<p>本月初，我们报告了 2025 年美国前 11 大汽车制造商的销量，从通用汽车到大众/奥迪。这是大部分，但并不是全部的故事。</p>
<p>根据我们的计算，奢侈品牌在 2025 年占美国市场总份额的 12.54%，比 2024 年的 12.55% 略有下降。这似乎与即将突破 50,000 美元的行业平均交易价格相悖。但这实际上是另一个迹象，所有全新汽车和卡车都正在成为奢侈品，无论是装备精良的六位数凯迪拉克 Escalade，还是 62,000 美元的福特 F-150 Lariat。</p>
<p>在疫情之前，梅赛德斯 - 奔驰、宝马和雷克萨斯在争夺美国最佳奢侈汽车品牌的称号时竞争激烈。现在，梅赛德斯直到 1 月的第二周才报告全年销量，约在宝马和雷克萨斯之后一周。捷豹路虎根本没有报告其美国销量（由于网络攻击导致 JLR 生产停工超过一个月，2025 年的销量将大幅下降）。</p>
<p>关于特斯拉的一点说明：根据 AutoForecast Solutions 的调整销量估计，去年特斯拉的销量为 541,000，将成为该名单上的第一奢侈品牌（特斯拉并未将美国销量与全球销量分开报告）。但特斯拉最受欢迎的两款车型是售价约为 40,000 美元的 Model Y 和售价约为 3,000 美元更低的 Model 3。请注意，特斯拉在所有汽车制造商中排名第 10，紧随第 9 名的斯巴鲁和第 11 名的大众/奥迪之后。</p>
<p>除此之外，特斯拉在 2025 年的美国销量较 2024 年下降了 13.16%，这主要归因于特朗普政府取消了 7,500 美元的新电动车税收抵免，以及来自 “传统” 汽车制造商日益增长的电动车竞争。因此，我们的畅销奢侈品牌和汽车制造商名单以…开头。</p>
<h3>宝马</h3>
<p><strong>销量：</strong> 388,897</p>
<p><strong>变化：</strong> 增长 4.7%</p>
<p>最畅销的宝马是 X3，销量为 76,546 辆，比 2024 年增长 11.3%。X5 在 2024 年超越 X3，去年紧随其后，销量为 76,246 辆，增长 5.4%。</p>
<p>如果将长期以来的金色宝马 3 系与其紧密的兄弟 4 系合并，总销量为 72,410 辆，位列品牌第三。3 系销量为 33,031 辆，增长 5.4%，4 系销量为 39,379 辆，下降 7.65%。在 SUV 隧道的尽头为你带来一些光明。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/nrDyHZAr6UHZYHn9n4lQLw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUzOQ--/https://media.zenfs.com/en/autos.autoweek.com/310ffa902d4549a8f070a54b6f1b45fa?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/nrDyHZAr6UHZYHn9n4lQLw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUzOQ--/https://media.zenfs.com/en/autos.autoweek.com/310ffa902d4549a8f070a54b6f1b45fa"/></p>
<p>乌韦·费舍尔</p>
<h3>雷克萨斯</h3>
<p><strong>销量：</strong> 370,260</p>
<p><strong>变化：</strong> 增长 7.1%</p>
<p>去年，雷克萨斯的销量比宝马多出 18,637 辆，比梅赛德斯乘用车多出 27,060 辆。雷克萨斯在 2025 年创下了有史以来的最佳销量，畅销车型 RX 销量下降 4.5% 至 118,636 辆，畅销轿车 ES 销量下降 7.5% 至 39,926 辆。</p>
<p>说到奢侈价格的商品品牌，雷克萨斯的每款轿车都被丰田的售价 58,195 美元以上的陆地巡洋舰超越，销量为 43,946 辆，增长 50.9%。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/7rbafyS_Druuhrwl5k9KVg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/4b0e695c5a14098c4fbcef042dc378ba?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/7rbafyS_Druuhrwl5k9KVg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/4b0e695c5a14098c4fbcef042dc378ba"/></p>
<p>雷克萨斯</p>
<h3>梅赛德斯 - 奔驰</h3>
<p><strong>销量：</strong> 343,200</p>
<p><strong>变化：</strong> 增长 1%</p>
<p>厢式车生活是否饱和？梅赛德斯去年在 40,000 辆厢式车上贴上了三角星标志，较 2024 年下降 14%。</p>
<p>梅赛德斯多年前停止报告单个车型的销量，并在 2025 年中期，从报告批发销量转为报告零售销量。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/Nym6O9_wfpGYuBsG_yb76g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/657632d372403df2bd6525fed6240fb1?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/Nym6O9_wfpGYuBsG_yb76g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/657632d372403df2bd6525fed6240fb1"/></p>
<p>梅赛德斯 - 奔驰 AG – 公关与市场营销</p>
<h3>凯迪拉克</h3>
<p><strong>销量：</strong> 173,515</p>
<p><strong>变化：</strong> 增长 8.3%</p>
<p>Escalade 长期以来一直是凯迪拉克的现金牛，去年通用汽车的奢侈品牌售出了 57,481 辆，其中包括 49,366 辆传统 Escalade，增长 20.4%，以及 8,115 辆 Escalade IQ 电动车，首次完整销售年。主力轿车是 CT5，销量仅为 16,561 辆，增长 11.4%。</p>
<p>凯迪拉克售出了 20,971 辆 Lyriq，下降 26.2%，以及 12,187 辆 Optiq 和 7,879 辆 Vistiq，均为首次完整销售年，总电动车销量健康地达到 49,152 辆。凯迪拉克的 2025 年销售图表上没有 Celestiq 的销量数据。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/CVJ99kpbcY4QskQ8zAa75A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcxOQ--/https://media.zenfs.com/en/autos.autoweek.com/8dab336fbb1ea834b0e31dd56808f7c1?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/CVJ99kpbcY4QskQ8zAa75A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcxOQ--/https://media.zenfs.com/en/autos.autoweek.com/8dab336fbb1ea834b0e31dd56808f7c1"/></p>
<p>凯迪拉克</p>
<h3>奥迪</h3>
<p><strong>销量：</strong> 164,942</p>
<p><strong>变化：</strong> 下降 16%</p>
<p>Q3 仍然是该品牌的最佳销售车型，销量为 23,581 辆，下降 27%，充分代表了奥迪糟糕的一年。Q6 e-tron 是一个亮点，销量为 17,207 辆，较 2024 年的 966 辆有所上升。奥迪图表上的其他增长车型包括 A7，增长 5% 至 1,654 辆，以及 Q8，也增长 5%，至 10,881 辆。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/mknctjJjCqalfc4t51VAlA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTgxNw--/https://media.zenfs.com/en/autos.autoweek.com/1a8bc6673156688dc6cbeb00b8865ec9?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/mknctjJjCqalfc4t51VAlA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTgxNw--/https://media.zenfs.com/en/autos.autoweek.com/1a8bc6673156688dc6cbeb00b8865ec9"/></p>
<p>奥迪</p>
<h3>Acura</h3>
<p><strong>销量：</strong> 133,433</p>
<p><strong>变化：</strong> 增长 0.8%</p>
<p>另一家依赖运动型多用途车的高端品牌，MDX 销量下降 17.3% 至 41,460 辆，RDX 下降 26.4% 至 31,627 辆。新款 ADX 弥补了它们的销量下降，销量为 20,133 辆。Acura 售出了 12,005 辆 ZDX，增长 62.4%。这占 Acura 总销量的 79%。</p>
<p>对于汽车爱好者来说，虽然 Integra 销量下降 17.3%，但仍超过了 ADX 的销量，达到了 20,178 辆。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/CGMl__0.ls0dBeq5cZ90Vg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MQ--/https://media.zenfs.com/en/autos.autoweek.com/c632bba10e32275cfe4889e9b95338e1?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/CGMl__0.ls0dBeq5cZ90Vg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MQ--/https://media.zenfs.com/en/autos.autoweek.com/c632bba10e32275cfe4889e9b95338e1"/></p>
<p>丹·霍威尔</p>
<h3>林肯</h3>
<p><strong>销量：</strong> 106,868</p>
<p><strong>变化：</strong> 增长 2%</p>
<p>Nautilus 在其全 SUV 系列中销量领先，销量为 33,744 辆，下降 7.7%。唯一销量增长的车型是重新设计的 Navigator，增长 42.8% 至 22,185 辆，但仍对凯迪拉克 Escalade 在该细分市场的主导地位感到羡慕。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/iM5zsIMtUU1i5HDciZd_7A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/08fbb50972c594da38e184443ab720cb?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/iM5zsIMtUU1i5HDciZd_7A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/08fbb50972c594da38e184443ab720cb"/></p>
<p>林肯</p>
<h3>现代</h3>
<p><strong>销量：</strong> 82,331</p>
<p><strong>变化：</strong> 增长 10%</p>
<p>豪华车小知识：现代汽车在 2000 年代末即将推出其豪华轿车和后驱跑车 Genesis 时，正值经济大萧条来临。因此，它等待了近十年。</p>
<p>如今，Genesis 已进入第十个年头，在美国的销量超过了英菲尼迪和保时捷，并且以这样的增长速度，预计在三到四年内将赶上林肯的销量。Genesis GV70 销量为 33,876 辆，同比增长 26%；GV80 销量为 23,799 辆，同比增长 4%；GV80 Coupe 销量为 3,874 辆，同比增长 166%；这三款车型均创下了历史最佳销量。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/qJD4gW0rW9TQtsYELokYQg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUxMA--/https://media.zenfs.com/en/autos.autoweek.com/e83a9cc05c7d0f83671fb7fc4fccb720?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/qJD4gW0rW9TQtsYELokYQg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUxMA--/https://media.zenfs.com/en/autos.autoweek.com/e83a9cc05c7d0f83671fb7fc4fccb720"/></p>
<p>Genesis</p>
<h3>保时捷</h3>
<p><strong>销量：</strong> 79,219</p>
<p><strong>变化：</strong> 增长 0.07%</p>
<p>这是美国销量的又一个历史最佳品牌，尽管仅比 2024 年多出 52 辆。718 的销量增长了 12.3%，达 6,399 辆，而 911 的销量下降了 3.9%，为 14,128 辆。Taycan 销量下降 12.7%，为 4,142 辆，Panamera 销量增长 16.8%，达 4,651 辆。Macan 是保时捷的畅销车型，销量增长 7.8%，达 27,139 辆。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/lYu5U1TELv_jmR7LNYJ8ew--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/09dca33034574ebd4a64e8ad8481521a?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/lYu5U1TELv_jmR7LNYJ8ew--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/09dca33034574ebd4a64e8ad8481521a"/></p>
<p>保时捷</p>
<h3>英菲尼迪</h3>
<p><strong>销量：</strong> 52,846</p>
<p><strong>变化：</strong> 下降 9%</p>
<p>英菲尼迪是否能作为仅限运动型 SUV 的高端/豪华品牌生存下来还有待观察。如果日产试图继续维持这个品牌，可以考虑 2025 年和 2026 年为 “重建” 年份。</p>
<p>QX60 是其畅销车型，占品牌销量的近 58%，销量为 30,538 辆，同比增长 9.8%。QX80 销量增长 31.4%，达 13,590 辆。如果你想要一辆 Q50 轿车，希望你能抓住最后的 529 辆。</p>
<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/iod0raRhjwNkQnl3mVX8pA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcyMA--/https://media.zenfs.com/en/autos.autoweek.com/78b784667b7e945ef03b14fe05d4e9ff?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/iod0raRhjwNkQnl3mVX8pA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcyMA--/https://media.zenfs.com/en/autos.autoweek.com/78b784667b7e945ef03b14fe05d4e9ff"/></p>
<p>Tim Sutton</p>

2 倍做多特斯拉 ETF - Direxion

1.25 倍做多特斯拉 ETF - GraniteShares

特斯拉

<p>在 2025 年，奢侈品牌在美国汽车市场的份额为 12.54%，略低于 2024 年的 12.55%，尽管平均交易价格有所上升。宝马以 388,897 辆的销量领先奢侈品牌销售，其次是雷克萨斯 370,260 辆和梅赛德斯 - 奔驰 343,200 辆。特斯拉虽然没有公布美国销售数据，但由于失去电动车税收抵免，销量下降了 13.16%。凯迪拉克和奥迪的销量变化也各不相同，凯迪拉克售出 173,515 辆，而奥迪销量下降 16%，为 164,942 辆。总体来看，奢侈市场变得更加昂贵，而不是在扩张</p>

<p>Early this month we reported 2025 US auto sales for the top 11 automakers, from General Motors to Volkswagen/Audi. That’s most, but not the entire story.</p>
<div class="lb-trans"><p>本月初，我们报告了 2025 年美国前 11 大汽车制造商的销量，从通用汽车到大众/奥迪。这是大部分，但并不是全部的故事。</p>
</div><p>According to our calculations, luxury brands accounted for 12.54% of the total US market in 2025, just a tick down from 12.55% market share in 2024. This might seem counter to an industry average transaction price that’s about to breach $50,000. But it’s really another sign that all brand-new cars and trucks are becoming luxury items, whether well-equipped six-figure Cadillac Escalades or $62,000 Ford F-150 Lariats.</p>
<div class="lb-trans"><p>根据我们的计算，奢侈品牌在 2025 年占美国市场总份额的 12.54%，比 2024 年的 12.55% 略有下降。这似乎与即将突破 50,000 美元的行业平均交易价格相悖。但这实际上是另一个迹象，所有全新汽车和卡车都正在成为奢侈品，无论是装备精良的六位数凯迪拉克 Escalade，还是 62,000 美元的福特 F-150 Lariat。</p>
</div><p>Before the pandemic, Mercedes-Benz, BMW, and Lexus were in a cutthroat race to claim the title of best-selling luxury vehicle brand in the US. Now, Mercedes doesn’t report full-year sales until the second week of January, about a week after BMW and Lexus. Jaguar Land Rover has not reported its US numbers at all (which would be way down for 2025 after a cyberattack shuttered JLR production for more than a month last fall).</p>
<div class="lb-trans"><p>在疫情之前，梅赛德斯 - 奔驰、宝马和雷克萨斯在争夺美国最佳奢侈汽车品牌的称号时竞争激烈。现在，梅赛德斯直到 1 月的第二周才报告全年销量，约在宝马和雷克萨斯之后一周。捷豹路虎根本没有报告其美国销量（由于网络攻击导致 JLR 生产停工超过一个月，2025 年的销量将大幅下降）。</p>
</div><p>A note about Tesla: With an adjusted sales estimate of 541,000 last year according to AutoForecast Solutions, it would be the number one luxury brand on this list (Tesla does not break out US sales numbers from its global sales figures). But Tesla’s two most popular models are the Model Y, which lists for about $40,000, and the Model 3, about $3,000 less. Note that Tesla finished 10th among all automakers, just behind #9 Subaru and ahead of #11 Volkswagen/Audi.</p>
<div class="lb-trans"><p>关于特斯拉的一点说明：根据 AutoForecast Solutions 的调整销量估计，去年特斯拉的销量为 541,000，将成为该名单上的第一奢侈品牌（特斯拉并未将美国销量与全球销量分开报告）。但特斯拉最受欢迎的两款车型是售价约为 40,000 美元的 Model Y 和售价约为 3,000 美元更低的 Model 3。请注意，特斯拉在所有汽车制造商中排名第 10，紧随第 9 名的斯巴鲁和第 11 名的大众/奥迪之后。</p>
</div><p>On top of all that, Tesla’s US sales plunged by 13.16% in 2025 over 2024, thanks largely to the Trump administration’s kill-off of the $7,500 new-EV tax credit and growing EV competition from “legacy” automakers. Therefore, instead of Tesla, our list of best-selling luxury brands and automakers begins with…</p>
<div class="lb-trans"><p>除此之外，特斯拉在 2025 年的美国销量较 2024 年下降了 13.16%，这主要归因于特朗普政府取消了 7,500 美元的新电动车税收抵免，以及来自 “传统” 汽车制造商日益增长的电动车竞争。因此，我们的畅销奢侈品牌和汽车制造商名单以…开头。</p>
</div><h3>BMW</h3>
<div class="lb-trans"><h3>宝马</h3>
</div><p><strong>Sales:</strong> 388,897</p>
<div class="lb-trans"><p><strong>销量：</strong> 388,897</p>
</div><p><strong>Change:</strong> Up 4.7%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 4.7%</p>
</div><p>The best-selling BMW is the X3, with 76,546 sold, up 11.3% over ’24. The X5, which outsold X3 in 2024, was close behind last year, at 76,246, up 5.4%.</p>
<div class="lb-trans"><p>最畅销的宝马是 X3，销量为 76,546 辆，比 2024 年增长 11.3%。X5 在 2024 年超越 X3，去年紧随其后，销量为 76,246 辆，增长 5.4%。</p>
</div><p>If you combine the longtime Golden Bimmer Child 3-Series with its close sibling 4-Series, total sales place it third in the brand at 72,410 last year. That’s 33,031 of the 3-Series, up 5.4%, and 39,379 4-Series, off 7.65%. Some car light for you at the end of the SUV tunnel</p>
<div class="lb-trans"><p>如果将长期以来的金色宝马 3 系与其紧密的兄弟 4 系合并，总销量为 72,410 辆，位列品牌第三。3 系销量为 33,031 辆，增长 5.4%，4 系销量为 39,379 辆，下降 7.65%。在 SUV 隧道的尽头为你带来一些光明。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/nrDyHZAr6UHZYHn9n4lQLw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUzOQ--/https://media.zenfs.com/en/autos.autoweek.com/310ffa902d4549a8f070a54b6f1b45fa" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/nrDyHZAr6UHZYHn9n4lQLw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUzOQ--/https://media.zenfs.com/en/autos.autoweek.com/310ffa902d4549a8f070a54b6f1b45fa"/></p>
<p>UWE FISCHER</p>
<div class="lb-trans"><p>乌韦·费舍尔</p>
</div><h3>Lexus</h3>
<div class="lb-trans"><h3>雷克萨斯</h3>
</div><p><strong>Sales:</strong> 370,260</p>
<div class="lb-trans"><p><strong>销量：</strong> 370,260</p>
</div><p><strong>Change:</strong> Up 7.1%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 7.1%</p>
</div><p>Lexus outsold BMW by just 18,637 vehicles last year, and Mercedes passenger cars by 27,060. Lexus claimed its best year for sales ever in 2025, with its bestseller RX off 4.5% to 118,636 and its bestselling sedan, the ES, off 7.5% to 39,926.</p>
<div class="lb-trans"><p>去年，雷克萨斯的销量比宝马多出 18,637 辆，比梅赛德斯乘用车多出 27,060 辆。雷克萨斯在 2025 年创下了有史以来的最佳销量，畅销车型 RX 销量下降 4.5% 至 118,636 辆，畅销轿车 ES 销量下降 7.5% 至 39,926 辆。</p>
</div><p>Speaking of commodity brands at luxury prices, every Lexus sedan was outsold by Toyota’s $58,195-plus Land Cruiser at 43,946, up 50.9%.</p>
<div class="lb-trans"><p>说到奢侈价格的商品品牌，雷克萨斯的每款轿车都被丰田的售价 58,195 美元以上的陆地巡洋舰超越，销量为 43,946 辆，增长 50.9%。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/7rbafyS_Druuhrwl5k9KVg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/4b0e695c5a14098c4fbcef042dc378ba" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/7rbafyS_Druuhrwl5k9KVg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/4b0e695c5a14098c4fbcef042dc378ba"/></p>
<p>Lexus</p>
<div class="lb-trans"><p>雷克萨斯</p>
</div><h3>Mercedes-Benz</h3>
<div class="lb-trans"><h3>梅赛德斯 - 奔驰</h3>
</div><p><strong>Sales:</strong> 343,200</p>
<div class="lb-trans"><p><strong>销量：</strong> 343,200</p>
</div><p><strong>Change:</strong> Up 1%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 1%</p>
</div><p>Is the van life saturated? Mercedes applied three-pointed stars to 40,000 vans last year, a 14% drop versus 2024.</p>
<div class="lb-trans"><p>厢式车生活是否饱和？梅赛德斯去年在 40,000 辆厢式车上贴上了三角星标志，较 2024 年下降 14%。</p>
</div><p>Mercedes stopped reporting individual models’ sales years ago and in mid-2025, switched from reporting wholesale numbers to reporting retail sales numbers.</p>
<div class="lb-trans"><p>梅赛德斯多年前停止报告单个车型的销量，并在 2025 年中期，从报告批发销量转为报告零售销量。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/Nym6O9_wfpGYuBsG_yb76g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/657632d372403df2bd6525fed6240fb1" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/Nym6O9_wfpGYuBsG_yb76g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/657632d372403df2bd6525fed6240fb1"/></p>
<p>Mercedes-Benz AG – Communications &amp; Marketing</p>
<div class="lb-trans"><p>梅赛德斯 - 奔驰 AG – 公关与市场营销</p>
</div><h3>Cadillac</h3>
<div class="lb-trans"><h3>凯迪拉克</h3>
</div><p><strong>Sales:</strong> 173,515</p>
<div class="lb-trans"><p><strong>销量：</strong> 173,515</p>
</div><p><strong>Change:</strong> Up 8.3%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 8.3%</p>
</div><p>Escalade long has been Caddy’s cash cow and last year, General Motors’ lux brand sold 57,481 of them, consisting of 49,366 conventional Escalades, up 20.4%, plus 8,115 Escalade IQ EVs in its first full sales year. Lead sedan is the CT5, at just 16,561, up 11.4%.</p>
<div class="lb-trans"><p>Escalade 长期以来一直是凯迪拉克的现金牛，去年通用汽车的奢侈品牌售出了 57,481 辆，其中包括 49,366 辆传统 Escalade，增长 20.4%，以及 8,115 辆 Escalade IQ 电动车，首次完整销售年。主力轿车是 CT5，销量仅为 16,561 辆，增长 11.4%。</p>
</div><p>Cadillac sold 20,971 Lyriqs, down 26.2%, plus 12,187 Optiqs and 7,879 Vistiqs both in their first full year, for healthy total of 49,152 electrics. There were no Celestiq sales numbers on Cadillac’s 2025 sales chart.</p>
<div class="lb-trans"><p>凯迪拉克售出了 20,971 辆 Lyriq，下降 26.2%，以及 12,187 辆 Optiq 和 7,879 辆 Vistiq，均为首次完整销售年，总电动车销量健康地达到 49,152 辆。凯迪拉克的 2025 年销售图表上没有 Celestiq 的销量数据。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/CVJ99kpbcY4QskQ8zAa75A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcxOQ--/https://media.zenfs.com/en/autos.autoweek.com/8dab336fbb1ea834b0e31dd56808f7c1" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/CVJ99kpbcY4QskQ8zAa75A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcxOQ--/https://media.zenfs.com/en/autos.autoweek.com/8dab336fbb1ea834b0e31dd56808f7c1"/></p>
<p>Cadillac</p>
<div class="lb-trans"><p>凯迪拉克</p>
</div><h3>Audi</h3>
<div class="lb-trans"><h3>奥迪</h3>
</div><p><strong>Sales:</strong> 164,942</p>
<div class="lb-trans"><p><strong>销量：</strong> 164,942</p>
</div><p><strong>Change:</strong> Down 16%</p>
<div class="lb-trans"><p><strong>变化：</strong> 下降 16%</p>
</div><p>The Q3 remains the brand’s best seller, and with 23,581 sold, down 27%, is quite representative of how bad a year Audi had. The Q6 e-tron was a bright spot, with 17,207 sold, up from 966 in 2024. The other gainers on Audi’s chart were A7, up 5% to 1654 and Q8, also up 5%, to 10,881.</p>
<div class="lb-trans"><p>Q3 仍然是该品牌的最佳销售车型，销量为 23,581 辆，下降 27%，充分代表了奥迪糟糕的一年。Q6 e-tron 是一个亮点，销量为 17,207 辆，较 2024 年的 966 辆有所上升。奥迪图表上的其他增长车型包括 A7，增长 5% 至 1,654 辆，以及 Q8，也增长 5%，至 10,881 辆。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/mknctjJjCqalfc4t51VAlA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTgxNw--/https://media.zenfs.com/en/autos.autoweek.com/1a8bc6673156688dc6cbeb00b8865ec9" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/mknctjJjCqalfc4t51VAlA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTgxNw--/https://media.zenfs.com/en/autos.autoweek.com/1a8bc6673156688dc6cbeb00b8865ec9"/></p>
<p>Audi</p>
<div class="lb-trans"><p>奥迪</p>
</div><h3>Acura</h3>
<div class="lb-trans"><h3>Acura</h3>
</div><p><strong>Sales:</strong> 133,433</p>
<div class="lb-trans"><p><strong>销量：</strong> 133,433</p>
</div><p><strong>Change:</strong> Up 0.8%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 0.8%</p>
</div><p>Another sport-ute-dependent premium brand, with MDX off 17.3% to 41,460 and the RDX down 26.4% to 31,627. The new ADX made up for their sales decreases, with 20,133 sold. Acura moved 12,005 ZDXs, up 62.4%. That’s 79% of Acura’s total volume.</p>
<div class="lb-trans"><p>另一家依赖运动型多用途车的高端品牌，MDX 销量下降 17.3% 至 41,460 辆，RDX 下降 26.4% 至 31,627 辆。新款 ADX 弥补了它们的销量下降，销量为 20,133 辆。Acura 售出了 12,005 辆 ZDX，增长 62.4%。这占 Acura 总销量的 79%。</p>
</div><p>Consolation for car enthusiasts is that while Integra sales fell 17.3%, it still topped the ADX’s number, at 20,178.</p>
<div class="lb-trans"><p>对于汽车爱好者来说，虽然 Integra 销量下降 17.3%，但仍超过了 ADX 的销量，达到了 20,178 辆。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/CGMl__0.ls0dBeq5cZ90Vg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MQ--/https://media.zenfs.com/en/autos.autoweek.com/c632bba10e32275cfe4889e9b95338e1" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/CGMl__0.ls0dBeq5cZ90Vg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MQ--/https://media.zenfs.com/en/autos.autoweek.com/c632bba10e32275cfe4889e9b95338e1"/></p>
<p>dan howell</p>
<div class="lb-trans"><p>丹·霍威尔</p>
</div><h3>Lincoln</h3>
<div class="lb-trans"><h3>林肯</h3>
</div><p><strong>Sales:</strong> 106,868</p>
<div class="lb-trans"><p><strong>销量：</strong> 106,868</p>
</div><p><strong>Change:</strong> Up 2%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 2%</p>
</div><p>Nautilus led its all-SUV lineup, at 33,744 sold, down 7.7%. The only model with a positive year was the redesigned Navigator, up 42.8% to 22,185 but still envious of the Cadillac Escalade’s dominance in the segment.</p>
<div class="lb-trans"><p>Nautilus 在其全 SUV 系列中销量领先，销量为 33,744 辆，下降 7.7%。唯一销量增长的车型是重新设计的 Navigator，增长 42.8% 至 22,185 辆，但仍对凯迪拉克 Escalade 在该细分市场的主导地位感到羡慕。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/iM5zsIMtUU1i5HDciZd_7A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/08fbb50972c594da38e184443ab720cb" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/iM5zsIMtUU1i5HDciZd_7A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MA--/https://media.zenfs.com/en/autos.autoweek.com/08fbb50972c594da38e184443ab720cb"/></p>
<p>Lincoln</p>
<div class="lb-trans"><p>林肯</p>
</div><h3>Genesis</h3>
<div class="lb-trans"><h3>现代</h3>
</div><p><strong>Sales:</strong> 82,331</p>
<div class="lb-trans"><p><strong>销量：</strong> 82,331</p>
</div><p><strong>Change:</strong> Up 10%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 10%</p>
</div><p>Lux-car trivia: Hyundai was about to launch Genesis with its luxury sedan and rear-drive sport coupe in the late ‘00s when the Great Recession hit. Instead, it waited for most of a decade.</p>
<div class="lb-trans"><p>豪华车小知识：现代汽车在 2000 年代末即将推出其豪华轿车和后驱跑车 Genesis 时，正值经济大萧条来临。因此，它等待了近十年。</p>
</div><p>Now in its 10th year, Genesis has passed Infiniti and Porsche in the US and is growing at a rate in which it could catch Lincoln sales in three or four years. Genesis GV70, at 33,876, up 26%, GV80 at 23,799, up 4% and GV80 Coupe at 3,874, up 166%, each had their best year ever.</p>
<div class="lb-trans"><p>如今，Genesis 已进入第十个年头，在美国的销量超过了英菲尼迪和保时捷，并且以这样的增长速度，预计在三到四年内将赶上林肯的销量。Genesis GV70 销量为 33,876 辆，同比增长 26%；GV80 销量为 23,799 辆，同比增长 4%；GV80 Coupe 销量为 3,874 辆，同比增长 166%；这三款车型均创下了历史最佳销量。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/qJD4gW0rW9TQtsYELokYQg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUxMA--/https://media.zenfs.com/en/autos.autoweek.com/e83a9cc05c7d0f83671fb7fc4fccb720" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/qJD4gW0rW9TQtsYELokYQg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUxMA--/https://media.zenfs.com/en/autos.autoweek.com/e83a9cc05c7d0f83671fb7fc4fccb720"/></p>
<p>Genesis</p>
<div class="lb-trans"><p>Genesis</p>
</div><h3>Porsche</h3>
<div class="lb-trans"><h3>保时捷</h3>
</div><p><strong>Sales:</strong> 79,219</p>
<div class="lb-trans"><p><strong>销量：</strong> 79,219</p>
</div><p><strong>Change:</strong> Up 0.07%</p>
<div class="lb-trans"><p><strong>变化：</strong> 增长 0.07%</p>
</div><p>Another best-year-ever brand for US sales, though by just 52 units over 2024. Sales of the 718 rose by 12.3% to 6,399 while 911 sales slipped 3.9% to 14,128. Taycan was off 12.7% to 4,142 and Panamera was up 16.8% to 4,651. Macan was Porsche’s best seller, up 7.8% to 27,139 sold.</p>
<div class="lb-trans"><p>这是美国销量的又一个历史最佳品牌，尽管仅比 2024 年多出 52 辆。718 的销量增长了 12.3%，达 6,399 辆，而 911 的销量下降了 3.9%，为 14,128 辆。Taycan 销量下降 12.7%，为 4,142 辆，Panamera 销量增长 16.8%，达 4,651 辆。Macan 是保时捷的畅销车型，销量增长 7.8%，达 27,139 辆。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/lYu5U1TELv_jmR7LNYJ8ew--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/09dca33034574ebd4a64e8ad8481521a" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/lYu5U1TELv_jmR7LNYJ8ew--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MA--/https://media.zenfs.com/en/autos.autoweek.com/09dca33034574ebd4a64e8ad8481521a"/></p>
<p>Porsche</p>
<div class="lb-trans"><p>保时捷</p>
</div><h3>Infiniti</h3>
<div class="lb-trans"><h3>英菲尼迪</h3>
</div><p><strong>Sales:</strong> 52,846</p>
<div class="lb-trans"><p><strong>销量：</strong> 52,846</p>
</div><p><strong>Change:</strong> Down 9%</p>
<div class="lb-trans"><p><strong>变化：</strong> 下降 9%</p>
</div><p>Whether Infiniti can survive as a sport-ute-only premium/lux brand remains to be seen. If Nissan tries to keep it going, consider ’25 and ’26 “rebuilding” years.</p>
<div class="lb-trans"><p>英菲尼迪是否能作为仅限运动型 SUV 的高端/豪华品牌生存下来还有待观察。如果日产试图继续维持这个品牌，可以考虑 2025 年和 2026 年为 “重建” 年份。</p>
</div><p>The QX60 was its best seller, accounting for nearly 58% of the brand’s sales, at 30,538, up 9.8%. The QX80 was up 31.4% to 13,590. If you wanted a Q50 sedan, hope you grabbed one of the last 529.</p>
<div class="lb-trans"><p>QX60 是其畅销车型，占品牌销量的近 58%，销量为 30,538 辆，同比增长 9.8%。QX80 销量增长 31.4%，达 13,590 辆。如果你想要一辆 Q50 轿车，希望你能抓住最后的 529 辆。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/iod0raRhjwNkQnl3mVX8pA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcyMA--/https://media.zenfs.com/en/autos.autoweek.com/78b784667b7e945ef03b14fe05d4e9ff" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/iod0raRhjwNkQnl3mVX8pA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTcyMA--/https://media.zenfs.com/en/autos.autoweek.com/78b784667b7e945ef03b14fe05d4e9ff"/></p>
<p>Tim Sutton</p>
<div class="lb-trans"><p>Tim Sutton</p>
</div>

US Luxury Auto Sales by Brand, 2025: Luxury Isn’t Growing, It’s Just Getting More Expensive

- 2025 年美国豪华品牌汽车市场份额为 12.54%。  
- 宝马、雷克萨斯和梅赛德斯 -奔驰是销量最高的三个豪华品牌。  
- 特斯拉销量下降 13.16%，未能成为豪华品牌销售榜首。

雅虎北美

Tema Luxury ETF

Mercedes-Benz Group AG

2 倍做多特斯拉 ETF - Leverage Shares

Bayerische Motoren Werke AG Pref

Kraneshares Global Luxury Index ETF

通用汽车

2 倍做多 TSLA ETF - GraniteShares

1 倍做空特斯拉 ETF - Direxion

宝马

BAYERISCHE MOTOREN WERKE AG ADR EACH REPR 0.33333 SHS SPONSORED

2025 年美国豪华汽车品牌销售情况：豪华汽车市场并未扩大，只是价格越来越高