<p>不可否認，<strong>亞馬遜</strong>(AMZN -0.31%) 在過去近三十年裏一直是市場上最具回報的股票之一，自 1997 年首次公開募股以來上漲超過 270,000%。這種令人振奮的表現是許多投資者現在押注於該公司的一個重要原因——他們希望能再次看到這樣的魔力。也許他們會如願以償。</p>
<p>不過，正如老生常談提醒投資者的那樣，世事無常。昨天的贏家不一定是明天的贏家。</p>
<p>在這樣的背景下，以下是三個除了亞馬遜之外你可能想要考慮加入投資組合的不可阻擋的名字。</p>
<p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjAxNjEvcm9ja2V0LWxhdW5jaC5qcGcmdz03MDA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjAxNjEvcm9ja2V0LWxhdW5jaC5qcGcmdz03MDA"/></p>
<p>圖片來源：Getty Images。</p>
<h2>1. Shopify</h2>
<p>除了亞馬遜之外，值得考慮的股票之一恰恰是反亞馬遜的 <strong>Shopify</strong>(SHOP -0.31%)。</p>
<p>簡單來説，Shopify 幫助品牌建立和管理自己的電子商務平台。</p>
<p>當全球網絡還相對年輕、在線購物仍然是新鮮事物時，公司們樂於使用亞馬遜的高流量網站作為銷售平台。然而，隨着時間的推移，亞馬遜網站變得擁擠且競爭激烈（包括亞馬遜自身的競爭）。賣家最終意識到，擁有自己的在線商店會更有利可圖。這正是 Shopify 所促進的。</p>
<p>而且它正在做得越來越多。儘管該公司不再披露客户數量，但大約有 500 萬家商店在去年確認銷售了價值 2923 億美元的商品和服務，這為 Shopify 本身帶來了 89 億美元的收入和 11 億美元的淨利潤。這些數字分別同比增長了 24%、26% 以及從 14 億美元的虧損轉為盈利，延續了長期的增長勢頭。分析師預計，未來幾年也將保持類似的增長率。</p>
<p>然而，Shopify 實際上還有更長的增長空間。</p>
<p>看看電子商務行業的規模，儘管已經變得相當龐大，但美國人口普查局報告稱，國內零售支出的在線比例僅約為 16%。其餘的仍然是在實體店進行。雖然有些消費者支出只會在現場進行，但這仍然是一個巨大的潛在市場。向自營電子商務商店的轉變只會進一步增強 Shopify 的潛在上行空間。</p>
<h2>2. Rocket Lab</h2>
<p>自 20 世紀 50 年代末以來，世界一直在將衞星送入軌道，甚至在 60 年代將人類送上月球。事實上，太空飛行已經變得如此普遍，以至於許多人對此不再感到驚訝。</p>
<p>然而，下一時代的火箭技術可能會重新點燃這種失去的興奮感，這不僅是因為它看起來不同，而是因為它將變得更加頻繁，並且服務於更多的目的。它還將更加具有成本效益，這在很大程度上是因為新火箭技術的發展已經私有化。</p>
<p><strong>Rocket Lab USA</strong>(RKLB -1.75%) 是這些盈利火箭公司的其中之一。</p>
<p>截至最新統計，Rocket Lab 成功發射了 64 次可重複使用的 Electron 火箭，部署了總共 225 顆相對較小的衞星。這一經過驗證的解決方案將繼續保持需求，因為小型軌道衞星對電信服務提供商變得越來越重要。事實上，Rocket Lab 目前的發射待辦清單中有超過 40 顆衞星。</p>
<p>但該公司並沒有止步於此。它在思考更大的目標。字面上説。它的 Neutron 火箭是一種中型發射載具，能夠將最多 1500 公斤的有效載荷送往火星或金星，至少在某種程度上與 SpaceX 的獵鷹火箭形成競爭。使用 Rocket Lab 的火箭將設備和人員送往月球，當然會相對容易得多。</p>
<p>Rocket Lab USA 尚未盈利，可能在短期內也不會盈利。</p>
<p>不過，請耐心等待。<strong>高盛</strong> 預計，全球衞星市場將在 2035 年前增長七倍，這與全球市場洞察公司對全球商業航天發射業務在 2034 年前平均年增長 14.6% 的預測相吻合。</p>
<h2>3. Carvana</h2>
<p>最後，將二手車經銷商連鎖 <strong>Carvana</strong>(CVNA 2.45%) 加入你不可阻擋的股票名單中，這些股票已經成為比亞馬遜更好的投資選擇。</p>
<p>你知道這家公司。雖然它不是第一家或唯一一家二手車經銷商連鎖，但它似乎是最大和最知名的。從某些指標來看，它確實是如此。然而，Carvana 自己估計它僅控制着美國高度分散的二手車市場約 1% 的份額。</p>
<p>不過，這並不是對其市場吸引力的指責。這個微小的數字主要突顯出一個有能力的公司在通過巧妙的營銷和智能技術使用來整合這一行業時所面臨的潛在增長。</p>
<p>當然，這就是 Carvana——並不是説這家公司在增長方面需要任何實質性的幫助。</p>
<p>是的，對新車和汽車零部件的更高進口關税最終有利於二手車市場。然而，Carvana 並不完全依賴新提高的關税來維持其繁榮。在唐納德·特朗普總統上任之前，原材料通貨膨脹已經為這家公司提供了不少幫助。該公司 2024 年的收入預計為 137 億美元，比 2023 年的低谷增長 27%，從疫情後銷售激增後的低迷中反彈。</p>
<p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjAxNjEvMDUzMDI1LWNhcnZhbmEtcmVzdWx0cy5wbmcmdz03MDA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjAxNjEvMDUzMDI1LWNhcnZhbmEtcmVzdWx0cy5wbmcmdz03MDA"/></p>
<p>圖片來源：Carvana 2024 年第四季度投資者演示文稿。</p>
<p>分析師預計至少到 2027 年將會有類似的增長。而且，標準普爾全球移動報告顯示，美國道路上平均汽車的年齡現在為 12.8 年，這一前景是合理的——大量車主很快將被迫進行這些購買，因為修理和維護現有汽車的成本將超過其價值。</p>
<p>可以説，這裏提到的三隻股票中風險最大，因為它自 3 月份的低點大幅上漲，已經超出了分析師一致預期的 300 美元以上的目標。等待至少小幅回調並不是瘋狂的選擇。</p>
<p>只要不要過於吝嗇。這裏更大的背景故事是一個堅定看漲的局面。</p>

SHOP

RKLB

CVNA

<p>這篇文章討論了投資者為何可能考慮亞馬遜以外的股票，重點介紹了三家公司：Shopify、Rocket Lab 和 Carvana。Shopify 使品牌能夠創建自己的電子商務平台，隨着在線零售的擴展，顯示出顯著的增長潛力。Rocket Lab 專注於衞星發射，並在商業航天市場中具備增長潛力。Carvana 是一家二手車經銷商，市場份額較小，但在分散的二手車行業中具有顯著的增長機會。這些公司被認為可能是比亞馬遜更好的投資選擇</p>

<p>There's no denying it. <strong>Amazon</strong>(AMZN -0.31%) has been one of the market's most rewarding stocks for nearly the past three decades, rallying more than 270,000% since its 1997 initial public offering. This thrilling performance is a big reason so many investors are betting on the company now -- they're hoping for more of the same magic. And maybe they'll get it.</p>
<div class="lb-trans"><p>不可否認，<strong>亞馬遜</strong>(AMZN -0.31%) 在過去近三十年裏一直是市場上最具回報的股票之一，自 1997 年首次公開募股以來上漲超過 270,000%。這種令人振奮的表現是許多投資者現在押注於該公司的一個重要原因——他們希望能再次看到這樣的魔力。也許他們會如願以償。</p>
</div><p>As the old cliché reminds investors, though, nothing lasts forever. Yesterday's winners aren't necessarily tomorrow's.</p>
<div class="lb-trans"><p>不過，正如老生常談提醒投資者的那樣，世事無常。昨天的贏家不一定是明天的贏家。</p>
</div><p>With that as the backdrop, here's a closer look at three unstoppable names other than Amazon that you might want to consider adding to your portfolio.</p>
<div class="lb-trans"><p>在這樣的背景下，以下是三個除了亞馬遜之外你可能想要考慮加入投資組合的不可阻擋的名字。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjAxNjEvcm9ja2V0LWxhdW5jaC5qcGcmdz03MDA" alt="" original-src="https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F820161%2Frocket-launch.jpg&amp;op=resize&amp;w=700"/></p>
<p>Image source: Getty Images.</p>
<div class="lb-trans"><p>圖片來源：Getty Images。</p>
</div><h2>1. Shopify</h2>
<div class="lb-trans"><h2>1. Shopify</h2>
</div><p>It's not exactly a coincidence that one of the stocks worth considering besides Amazon is the un-Amazon, or anti-Amazon. That's <strong>Shopify</strong>(SHOP -0.31%).</p>
<div class="lb-trans"><p>除了亞馬遜之外，值得考慮的股票之一恰恰是反亞馬遜的 <strong>Shopify</strong>(SHOP -0.31%)。</p>
</div><p>Simply put, Shopify helps brands establish and manage their own e-commerce presence.</p>
<div class="lb-trans"><p>簡單來説，Shopify 幫助品牌建立和管理自己的電子商務平台。</p>
</div><p>When the worldwide web was still relatively young and online shopping was still new, companies were content to use Amazon's high-traffic website as a sales platform. Things changed, though. As time marched on and its business matured, Amazon.com became crowded and competitive (including with Amazon itself). Sellers eventually figured out they'd be better served by their own online store. That's what Shopify facilitates.</p>
<div class="lb-trans"><p>當全球網絡還相對年輕、在線購物仍然是新鮮事物時，公司們樂於使用亞馬遜的高流量網站作為銷售平台。然而，隨着時間的推移，亞馬遜網站變得擁擠且競爭激烈（包括亞馬遜自身的競爭）。賣家最終意識到，擁有自己的在線商店會更有利可圖。這正是 Shopify 所促進的。</p>
</div><p>And it's doing more and more of it. Although the company doesn't disclose its customer count any longer, somewhere on the order of 5 million stores sold a confirmed $292.3 billion worth of goods and services last year, translating to $8.9 billion worth of revenue and $1.1 billion in net income for Shopify itself. Those figures are up 24%, 26%, and a swing from a loss of $1.4 billion (respectively) year over year, extending a long-standing growth streak. Analysts expect a similar growth rate for at least the next several years, too.</p>
<div class="lb-trans"><p>而且它正在做得越來越多。儘管該公司不再披露客户數量，但大約有 500 萬家商店在去年確認銷售了價值 2923 億美元的商品和服務，這為 Shopify 本身帶來了 89 億美元的收入和 11 億美元的淨利潤。這些數字分別同比增長了 24%、26% 以及從 14 億美元的虧損轉為盈利，延續了長期的增長勢頭。分析師預計，未來幾年也將保持類似的增長率。</p>
</div><p>There's actually an even longer growth runway ahead of Shopify, however.</p>
<div class="lb-trans"><p>然而，Shopify 實際上還有更長的增長空間。</p>
</div><p>See, for as big as the e-commerce industry has become, the U.S. Census Bureau reports that only about 16% of domestic retail spending is done online. The rest is still done in-store. While there's some consumer spending that will only ever be made in person, that's a lot of potential business to win. The shift away from third-party platforms to home-grown e-commerce stores only bolsters Shopify's potential upside.</p>
<div class="lb-trans"><p>看看電子商務行業的規模，儘管已經變得相當龐大，但美國人口普查局報告稱，國內零售支出的在線比例僅約為 16%。其餘的仍然是在實體店進行。雖然有些消費者支出只會在現場進行，但這仍然是一個巨大的潛在市場。向自營電子商務商店的轉變只會進一步增強 Shopify 的潛在上行空間。</p>
</div><h2>2. Rocket Lab</h2>
<div class="lb-trans"><h2>2. Rocket Lab</h2>
</div><p>The world's been sending satellites into orbit since the late 1950s, and even putting people on the moon as of the 1960s. Space flight has become so commonplace, in fact, that many people no longer think much of it.</p>
<div class="lb-trans"><p>自 20 世紀 50 年代末以來，世界一直在將衞星送入軌道，甚至在 60 年代將人類送上月球。事實上，太空飛行已經變得如此普遍，以至於許多人對此不再感到驚訝。</p>
</div><p>The next era of rocketry is likely to rekindle this lost excitement, though, not so much because it will look different, but because it will happen so much more often and will serve so much more purpose. It will also be more cost-effective, largely because the development of the newer rocketry technology has been privatized.</p>
<div class="lb-trans"><p>然而，下一時代的火箭技術可能會重新點燃這種失去的興奮感，這不僅是因為它看起來不同，而是因為它將變得更加頻繁，並且服務於更多的目的。它還將更加具有成本效益，這在很大程度上是因為新火箭技術的發展已經私有化。</p>
</div><p><strong>Rocket Lab USA</strong>(RKLB -1.75%) is one of these for-profit rocket companies.</p>
<div class="lb-trans"><p><strong>Rocket Lab USA</strong>(RKLB -1.75%) 是這些盈利火箭公司的其中之一。</p>
</div><p>As of the latest count, Rocket Lab made 64 successful launches of its reusable Electron rocket, deploying a total of 225 fairly small satellites. This proven solution is going to remain in demand indefinitely, as small orbital satellites become more and more important to telecommunications service providers. Indeed, there are more than 40 satellites in Rocket Lab's current launch backlog.</p>
<div class="lb-trans"><p>截至最新統計，Rocket Lab 成功發射了 64 次可重複使用的 Electron 火箭，部署了總共 225 顆相對較小的衞星。這一經過驗證的解決方案將繼續保持需求，因為小型軌道衞星對電信服務提供商變得越來越重要。事實上，Rocket Lab 目前的發射待辦清單中有超過 40 顆衞星。</p>
</div><p>But the company isn't stopping there. It's thinking bigger. Literally. Its Neutron rocket is a medium-lift launch vehicle capable of putting up to 1,500 kilograms worth of payload en route to Mars or Venus, making it at least a partial competitor to SpaceX's Falcon. Using Rocket Lab's rocket to get equipment and personnel headed to the moon, of course, will be easy by comparison.</p>
<div class="lb-trans"><p>但該公司並沒有止步於此。它在思考更大的目標。字面上説。它的 Neutron 火箭是一種中型發射載具，能夠將最多 1500 公斤的有效載荷送往火星或金星，至少在某種程度上與 SpaceX 的獵鷹火箭形成競爭。使用 Rocket Lab 的火箭將設備和人員送往月球，當然會相對容易得多。</p>
</div><p>Rocket Lab USA isn't profitable yet, and probably won't be at any point in the immediate future.</p>
<div class="lb-trans"><p>Rocket Lab USA 尚未盈利，可能在短期內也不會盈利。</p>
</div><p>Be patient, though. <strong>Goldman Sachs</strong> expects the global satellite market to grow sevenfold between now and 2035, jibing with Global Market Insights' forecast for average annualized growth of 14.6% through 2034 for worldwide commercial space launch business.</p>
<div class="lb-trans"><p>不過，請耐心等待。<strong>高盛</strong> 預計，全球衞星市場將在 2035 年前增長七倍，這與全球市場洞察公司對全球商業航天發射業務在 2034 年前平均年增長 14.6% 的預測相吻合。</p>
</div><h2>3. Carvana</h2>
<div class="lb-trans"><h2>3. Carvana</h2>
</div><p>Finally, add used car dealer chain <strong>Carvana</strong>(CVNA 2.45%) to your list of unstoppable stocks that have become better bets than Amazon.</p>
<div class="lb-trans"><p>最後，將二手車經銷商連鎖 <strong>Carvana</strong>(CVNA 2.45%) 加入你不可阻擋的股票名單中，這些股票已經成為比亞馬遜更好的投資選擇。</p>
</div><p>You know the company. Although it's not the first or only chain of used car dealerships, it certainly seems like the biggest and best known. And by some measures it is. For the record, however, Carvana itself estimates it only controls about 1% of the United States' highly fragmented used car business.</p>
<div class="lb-trans"><p>你知道這家公司。雖然它不是第一家或唯一一家二手車經銷商連鎖，但它似乎是最大和最知名的。從某些指標來看，它確實是如此。然而，Carvana 自己估計它僅控制着美國高度分散的二手車市場約 1% 的份額。</p>
</div><p>That's not an indictment of its marketability, though. That tiny number mostly underscores the potential growth awaiting an enterprising outfit with the wherewithal to consolidate some of this industry with clever marketing and the smart use of technology.</p>
<div class="lb-trans"><p>不過，這並不是對其市場吸引力的指責。這個微小的數字主要突顯出一個有能力的公司在通過巧妙的營銷和智能技術使用來整合這一行業時所面臨的潛在增長。</p>
</div><p>That's Carvana, of course -- not that the company needs any serious help in the growth department.</p>
<div class="lb-trans"><p>當然，這就是 Carvana——並不是説這家公司在增長方面需要任何實質性的幫助。</p>
</div><p>Yes, higher import tariffs on new cars and automobile parts ultimately works in favor of the used car market. Carvana doesn't exactly need the newly raised tariffs to remain in place to thrive, however. Raw inflation was doing plenty to help this company prior to President Donald Trump taking office. The company's 2024 top line of $13.7 billion was up 27% from 2023's lull, bouncing back from the swoon following its post-pandemic sales surge.</p>
<div class="lb-trans"><p>是的，對新車和汽車零部件的更高進口關税最終有利於二手車市場。然而，Carvana 並不完全依賴新提高的關税來維持其繁榮。在唐納德·特朗普總統上任之前，原材料通貨膨脹已經為這家公司提供了不少幫助。該公司 2024 年的收入預計為 137 億美元，比 2023 年的低谷增長 27%，從疫情後銷售激增後的低迷中反彈。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MjAxNjEvMDUzMDI1LWNhcnZhbmEtcmVzdWx0cy5wbmcmdz03MDA" alt="" original-src="https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F820161%2F053025-carvana-results.png&amp;op=resize&amp;w=700"/></p>
<p>Image source: Carvana Q4 2024 investor presentation.</p>
<div class="lb-trans"><p>圖片來源：Carvana 2024 年第四季度投資者演示文稿。</p>
</div><p>Analysts are calling for similar growth at least through 2027. And, with Standard &amp; Poor's Global Mobility reporting the age of the average car on U.S. roads now at 12.8 years, the outlook makes sense -- a swell of car owners are soon going to be forced into making these purchases, before repairs and maintenance of their current cars become costlier than they're worth.</p>
<div class="lb-trans"><p>分析師預計至少到 2027 年將會有類似的增長。而且，標準普爾全球移動報告顯示，美國道路上平均汽車的年齡現在為 12.8 年，這一前景是合理的——大量車主很快將被迫進行這些購買，因為修理和維護現有汽車的成本將超過其價值。</p>
</div><p>It's arguably the riskiest of the three stocks in question here just because its big run-up from March's low has pushed it beyond analysts' consensus target of just over $300. It wouldn't be crazy to wait for at least a small pullback.</p>
<div class="lb-trans"><p>可以説，這裏提到的三隻股票中風險最大，因為它自 3 月份的低點大幅上漲，已經超出了分析師一致預期的 300 美元以上的目標。等待至少小幅回調並不是瘋狂的選擇。</p>
</div><p>Just don't get stingy. The bigger-picture backstory here is a firmly bullish one.</p>
<div class="lb-trans"><p>只要不要過於吝嗇。這裏更大的背景故事是一個堅定看漲的局面。</p>
</div>

Should You Forget Amazon? Why These Unstoppable Stocks Are Better Buys

- 亞馬遜自 1997 年上市以來上漲超過 270,000%。  
- Shopify、Rocket Lab 和 Carvana 是值得關注的股票。  
- 這三家公司在各自領域均有顯著增長潛力。  

是否應該忽略亞馬遜？為什麼這些勢不可擋的股票是更好的投資選擇