<p><em>新角色进一步增强市场营销能力，加速增长战略</em></p>
<p>, /PRNewswire/ -- Hormel Foods Corporation（纽约证券交易所代码：HRL），一家财富 500 强全球品牌食品公司，今天宣布 Jason Levine 被任命为新设立的企业首席营销官（CMO），这一举措强调了公司在继续强化以消费者为中心的战略时，推动增长和创新的承诺。</p>
<p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2848338/Jason_Levine.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="400" height="400" original-src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2848338/Jason_Levine.jpg"/></p>
<p>Levine 是一位经验丰富的市场营销领导者，在消费包装品行业拥有超过二十年的经验，涵盖全球品牌和新兴公司。他在 Mondelēz International 工作了 19 年，起初在 Kraft Foods Group 工作。最终，他升任 Mondelēz 北美的 CMO，负责一个数十亿美元品牌组合的市场营销，包括 OREO 和 RITZ，推动创新、品牌现代化以及在竞争激烈的市场中实现跨品类增长。最近，Levine 担任 PIM Brands 的 CMO，这是一家包括 Welch's®水果零食的零食糖果公司。</p>
<p>Hormel Foods 的总裁 John Ghingo 表示：“我们很高兴 Jason 加入我们并担任这个新角色——这是提升我们市场营销能力和推动业务各个领域增长的重要一步。Jason 在全球品牌建设、创新和数字战略方面拥有深厚的专业知识，他的领导将帮助我们释放标志性品牌的全部潜力，加速我们的长期增长目标。”</p>
<p>这个角色专注于提升公司整体的市场营销能力，并促进企业范围内的增长。Levine 将专注于品牌战略、数字能力以及创建能够跨渠道和市场扩展的市场营销平台。企业业务分析——涵盖收入增长管理和品牌及消费者分析——将与公司的品牌燃料职能对齐，这是其创新、消费者和购物者洞察、品牌诊断、电子商务、数字内容和品牌传播的中心。在 Levine 的领导下，这一整合将支持数据和技术的战略性使用，以实现跨渠道和市场的有效品牌营销、创新和以消费者为驱动的增长。</p>
<p>Levine 的任命强调了公司将消费者置于其战略中心并推动可持续增长的承诺。</p>
<p><strong>关于 Jason Levine</strong></p>
<p>Levine 在全球食品和消费包装品公司拥有超过二十年的市场营销领导经验。他曾担任 Mondelēz International 北美的首席营销官，负责一个数十亿美元品牌组合的管理，并推动大规模创新，包括新零食平台的推出和全渠道市场营销项目的实施。他还在 Kraft Foods Group 担任市场营销领导职务，为品牌发展和组合增长计划做出了贡献。最近，Levine 在 PIM Brands、Whisps Snacks 和 Sabra Dipping Company 担任高级职务，负责品类扩展、推出新产品线和推进数字参与策略。</p>
<p>Levine 获得了杜兰大学的 MBA 学位和东北大学的商业学士学位。</p>
<p><strong>关于 Hormel Foods — <em>启发人心，启发美食。</em> ™</strong></p>
<p>Hormel Foods Corporation 总部位于明尼苏达州奥斯汀，是一家全球品牌食品公司，年收入约为 120 亿美元。其品牌包括 PLANTERS®、SKIPPY®、SPAM®、HORMEL® NATURAL CHOICE®、APPLEGATE®、WHOLLY®、HORMEL® BLACK LABEL®、COLUMBUS®、JENNIE-O®以及其他 30 多个受欢迎的品牌。该公司是标准普尔 500 指数和标准普尔 500 股息贵族的成员，被《美国新闻与世界报道》评选为最佳工作公司之一，被《新闻周刊》评为美国最负责任的公司之一，被《时代》杂志认定为全球最佳公司之一，并获得了许多其他企业责任和社区服务方面的奖项和荣誉。该公司秉持其使命声明——<em>启发人心，启发美食。™</em>——将一些全球最受信任和标志性的品牌带到世界各地的餐桌上。欲了解更多信息，请访问 hormelfoods.com。</p>
<p><strong>前瞻性声明</strong> 本新闻稿包含前瞻性声明，这些声明基于公司的当前假设和预期。这些声明通常伴随着 “将”、“会” 或类似的词语或表达。本新闻稿中的主要前瞻性声明包括关于公司增长战略和目标的声明。</p>
<p>所有此类前瞻性声明均旨在享有 1995 年《私人证券诉讼改革法案》及其修正案中包含的前瞻性声明的安全港保护。尽管公司相信前瞻性声明有合理的基础，但其实际结果可能会有重大差异。可能导致公司实际结果与其前瞻性声明不同的最重要因素包括但不限于：经济状况恶化的风险；运营中断的风险；食品安全风险；商品价格和原材料及其他投入的可用性波动；公司产品市场需求的波动；公司应对消费者偏好变化的能力风险；公司声誉或品牌形象受损的风险；以及在公司最近的 10-K 表格年度报告和 10-Q 表格季度报告的第 1A 项 - 风险因素中描述的其他风险和不确定性，这些报告可以在 www.hormelfoods.com 的 “投资者” 部分访问。尽管公司已尝试全面列出这些重要的警示风险因素，但公司警告称，未来可能还有其他因素对公司的业务或经营结果产生重要影响。前瞻性声明仅在作出之日有效，公司不承担更新任何前瞻性声明的义务，除非法律另有要求。</p>
<table>
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<td>联系人：</td>
<td>媒体关系</td>
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<td></td>
<td>Hormel Foods</td>
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<td></td>
<td>media@hormel.com</td>
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<p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2774643/Hormel_Foods_Logo.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="400" height="223" original-src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2774643/Hormel_Foods_Logo.jpg"/></p>
<p>来源 Hormel Foods Corporation</p>

荷美尔食品

<p>荷美尔食品公司已任命杰森·莱文（Jason Levine）为新的企业首席营销官。此角色旨在增强营销能力并加速增长战略。莱文在消费品行业拥有超过二十年的经验，将专注于品牌战略、数字能力和营销平台。他的领导预计将推动创新和以消费者为导向的增长，覆盖各个渠道和市场，与荷美尔对以消费者为中心的战略承诺相一致</p>

<p><em>New role further strengthens marketing capabilities and accelerates growth strategy</em></p>
<div class="lb-trans"><p><em>新角色进一步增强市场营销能力，加速增长战略</em></p>
</div><p>, /PRNewswire/ -- Hormel Foods Corporation (NYSE: HRL), a Fortune 500 global branded food company, today announced that Jason Levine has been appointed to a newly created enterprise-wide chief marketing officer (CMO) role, a move that underscores the company's commitment to driving growth and innovation as it continues to strengthen its consumer-centric strategy.</p>
<div class="lb-trans"><p>, /PRNewswire/ -- Hormel Foods Corporation（纽约证券交易所代码：HRL），一家财富 500 强全球品牌食品公司，今天宣布 Jason Levine 被任命为新设立的企业首席营销官（CMO），这一举措强调了公司在继续强化以消费者为中心的战略时，推动增长和创新的承诺。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2848338/Jason_Levine.jpg" alt="" original-src="https://mma.prnewswire.com/media/2848338/Jason_Levine.jpg"/></p>
<p>Levine is a seasoned marketing leader with more than two decades of experience in the consumer packaged goods industry, spanning global brands and emerging companies. He spent 19 years with Mondelēz International, beginning at Kraft Foods Group. He ultimately rose to Mondelēz's CMO for North America, where he led marketing for a multibillion-dollar portfolio of brands, including OREO and RITZ, driving innovation, brand modernization, and cross-category growth in highly competitive markets. Most recently, Levine served as CMO for PIM Brands, a snacking confectionery company that includes Welch's® fruit snacks.</p>
<div class="lb-trans"><p>Levine 是一位经验丰富的市场营销领导者，在消费包装品行业拥有超过二十年的经验，涵盖全球品牌和新兴公司。他在 Mondelēz International 工作了 19 年，起初在 Kraft Foods Group 工作。最终，他升任 Mondelēz 北美的 CMO，负责一个数十亿美元品牌组合的市场营销，包括 OREO 和 RITZ，推动创新、品牌现代化以及在竞争激烈的市场中实现跨品类增长。最近，Levine 担任 PIM Brands 的 CMO，这是一家包括 Welch's®水果零食的零食糖果公司。</p>
</div><p>&#34;We're excited to have Jason join us and take on this new role — an important step in advancing our marketing capabilities and driving growth across all segments of our business,&#34; said John Ghingo, president of Hormel Foods. &#34;Jason brings deep expertise in global brand building, innovation and digital strategy across well-known brands, and his leadership will help us unlock the full potential of our iconic brands and accelerate our long-range growth ambitions.&#34;</p>
<div class="lb-trans"><p>Hormel Foods 的总裁 John Ghingo 表示：“我们很高兴 Jason 加入我们并担任这个新角色——这是提升我们市场营销能力和推动业务各个领域增长的重要一步。Jason 在全球品牌建设、创新和数字战略方面拥有深厚的专业知识，他的领导将帮助我们释放标志性品牌的全部潜力，加速我们的长期增长目标。”</p>
</div><p>This role is focused on advancing marketing capabilities across the company and enabling enterprise-wide growth. Levine will concentrate on areas such as brand strategy, digital capabilities, and creating marketing platforms that scale across channels and markets. Enterprise business analytics — spanning revenue growth management and brand and shopper analytics — will now be aligned with the company's Brand Fuel function, its hub for innovation, consumer and shopper insights, brand diagnostics, e‑commerce, digital content and brand communications. Under Levine's leadership, this integration will support the strategic use of data and technology to enable impactful brand marketing, innovation and consumer-driven growth across channels and markets.</p>
<div class="lb-trans"><p>这个角色专注于提升公司整体的市场营销能力，并促进企业范围内的增长。Levine 将专注于品牌战略、数字能力以及创建能够跨渠道和市场扩展的市场营销平台。企业业务分析——涵盖收入增长管理和品牌及消费者分析——将与公司的品牌燃料职能对齐，这是其创新、消费者和购物者洞察、品牌诊断、电子商务、数字内容和品牌传播的中心。在 Levine 的领导下，这一整合将支持数据和技术的战略性使用，以实现跨渠道和市场的有效品牌营销、创新和以消费者为驱动的增长。</p>
</div><p>Levine's appointment underscores the company's commitment to placing consumers at the center of its strategy and driving sustainable growth.</p>
<div class="lb-trans"><p>Levine 的任命强调了公司将消费者置于其战略中心并推动可持续增长的承诺。</p>
</div><p><strong>About Jason Levine</strong></p>
<div class="lb-trans"><p><strong>关于 Jason Levine</strong></p>
</div><p>Levine brings more than two decades of experience in marketing leadership across global food and consumer packaged goods companies. He served as chief marketing officer for North America at Mondelēz International, overseeing a multibillion‑dollar portfolio of brands and driving large‑scale innovation, including the launch of new snack platforms and omnichannel marketing programs. He also held marketing leadership roles at Kraft Foods Group, where he contributed to brand development and portfolio growth initiatives. Most recently, Levine held senior roles at PIM Brands, Whisps Snacks and Sabra Dipping Company, where he led category expansion, introduced new product lines and advanced digital engagement strategies.</p>
<div class="lb-trans"><p>Levine 在全球食品和消费包装品公司拥有超过二十年的市场营销领导经验。他曾担任 Mondelēz International 北美的首席营销官，负责一个数十亿美元品牌组合的管理，并推动大规模创新，包括新零食平台的推出和全渠道市场营销项目的实施。他还在 Kraft Foods Group 担任市场营销领导职务，为品牌发展和组合增长计划做出了贡献。最近，Levine 在 PIM Brands、Whisps Snacks 和 Sabra Dipping Company 担任高级职务，负责品类扩展、推出新产品线和推进数字参与策略。</p>
</div><p>Levine earned his MBA from Tulane University and a bachelor's degree in business from Northeastern University.</p>
<div class="lb-trans"><p>Levine 获得了杜兰大学的 MBA 学位和东北大学的商业学士学位。</p>
</div><p><strong>About Hormel Foods — <em>Inspired People. Inspired Food.</em> ™</strong></p>
<div class="lb-trans"><p><strong>关于 Hormel Foods — <em>启发人心，启发美食。</em> ™</strong></p>
</div><p>Hormel Foods Corporation, based in Austin, Minnesota, is a global branded food company with approximately $12 billion in annual revenue. Its brands include PLANTERS®, SKIPPY®, SPAM®, HORMEL® NATURAL CHOICE®, APPLEGATE®, WHOLLY®, HORMEL® BLACK LABEL®, COLUMBUS®, JENNIE-O® and more than 30 other beloved brands. The company is a member of the S&amp;P 500 Index and the S&amp;P 500 Dividend Aristocrats, was named one of the best companies to work for by U.S. News &amp; World Report, one of America's most responsible companies by Newsweek, recognized by TIME magazine as one of the World's Best Companies and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — <em>Inspired People. Inspired Food.™</em> — to bring some of the world's most trusted and iconic brands to tables across the globe. For more information, visit hormelfoods.com.</p>
<div class="lb-trans"><p>Hormel Foods Corporation 总部位于明尼苏达州奥斯汀，是一家全球品牌食品公司，年收入约为 120 亿美元。其品牌包括 PLANTERS®、SKIPPY®、SPAM®、HORMEL® NATURAL CHOICE®、APPLEGATE®、WHOLLY®、HORMEL® BLACK LABEL®、COLUMBUS®、JENNIE-O®以及其他 30 多个受欢迎的品牌。该公司是标准普尔 500 指数和标准普尔 500 股息贵族的成员，被《美国新闻与世界报道》评选为最佳工作公司之一，被《新闻周刊》评为美国最负责任的公司之一，被《时代》杂志认定为全球最佳公司之一，并获得了许多其他企业责任和社区服务方面的奖项和荣誉。该公司秉持其使命声明——<em>启发人心，启发美食。™</em>——将一些全球最受信任和标志性的品牌带到世界各地的餐桌上。欲了解更多信息，请访问 hormelfoods.com。</p>
</div><p><strong>FORWARD-LOOKING STATEMENTS</strong> This news release contains forward-looking statements, which are based on the company's current assumptions and expectations. These statements are typically accompanied by the words &#34;will,&#34; &#34;would,&#34; or similar words or expressions. The principal forward-looking statements in this news release include statements regarding the company's growth strategy and ambitions.</p>
<div class="lb-trans"><p><strong>前瞻性声明</strong> 本新闻稿包含前瞻性声明，这些声明基于公司的当前假设和预期。这些声明通常伴随着 “将”、“会” 或类似的词语或表达。本新闻稿中的主要前瞻性声明包括关于公司增长战略和目标的声明。</p>
</div><p>All such forward-looking statements are intended to enjoy the protection of the safe harbor for forward-looking statements contained in the Private Securities Litigation Reform Act of 1995, as amended. Although the company believes there is a reasonable basis for the forward-looking statements, its actual results could be materially different. The most important factors which could cause the company's actual results to differ from its forward-looking statements include, but are not limited to, risks related to the deterioration of economic conditions; the risk of disruption of operations; food safety risks; fluctuations in commodity prices and availability of raw materials and other inputs; fluctuations in market demand for the company's products; risks related to the company's ability to respond to changing consumer preferences; damage to the company's reputation or brand image; and the other risks and uncertainties described in Item 1A – Risk Factors of the company's most recent Annual Report on Form 10-K and Quarterly Reports on Form 10-Q, which can be accessed at www.hormelfoods.com in the &#34;Investors&#34; section. Though the company has attempted to list comprehensively these important cautionary risk factors, the company cautions that other factors may in the future prove to be important in affecting the company's business or results of operations. Forward-looking statements speak only as of the date they are made, and the company does not undertake any obligation to update any forward-looking statement except as otherwise required by law.</p>
<div class="lb-trans"><p>所有此类前瞻性声明均旨在享有 1995 年《私人证券诉讼改革法案》及其修正案中包含的前瞻性声明的安全港保护。尽管公司相信前瞻性声明有合理的基础，但其实际结果可能会有重大差异。可能导致公司实际结果与其前瞻性声明不同的最重要因素包括但不限于：经济状况恶化的风险；运营中断的风险；食品安全风险；商品价格和原材料及其他投入的可用性波动；公司产品市场需求的波动；公司应对消费者偏好变化的能力风险；公司声誉或品牌形象受损的风险；以及在公司最近的 10-K 表格年度报告和 10-Q 表格季度报告的第 1A 项 - 风险因素中描述的其他风险和不确定性，这些报告可以在 www.hormelfoods.com 的 “投资者” 部分访问。尽管公司已尝试全面列出这些重要的警示风险因素，但公司警告称，未来可能还有其他因素对公司的业务或经营结果产生重要影响。前瞻性声明仅在作出之日有效，公司不承担更新任何前瞻性声明的义务，除非法律另有要求。</p>
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<td>Media Relations</td>
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<td>Hormel Foods</td>
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<td></td>
<td>media@hormel.com</td>
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<td>联系人：</td>
<td>媒体关系</td>
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<td></td>
<td>Hormel Foods</td>
</tr>
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<td></td>
<td>media@hormel.com</td>
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</table>
</div><p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2774643/Hormel_Foods_Logo.jpg" alt="" original-src="https://mma.prnewswire.com/media/2774643/Hormel_Foods_Logo.jpg"/></p>
<p>SOURCE Hormel Foods Corporation</p>
<div class="lb-trans"><p>来源 Hormel Foods Corporation</p>
</div>

荷美尔食品宣布任命 Jason Levine 为新的企业范围内的首席营销官 | HRL 股票新闻