<p>周六和周日，来自中国大陆的游客涌入香港，创造了本月的破纪录周末，这一现象受到 K-pop 女团 Blackpink 演出的推动，而这一数字仅比新年夜和新年当天的客流量低 2%。酒店和零售行业领导者周一表示，这场为期三天的音乐会吸引了大量本地和大陆的 “Blink”——Blackpink 粉丝的昵称——前往启德。他们呼吁当局探索更多与名人的合作，以推广香港品牌及其文化遗产，并举办新活动以推动旅游。周一在启德体育场的音乐会标志着该乐队 “Deadline” 世界巡演的最后一场演出，该巡演于去年七月开始，歌手 Rosé在过去两晚品尝了蛋仔和奶茶后，以鱼丸结束了她在镜头前品尝当地小吃的传统。香港百货商店及商业员工总工会副主席钟博文表示，Rosé品尝的口味和泰国成员 Lisa 访问车公庙展示了当地的文化遗产，并可能推动旅游。他说：“除了从数字上看，我们还应该关注音乐会对提升城市软实力的影响，比如旅游景点和美食场景。当粉丝知道他们的偶像曾去过某些地方时，这就成为了一种宣传，并能刺激其他地区的经济。” 根据移民数据，周六，Blackpink 在香港的音乐会首日，超过 188,100 名大陆游客抵达香港。周日，音乐会的第二天，大陆游客人数略微下降至 168,255。周六和周日的每日客流量均超过了新年夜约 148,400 名游客的记录，周六增长了 26.7%，周日增长了 13.4%，但仍低于新年当天抵达香港的 215,332 名大陆游客。然而，周六和周日大约 356,400 名大陆游客的到访人数仅比新年夜和新年当天低 2%，而这两天分别是星期三和星期四。周六和周日的总人数也是本月迄今所有周末中最高的。钟指出，音乐会为启德的零售商带来了更多客流，但粉丝们通常专注于购买与 Blackpink 相关的商品。他表示，当局应继续将体育场打造成顶级音乐会场地，并改善其票务平台，以吸引非本地粉丝前来，同时可以与流行明星合作，展示被忽视的文化特色。香港旅游协会执行董事崔廷邦表示，音乐会为启德及周边地区的零售和餐饮设施带来了客流。他补充说，周六全市酒店的入住率比其他周末增加了约 10%，超过 90%。《邮报》调查发现，周一在体育场附近的 Dorsett Kai Tak 酒店的房价至少为 7,000 港元（约 898 美元）。崔还呼吁城市超越关注此类大型活动所带来的经济利益，提升文化推广。“我们已经谈论大型活动三年了。是时候转变思路，从更广泛的城市品牌视角来看待它。” 他说。崔以台湾的台北 101 自由攀登活动为例，表示以香港 “符号” 为特色的活动可以给游客留下更深刻的印象，并培养当地人的归属感。他表示，除了邀请明星来香港，当局还可以探索推广当地文化的机会，比如传统节日和元朗的竹棚戏，以使香港在竞争中脱颖而出。</p>

安硕恒生指数-R

恒生指数

安硕恒生指数

KPOP.ESC

安硕恒生指数-U

休闲娱乐 ETF - PowerShares

盈富基金

<p>大陆游客涌入香港，创下破纪录的周末，受到了 Blackpink 演唱会的推动，周六的到达人数超过 188,100 人。酒店和零售业领导者指出，演唱会促进了当地经济，并呼吁更多明星合作以推广香港的文化遗产。这场演唱会系列是 Blackpink“Deadline” 世界巡演的一部分，展示了当地的风味和景点，增强了城市的软实力。酒店入住率超过 90%，当局被鼓励将关注点扩大到经济收益之外，以提升城市品牌和文化推广</p>

<p>Mainland Chinese tourists coming to Hong Kong on Saturday and Sunday made it a record-breaking weekend for this month, driven by K-pop girl group Blackpink’s shows, while the figure was just 2 per cent below New Year’s Eve and New Year’s Day footfall. Hotel and retail industry leaders said on Monday the three-day concert series had attracted crowds of local and mainland “Blinks” – the nickname for Blackpink fans – to Kai Tak. They urged authorities to explore more celebrity tie-ups to promote the Hong Kong brand and its cultural heritage, and to host new events to drive tourism. The concert at Kai Tak Stadium on Monday marked the final performance of the band’s “Deadline” world tour that began last July, with singer Rosé capping off her tradition of sampling local snacks on camera with fish balls, after tasting an egg waffle and a sip of milk tea over the past two nights. Chung Pok-man, vice-chairman of the Hong Kong Department Stores and Commercial Staff General Union, said the flavours tasted by Rosé and Thai member Lisa’s visit to Che Kung Temple showcased local heritage and could drive tourism. “Apart from looking at it from numbers, we should also look at the concert’s impact on promoting the soft power of the city, such as tourist spots and the culinary scene,” he said. “When fans know their idols have been to certain places, it serves as a form of promotion and can stimulate other districts’ economies.” According to immigration data, more than 188,100 mainland visitors arrived in Hong Kong on Saturday, the first day of Blackpink’s concert in the city. The number of mainland arrivals dropped slightly to 168,255 on Sunday, the second day of the concert. Both daily figures surpassed the New Year’s Eve record of about 148,400 visitors by 26.7 per cent on Saturday and 13.4 per cent on Sunday, while remaining below the 215,332 mainland travellers arriving in Hong Kong on New Year’s Day. However, the roughly 356,400 mainland arrivals on Saturday and Sunday were only 2 per cent lower than those recorded on New Year’s Eve and New Year’s Day, which fell on a Wednesday and a Thursday. The total for Saturday and Sunday is also the highest among all weekends this January so far. Chung noted the concert had brought more footfall to retailers in Kai Tak, but fans generally focused on buying Blackpink-related merchandise. He said authorities should continue to brand the stadium as a top concert venue and improve its ticketing platforms to attract non-local fans to the city, adding that they could also collaborate with pop stars to showcase overlooked cultural features. Timothy Chui Ting-pong, executive director of the Hong Kong Tourism Association, said the concerts brought footfalls to retail and catering facilities in Kai Tak and also nearby areas. He added that the occupancy rate of hotels around the city on Saturday increased by about 10 per cent to more than 90 per cent compared with other weekends. A check by the Post found that a night at the Dorsett Kai Tak, the hotel near the stadium, on Monday was going for at least HK$7,000 (US$898). Chui also urged the city to move beyond focusing on the economic benefits generated by such mega-events and step up cultural promotion. “We have been talking about the mega-events for three years. It is time to move on and look at it from a broader perspective of city branding,” he said. Chui cited the free solo climb of Taipei 101 in Taiwan as an example, saying events that featured Hong Kong “symbols” could leave a stronger impression on tourists and cultivate a sense of belonging among locals. Apart from inviting stars to the city, he said authorities could explore opportunities for promoting local cultures, such as traditional festivals and the bamboo theatre at Kam Tin in Yuen Long, to make Hong Kong stand out from its competitors.</p>
<div class="lb-trans"><p>周六和周日，来自中国大陆的游客涌入香港，创造了本月的破纪录周末，这一现象受到 K-pop 女团 Blackpink 演出的推动，而这一数字仅比新年夜和新年当天的客流量低 2%。酒店和零售行业领导者周一表示，这场为期三天的音乐会吸引了大量本地和大陆的 “Blink”——Blackpink 粉丝的昵称——前往启德。他们呼吁当局探索更多与名人的合作，以推广香港品牌及其文化遗产，并举办新活动以推动旅游。周一在启德体育场的音乐会标志着该乐队 “Deadline” 世界巡演的最后一场演出，该巡演于去年七月开始，歌手 Rosé在过去两晚品尝了蛋仔和奶茶后，以鱼丸结束了她在镜头前品尝当地小吃的传统。香港百货商店及商业员工总工会副主席钟博文表示，Rosé品尝的口味和泰国成员 Lisa 访问车公庙展示了当地的文化遗产，并可能推动旅游。他说：“除了从数字上看，我们还应该关注音乐会对提升城市软实力的影响，比如旅游景点和美食场景。当粉丝知道他们的偶像曾去过某些地方时，这就成为了一种宣传，并能刺激其他地区的经济。” 根据移民数据，周六，Blackpink 在香港的音乐会首日，超过 188,100 名大陆游客抵达香港。周日，音乐会的第二天，大陆游客人数略微下降至 168,255。周六和周日的每日客流量均超过了新年夜约 148,400 名游客的记录，周六增长了 26.7%，周日增长了 13.4%，但仍低于新年当天抵达香港的 215,332 名大陆游客。然而，周六和周日大约 356,400 名大陆游客的到访人数仅比新年夜和新年当天低 2%，而这两天分别是星期三和星期四。周六和周日的总人数也是本月迄今所有周末中最高的。钟指出，音乐会为启德的零售商带来了更多客流，但粉丝们通常专注于购买与 Blackpink 相关的商品。他表示，当局应继续将体育场打造成顶级音乐会场地，并改善其票务平台，以吸引非本地粉丝前来，同时可以与流行明星合作，展示被忽视的文化特色。香港旅游协会执行董事崔廷邦表示，音乐会为启德及周边地区的零售和餐饮设施带来了客流。他补充说，周六全市酒店的入住率比其他周末增加了约 10%，超过 90%。《邮报》调查发现，周一在体育场附近的 Dorsett Kai Tak 酒店的房价至少为 7,000 港元（约 898 美元）。崔还呼吁城市超越关注此类大型活动所带来的经济利益，提升文化推广。“我们已经谈论大型活动三年了。是时候转变思路，从更广泛的城市品牌视角来看待它。” 他说。崔以台湾的台北 101 自由攀登活动为例，表示以香港 “符号” 为特色的活动可以给游客留下更深刻的印象，并培养当地人的归属感。他表示，除了邀请明星来香港，当局还可以探索推广当地文化的机会，比如传统节日和元朗的竹棚戏，以使香港在竞争中脱颖而出。</p>
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Blackpink 将中国大陆游客在香港的 1 月周末到访人数提升至历史新高