<p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2022/10/132249208-m.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2022/10/132249208-m.jpg"/></p>
<p>ServiceNow 的股价在过去几个月中经历了强劲的下跌，已降至自 2023 年 11 月以来的最低水平。它在过去五周连续下跌，创下多年来最长的跌势。</p>
<p>NOW 的股价从 2024 年的最高点下跌了近 50%，市值从 2500 亿美元降至当前的 1170 亿美元。</p>
<h2>为什么 ServiceNow 的股价暴跌</h2>
<p>ServiceNow 的股价在过去几个月中经历了强劲的下跌，因为投资者对人工智能行业公司对其的冲击感到担忧。</p>
<p>本月，随着 Anthropic（Claude 的创造者）发布其最新模型，该模型旨在解决编码、企业工作流程和处理复杂推理任务等复杂挑战，股价暴跌加速。</p>
<p>分析师们现在认为，随着人工智能模型的不断进步，ServiceNow 提供的一些服务将受到冲击。这也解释了为什么其他软件股如 Intuit、Adobe 和 Salesforce 在过去几个月中也出现了大幅下跌。</p>
<p>由于公司通过收购来推动增长，ServiceNow 的股价也大幅下跌。该公司最近收购了 Armis，这是一家网络安全行业的顶尖公司，交易价值超过 77.5 亿美元。</p>
<p>在此之前，它花费 28.5 亿美元收购了 Moveworks。其他收购包括 Data.world 和 Logik 等公司。</p>
<p>这些收购引人注目，因为 ServiceNow 多年来以有机增长而闻名。因此，专注于收购可能表明管理层预计其核心增长将放缓。</p>
<p>此外，随着投资者重新评估 NOW 的股价，该股价也大幅下跌。正如我们在这里和这里多次提到的，该公司的估值曾经很高，2025 年的市盈率飙升至 141。如今，这一数字已降至 76。</p>
<p>最后，投资者认为 ServiceNow 推出的 AI 工具，包括其 AI 平台，将需要时间才能开始产生可观的收益。</p>
<h2>ServiceNow 的增长势头将放缓</h2>
<p>与此同时，华尔街分析师认为，ServiceNow 的增长在未来几年将继续放缓。</p>
<p>分析师的平均预期是，即将发布的财报将显示其第四季度收入增长 19%，达到 35.3 亿美元。这一增长将使其年收入达到 132.4 亿美元，增长 20.5 亿美元。</p>
<p>分析师预计，年收入将随后增长 18.5%，达到 157 亿美元。随着行业竞争加剧，这一下降趋势可能会持续。</p>
<p>华尔街分析师正在下调对该公司的前景。MarketBeat 汇编的数据表明，Oppenheimer、Goldman Sachs、Stifel 和 Cowen 等公司的分析师均已下调了该股评级。</p>
<p>因此，分析师对该股的平均预期为 215 美元，低于三个月前的 225 美元。</p>
<h2>NOW 股价技术分析</h2>
<p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2026/01/ServiceNow-stock-1024x579.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2026/01/ServiceNow-stock-1024x579.png"/></p>
<p><em>ServiceNow 股价图表 | 来源：TradingView</em></p>
<p>周线图显示，ServiceNow 的股价在过去几个月中处于强劲的下行趋势。它从 240 美元的高点暴跌至当前的 125 美元。最近，该股跌破了 136 美元的关键支撑位，这是去年 4 月以来的最低水平。</p>
<p>NOW 还跌破了 133 美元的 61.8% 斐波那契回撤位，确认了看跌前景。50 周和 100 周的指数移动平均线（EMA）即将形成看跌交叉，而相对强弱指数（RSI）持续下跌。</p>
<p>因此，最可能的情况是该股继续下跌，下一个关键目标为 100 美元。</p>
<p>本文的标题为《这就是 ServiceNow 股价暴跌的原因》，首次出现在 Invezz 上。</p>

标普软件与服务 ETF - SPDR

北美科技软件股指数 ETF - iShares

NOWL

<p>ServiceNow 的股价从 2024 年的高峰下跌了近 50%，达到了自 2023 年 11 月以来的最低水平。由于对人工智能颠覆的担忧以及向收购转变（包括以 77.5 亿美元收购 Armis），该股经历了五周的下跌。分析师预测收入增长将继续放缓，预计即将发布的财报显示收入将增长 19%，达到 35.3 亿美元。该股的平均分析师目标价已从 225 美元下调至 215 美元，表明市场前景看跌，因为技术指标暗示可能会进一步下跌</p>

<p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2022/10/132249208-m.jpg" alt="" original-src="https://invezz.com/wp-content/uploads/2022/10/132249208-m.jpg"/></p>
<p>ServiceNow stock price has been in a strong freefall in the past few months, moving to its lowest level since November 2023. It has dropped in the last five consecutive weeks, its longest losing streak in years.</p>
<div class="lb-trans"><p>ServiceNow 的股价在过去几个月中经历了强劲的下跌，已降至自 2023 年 11 月以来的最低水平。它在过去五周连续下跌，创下多年来最长的跌势。</p>
</div><p>NOW has plunged by nearly 50% from its highest level in 2024, with its market dropping from $250 billion to the current $117 billion.</p>
<div class="lb-trans"><p>NOW 的股价从 2024 年的最高点下跌了近 50%，市值从 2500 亿美元降至当前的 1170 亿美元。</p>
</div><h2>Why ServiceNow stock price imploded</h2>
<div class="lb-trans"><h2>为什么 ServiceNow 的股价暴跌</h2>
</div><p>ServiceNow share price has been in a strong freefall in the past few months as investors have remained concerned about its disruption by companies in the artificial intelligence industry.</p>
<div class="lb-trans"><p>ServiceNow 的股价在过去几个月中经历了强劲的下跌，因为投资者对人工智能行业公司对其的冲击感到担忧。</p>
</div><p>The crash accelerated this month when Anthropic, the creator of Claude, released its latest model, which is designed to solve complex challenges like coding, enterprise workflows, and handling complex reasoning tasks.</p>
<div class="lb-trans"><p>本月，随着 Anthropic（Claude 的创造者）发布其最新模型，该模型旨在解决编码、企业工作流程和处理复杂推理任务等复杂挑战，股价暴跌加速。</p>
</div><p>Analysts now believe that some of the services that ServiceNow offers will be disrupted as AI models become more advanced. This also explains why other software stocks like Intuit <strong>,</strong> Adobe, and Salesforce have plunged in the past few months.</p>
<div class="lb-trans"><p>分析师们现在认为，随着人工智能模型的不断进步，ServiceNow 提供的一些服务将受到冲击。这也解释了为什么其他软件股如 Intuit、Adobe 和 Salesforce 在过去几个月中也出现了大幅下跌。</p>
</div><p>ServiceNow stock has also plunged as the company embraces growth through acquisitions. The company recently acquired Armis <strong>,</strong> a top player in the cybersecurity industry in a deal valued at over $7.75 billion.</p>
<div class="lb-trans"><p>由于公司通过收购来推动增长，ServiceNow 的股价也大幅下跌。该公司最近收购了 Armis，这是一家网络安全行业的顶尖公司，交易价值超过 77.5 亿美元。</p>
</div><p>Before that, it spent $2.85 billion to acquire Moveworks. Its other acquisitions were companies like Data.world and Logik.</p>
<div class="lb-trans"><p>在此之前，它花费 28.5 亿美元收购了 Moveworks。其他收购包括 Data.world 和 Logik 等公司。</p>
</div><p>These acquisitions were notable because ServiceNow was known for its organic growth over the years. As such, focusing on acquisitions could be a sign that the management expects its core growth to slow.</p>
<div class="lb-trans"><p>这些收购引人注目，因为 ServiceNow 多年来以有机增长而闻名。因此，专注于收购可能表明管理层预计其核心增长将放缓。</p>
</div><p>Additionally, the NOW stock price has crashed as investors revalue it. As we wrote several times hereand here,the company was highly valued, with its trailing price-to-earnings ratio soaring to 141 in 2025. Today, this figure has dropped to 76.</p>
<div class="lb-trans"><p>此外，随着投资者重新评估 NOW 的股价，该股价也大幅下跌。正如我们在这里和这里多次提到的，该公司的估值曾经很高，2025 年的市盈率飙升至 141。如今，这一数字已降至 76。</p>
</div><p>Finally, investors believe that the AI tools that ServiceNow has launched, including its AI platform, will take time to start making substantial sums of money.</p>
<div class="lb-trans"><p>最后，投资者认为 ServiceNow 推出的 AI 工具，包括其 AI 平台，将需要时间才能开始产生可观的收益。</p>
</div><h2>ServiceNow growth momentum to slow</h2>
<div class="lb-trans"><h2>ServiceNow 的增长势头将放缓</h2>
</div><p>Meanwhile, Wall Street analysts believe that ServiceNow’s growth will continue slowing in the coming years.</p>
<div class="lb-trans"><p>与此同时，华尔街分析师认为，ServiceNow 的增长在未来几年将继续放缓。</p>
</div><p>The average estimate among analysts is that the upcoming earnings report will show that its revenue grew by 19% in the fourth quarter to $3.53 billion. This growth will bring its annual revenue to $13.24 billion, up by 20.5 billion.</p>
<div class="lb-trans"><p>分析师的平均预期是，即将发布的财报将显示其第四季度收入增长 19%，达到 35.3 亿美元。这一增长将使其年收入达到 132.4 亿美元，增长 20.5 亿美元。</p>
</div><p>Analysts expect that the annual revenue will then rise by 18.5% to $15.7 billion. This downward trend will likely continue as competition in its industry rises.</p>
<div class="lb-trans"><p>分析师预计，年收入将随后增长 18.5%，达到 157 亿美元。随着行业竞争加剧，这一下降趋势可能会持续。</p>
</div><p>Wall Street analysts are scaling back their outlook for the company. Data compiled by MarketBeat shows that analysts from companies like Oppenheimer, Goldman Sachs, Stifel, and Cowen have all downgraded the stock.</p>
<div class="lb-trans"><p>华尔街分析师正在下调对该公司的前景。MarketBeat 汇编的数据表明，Oppenheimer、Goldman Sachs、Stifel 和 Cowen 等公司的分析师均已下调了该股评级。</p>
</div><p>As a result, the average analyst’s estimate for the stock is $215, down from $225 three months ago.</p>
<div class="lb-trans"><p>因此，分析师对该股的平均预期为 215 美元，低于三个月前的 225 美元。</p>
</div><h2>NOW stock price technical analysis</h2>
<div class="lb-trans"><h2>NOW 股价技术分析</h2>
</div><p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2026/01/ServiceNow-stock-1024x579.png" alt="" original-src="https://invezz.com/wp-content/uploads/2026/01/ServiceNow-stock-1024x579.png"/></p>
<p><em>ServiceNow stock chart | Source: TradingView</em></p>
<div class="lb-trans"><p><em>ServiceNow 股价图表 | 来源：TradingView</em></p>
</div><p>The weekly timeframe chart shows that the ServiceNow stock price has been in a strong downward trend in the past few months. It has plummeted from a high of $240 to the current $125. Most recently, the stock moved below the key support level at $136, its lowest level in April last year.</p>
<div class="lb-trans"><p>周线图显示，ServiceNow 的股价在过去几个月中处于强劲的下行趋势。它从 240 美元的高点暴跌至当前的 125 美元。最近，该股跌破了 136 美元的关键支撑位，这是去年 4 月以来的最低水平。</p>
</div><p>NOW has also moved below the 61.8% Fibonacci Retracement level at $133, confirming the bearish outlook. The 50-week and 100-week Exponential Moving Averages (EMA) are about to form a bearish crossover, while the Relative Strength Index (RSI) has continued falling.</p>
<div class="lb-trans"><p>NOW 还跌破了 133 美元的 61.8% 斐波那契回撤位，确认了看跌前景。50 周和 100 周的指数移动平均线（EMA）即将形成看跌交叉，而相对强弱指数（RSI）持续下跌。</p>
</div><p>Therefore, the most likely scenario is where the stock continues falling, with the next key target being at $100.</p>
<div class="lb-trans"><p>因此，最可能的情况是该股继续下跌，下一个关键目标为 100 美元。</p>
</div><p>The post Here’s why the ServiceNow stock price is tanking appeared first on Invezz</p>
<div class="lb-trans"><p>本文的标题为《这就是 ServiceNow 股价暴跌的原因》，首次出现在 Invezz 上。</p>
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以下是 ServiceNow 股价下跌的原因