。</p>
</div><p>-- Look for items with original tags, implying they haven't been used or worn.</p>
<div class="lb-trans"><p>-- 寻找带有原始标签的物品，这意味着它们没有被使用或穿过。</p>
</div><p>-- Check jewelry for quality stamps. Look for a tiny &#34;925&#34; stamp to confirm a piece is sterling silver, or &#34;10K,&#34; &#34;14K&#34; or &#34;18K&#34; to confirm the quality of gold.</p>
<div class="lb-trans"><p>-- 检查珠宝的质量印记。寻找一个微小的 “925” 印记以确认一件物品是纯银，或 “10K”、“14K” 或 “18K” 以确认黄金的质量。</p>
</div><p>-- Wash any cookware before gifting it.</p>
<div class="lb-trans"><p>-- 在赠送任何炊具之前先清洗它。</p>
</div><p>-- Look through the racks for Nike NKE, Adidas ADDYY, Lululemon LULU, Alo, True Religion or Levi's LEVI to get a steep discount on popular brand names.</p>
<div class="lb-trans"><p>-- 在货架上寻找耐克 NKE、阿迪达斯 ADDYY、Lululemon LULU、Alo、True Religion 或 Levi's LEVI，以获得流行品牌的大幅折扣。</p>
</div><p>More Smart Spending holiday shopping tips: How to tariff-proof your holiday shopping list</p>
<div class="lb-trans"><p>更多聪明消费的假日购物小贴士：如何让你的假日购物清单免受关税影响</p>
</div><p>-Genna Contino</p>
<div class="lb-trans"><p>-Genna Contino</p>
</div><p>This content was created by MarketWatch, which is operated by Dow Jones &amp; Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.</p>
<div class="lb-trans"><p>此内容由 MarketWatch 创建，MarketWatch 由道琼斯公司运营。MarketWatch 独立于道琼斯新闻通讯和《华尔街日报》发布。</p>
</div><p>(END) Dow Jones Newswires</p>
<div class="lb-trans"><p>（结束）道琼斯新闻通讯</p>
</div><p>11-29-25 1303ET</p>
<div class="lb-trans"><p>11-29-25 1303ET</p>
</div>

即便是二手商店也在举行黑色星期五促销活动，因为美国人正在寻找节日折扣