<p>马克斯与斯宾塞（Marks &amp; Spencer）因被指控抄袭营养师的 “脑力炸弹” 健康零食而面临新的法律纠纷。</p>
<p>这家超市因其去年推出的 “脑球”（Brain Balls）系列而受到法律诉讼，该系列是其所谓的 “脑食品” 系列的一部分，旨在为人们提供他们饮食中缺乏的支持大脑健康的营养素。</p>
<p>“脑球” 是用枣泥制成的，包含杏仁酱和覆盆子粉，旨在富含锌和铁。在第一个月内，销售超过 115,000 个这种零食。</p>
<p>然而，M&amp;S 因健康零食面临法律诉讼，原因是有人指控这些产品可能与营养师兼健康教练 Dorota Cloke 出售的 “脑力炸弹” 产品混淆。</p>
<p>Cloke 女士的主张围绕她在 2022 年 11 月注册的 “脑力炸弹” 商标展开，此前她在 2020 年开始销售该系列。脑力炸弹是用大麻或芝麻种子和狮子鬃蘑菇制成的。</p>
<p>预计该案件的听证会将在未来几周内举行。</p>
<p>M&amp;S 的一位发言人表示：“我们不同意这两种产品之间存在混淆的可能性，因为脑球显然是 M&amp;S 食品品牌，带有我们的健康饮食子品牌和 ‘脑球’ 字样。</p>
<p>“脑球是由我们内部团队开发的，作为我们的脑食品系列的一部分，并不是 ‘脑力炸弹’ 的复制品。”</p>
<p>Cloke 女士自称为精准营养师和生物黑客，拒绝对此发表评论。</p>
<p>M&amp;S 之前曾面临抄袭小型制造商食品系列的指控。</p>
<p>去年，梅尔顿莫布雷（Melton Mowbray）的一家面包店 The Cookie Dealer 声称 M&amp;S 重新推出的饼干系列包含与其相似的产品。</p>
<p>糖果零售商 Choc on Choc 也指控 M&amp;S 抄袭其巧克力蛋——该巧克力蛋设计得与奶油饼干相似——并推出了 “巧克力奶油饼干复活节蛋”。</p>
<p>M&amp;S 否认了这些指控，坚称从未抄袭任何特定产品或卖家。</p>
<p>针对 Choc on Choc 的指控，M&amp;S 的一位发言人在当时表示：“这是我们顾客最喜欢的极致巧克力奶油饼干的演变，并受到备受喜爱的英国奶油饼干的启发。”</p>
<p>这些案件引起了关注，因为 M&amp;S 在过去几年中对自身知识产权采取了强有力的保护措施。</p>
<p>它在 2021 年对 Aldi 提起法律诉讼，因该折扣商店推出了与 M&amp;S 的毛毛虫蛋糕（Colin the Caterpillar cake）相似的版本，称为 “Cuthbert the Caterpillar”。两家零售商在一年后达成了保密和解。</p>
<p>M&amp;S 还对制造 Drumstick 棒棒糖和 Parma Violets 的 Swizzels 提起了法律诉讼，因其自 1996 年以来生产的 “猪杯”（Pig Mugs）糖果。</p>
<p>M&amp;S 曾辩称，猪杯糖果与其受欢迎的 Percy Pigs 过于相似，以至于顾客可能会误购 Swizzels 品牌。M&amp;S 每分钟销售约 270 袋糖果。</p>
<p>该超市后来与 Swizzels 达成了 “友好解决”，但拒绝提供和解的进一步细节。</p>

<p>马莎百货（M&S）因涉嫌抄袭营养师 Dorota Cloke 的 “脑力炸弹” 零食而面临法律诉讼，M&S 推出的产品名为 “脑力球”。Cloke 声称她的注册商标产品包含大麻种子和狮子鬃蘑菇，可能会与 M&S 的产品混淆，而 M&S 的产品则是由枣泥和杏仁黄油制成。M&S 坚称不存在混淆的可能性，因为这些产品的品牌标识非常明显。这并不是 M&S 第一次面临抄袭小品牌的指控，此前他们曾因类似的指控与其他制造商达成和解</p>

<p>Marks &amp; Spencer is facing a fresh legal row over copycat products after it was accused of ripping off a nutritionist’s “brain bomb” health snacks.</p>
<div class="lb-trans"><p>马克斯与斯宾塞（Marks &amp; Spencer）因被指控抄袭营养师的 “脑力炸弹” 健康零食而面临新的法律纠纷。</p>
</div><p>The supermarket has been hit with legal action over its range of “Brain Balls”, which it released last year as part of its so-called “Brain Food” line, which is designed to provide people with brain health-supporting nutrients that they lack in their diets.</p>
<div class="lb-trans"><p>这家超市因其去年推出的 “脑球”（Brain Balls）系列而受到法律诉讼，该系列是其所谓的 “脑食品” 系列的一部分，旨在为人们提供他们饮食中缺乏的支持大脑健康的营养素。</p>
</div><p>It’s “Brain Ball”, which is made using date paste and includes almond butter and raspberry powder, has been developed to be high in zinc and iron. Within the first month, it sold more than 115,000 of the snacks.</p>
<div class="lb-trans"><p>“脑球” 是用枣泥制成的，包含杏仁酱和覆盆子粉，旨在富含锌和铁。在第一个月内，销售超过 115,000 个这种零食。</p>
</div><p>However, M&amp;S is facing legal action over the health snacks amid accusations that they risk being confused with “brain bomb” products, sold by Dorota Cloke, a nutritionist and health coach.</p>
<div class="lb-trans"><p>然而，M&amp;S 因健康零食面临法律诉讼，原因是有人指控这些产品可能与营养师兼健康教练 Dorota Cloke 出售的 “脑力炸弹” 产品混淆。</p>
</div><p>Ms Cloke’s claim centres around her trademark for “Brain Bombs”, which she registered in November 2022, after she started selling the range in 2020. The brain bombs are made using hemp or sesame seeds and lion’s mane mushrooms.</p>
<div class="lb-trans"><p>Cloke 女士的主张围绕她在 2022 年 11 月注册的 “脑力炸弹” 商标展开，此前她在 2020 年开始销售该系列。脑力炸弹是用大麻或芝麻种子和狮子鬃蘑菇制成的。</p>
</div><p>A hearing over the case is expected to take place in the coming weeks.</p>
<div class="lb-trans"><p>预计该案件的听证会将在未来几周内举行。</p>
</div><p>A spokesman for M&amp;S said: “We do not agree there is any likelihood of confusion between the two products, given that Brain Ball is clearly branded M&amp;S Food, carries our Eat Well sub-brand and the words BRAIN BALL.</p>
<div class="lb-trans"><p>M&amp;S 的一位发言人表示：“我们不同意这两种产品之间存在混淆的可能性，因为脑球显然是 M&amp;S 食品品牌，带有我们的健康饮食子品牌和 ‘脑球’ 字样。</p>
</div><p>“The Brain Ball was developed by our in-house team as part of our Brain Food range and is not a copy of the ‘Brain Bomb’.”</p>
<div class="lb-trans"><p>“脑球是由我们内部团队开发的，作为我们的脑食品系列的一部分，并不是 ‘脑力炸弹’ 的复制品。”</p>
</div><p>Ms Cloke, who describes herself as a precision nutritionist and biohacker, declined to comment.</p>
<div class="lb-trans"><p>Cloke 女士自称为精准营养师和生物黑客，拒绝对此发表评论。</p>
</div><p>M&amp;S has previously faced accusations over copying smaller manufacturers’ food ranges.</p>
<div class="lb-trans"><p>M&amp;S 之前曾面临抄袭小型制造商食品系列的指控。</p>
</div><p>Last year, Melton Mowbray-based baker The Cookie Dealer claimed M&amp;S’s relaunch of its cookie range included products that were similar to his.</p>
<div class="lb-trans"><p>去年，梅尔顿莫布雷（Melton Mowbray）的一家面包店 The Cookie Dealer 声称 M&amp;S 重新推出的饼干系列包含与其相似的产品。</p>
</div><p>The confectionery retailer Choc on Choc also accused M&amp;S of copying its chocolate egg – which was designed to look similar to a custard cream biscuit – with its release of its “Chocolate Custard Cream Biscuity Easter Egg”.</p>
<div class="lb-trans"><p>糖果零售商 Choc on Choc 也指控 M&amp;S 抄袭其巧克力蛋——该巧克力蛋设计得与奶油饼干相似——并推出了 “巧克力奶油饼干复活节蛋”。</p>
</div><p>M&amp;S has rejected the allegations, insisting that it never copies any specific products or sellers.</p>
<div class="lb-trans"><p>M&amp;S 否认了这些指控，坚称从未抄袭任何特定产品或卖家。</p>
</div><p>In response to Choc on Choc’s claims, an M&amp;S spokesman said at the time: “It’s an evolution of our customer favourite Outrageously Chocolatey Custard Creams and takes inspiration from the much-loved British custard cream.”</p>
<div class="lb-trans"><p>针对 Choc on Choc 的指控，M&amp;S 的一位发言人在当时表示：“这是我们顾客最喜欢的极致巧克力奶油饼干的演变，并受到备受喜爱的英国奶油饼干的启发。”</p>
</div><p>The cases have faced attention following years where M&amp;S has taken a fiercely protective approach to its own intellectual property.</p>
<div class="lb-trans"><p>这些案件引起了关注，因为 M&amp;S 在过去几年中对自身知识产权采取了强有力的保护措施。</p>
</div><p>It logged a legal claim against Aldi in 2021 over the discounter’s lookalike version of M&amp;S’s Colin the Caterpillar cake, which it called “Cuthbert the Caterpillar”. The two retailers later reached a confidential settlement a year later.</p>
<div class="lb-trans"><p>它在 2021 年对 Aldi 提起法律诉讼，因该折扣商店推出了与 M&amp;S 的毛毛虫蛋糕（Colin the Caterpillar cake）相似的版本，称为 “Cuthbert the Caterpillar”。两家零售商在一年后达成了保密和解。</p>
</div><p>M&amp;S also took legal action against Swizzels, which makes Drumstick lollies and Parma Violets, over its “Pig Mugs” sweets which it has been making since 1996.</p>
<div class="lb-trans"><p>M&amp;S 还对制造 Drumstick 棒棒糖和 Parma Violets 的 Swizzels 提起了法律诉讼，因其自 1996 年以来生产的 “猪杯”（Pig Mugs）糖果。</p>
</div><p>M&amp;S had argued that the Pigs Mugs sweets were so similar to its popular Percy Pigs that shoppers may buy the Swizzels brand by accident. M&amp;S sells around 270 bags of its sweets per minute.</p>
<div class="lb-trans"><p>M&amp;S 曾辩称，猪杯糖果与其受欢迎的 Percy Pigs 过于相似，以至于顾客可能会误购 Swizzels 品牌。M&amp;S 每分钟销售约 270 袋糖果。</p>
</div><p>The supermarket later reached an “amicable solution” with Swizzels, but refused to provide further details of the settlement.</p>
<div class="lb-trans"><p>该超市后来与 Swizzels 达成了 “友好解决”，但拒绝提供和解的进一步细节。</p>
</div>

M&S 被指控抄袭 ‘脑力食物’ 零食