<p><em>Crown Royal 在 NFL 體育場進行終極尾隨活動，攜手 NFL 傳奇球員、升級座位、為軍方準備紫色包等</em></p>
<p>, /PRNewswire/ -- Crown Royal 作為 NFL 的官方威士忌合作伙伴，迴歸第五年，帶着標誌性的 Crown Royal Rig——一輛超大的 18 輪卡車，運輸着兩個 XXL 雙木桶，貫穿整個賽季傳遞慷慨，回饋那些為比賽日助力的球迷，併為軍方準備 Crown Royal 紫色包。今年，Crown Royal 邀請了艾美獎提名的體育廣播記者 Taylor Rooks 作為他們的乘客公主，合作在 10 個城市的標誌性 NFL 比賽中給球迷帶來驚喜，提供升級的比賽日座位機會。</p>
<p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg"/></p>
<p>今年，Crown Royal Rig 增加了一項皇家改造：皇家座位。NFL 球迷在巡演中遇到 Crown Royal Rig 時，有機會登上車內，拍照並測試按響卡車喇叭的運氣。成功的人將獲得升級的優質票†，提升他們的比賽日體驗。</p>
<p>&#34;説實話，球迷才是真正的比賽日 MVP，&#34; Rooks 説。&#34;他們帶來氛圍，確保從尾隨到體育場的能量高漲，提供球隊每週所依賴的支持。我非常興奮能與 Crown Royal 一起參與他們的慷慨，幫助球迷讓他們的比賽日難以忘懷！&#34;</p>
<p>在 9 月 28 日的星期日，Rooks 與 NFL 傳奇球員 Tony Gonzalez 在堪薩斯城的 Crown Royal Rig 停靠站一起參加了一場熱烈的尾隨活動。兩人享用了特色雞尾酒，與獲得座位升級的幸運球迷慶祝，並參與了紫色包項目，這是與 Packages from Home‡合作的長期倡議，為海外現役軍人提供裝在 Crown Royal 包中的健康必需品。</p>
<p>&#34;今年，我們致力於發現新的方式回饋球迷，將小的連接時刻轉化為提升比賽日體驗的大勝利，&#34; Crown Royal 的總監 James Valdes 説。&#34;慷慨一直是我們品牌宗旨的核心，我們很自豪能慶祝作為 NFL 官方威士忌贊助商的第五年，攜手 Taylor Rooks 和 NFL 傳奇球員與全國的球迷分享這種精神。&#34;</p>
<p>21 歲及以上的球迷如果無法親自體驗 Crown Royal Rig，仍然可以通過 CrownRoyal.com/RoyalRig 參與樂趣，在那裏他們可以追蹤全國範圍內打包的紫色包數量，發現比賽日食譜等！</p>
<p>隨着皇家座位的加入，Crown Royal 展示了慷慨不僅僅是隨行，它驅動着比賽日體驗。</p>
<p>†如果獲勝者沒有比賽的票，他們將獲得比賽的票作為獎品。</p>
<p>* 無需購買。美國，21 歲及以上。僅在舉辦特定 NFL 職業橄欖球比賽的體育場外的促銷活動中提供。機會在 CROWN ROYAL Rig 複製品（即皇家座位）中坐下並參與的機會按先到先得的原則提供，無法保證。獎品：（2）張票升級/當天職業橄欖球比賽的票。獲勝者的客人必須 21 歲及以上。未指定的費用由獲勝者承擔。每個活動隨機選擇最多（2）名獲勝者。（按喇叭不會決定一個人是否為獎品獲勝者）。如果未認領，獎品可能不會頒發。受官方規則約束。贊助商：Diageo Americas, Inc.，紐約，NY</p>
<p>© 2025 NFL Properties LLC。所有與 NFL 相關的商標均為國家橄欖球聯盟的商標。抽獎活動未由國家橄欖球聯盟贊助或提供。</p>
<p>‡Packages From Home，5643 N. 52nd Ave.，Glendale，AZ 85301，https://www.packagesfromhome.org/，623.934.3274。</p>
<p><strong>媒體聯繫人</strong> Jazmine Settles，Diageo</p>
<p>jazmine.settles@diageo.com</p>
<p>Taylor PR</p>
<p>crownroyal@taylorstrategy.com</p>
<p><strong>關於 Crown Royal</strong> Crown Royal 加拿大威士忌是全球銷量第一的加拿大威士忌品牌，擁有與其口味一樣悠久而獨特的傳統。特別調配以紀念 1939 年英國國王和王后對加拿大的盛大巡遊，Crown Royal 的順滑和優雅的風味是適合皇室的極其慷慨的禮物。其禮品般的包裝反映了其皇家起源——被視為加拿大威士忌的典範。欲瞭解更多信息，請訪問 crownroyal.com。Crown Royal 鼓勵所有消費者負責任地享用。</p>
<p><strong>關於 Diageo 北美</strong> DIAGEO 是全球飲料酒的領導者，擁有包括 Johnnie Walker、Crown Royal、Bulleit 和 Buchanan's 威士忌、Smirnoff、CÎROC 和 Ketel One 伏特加、Casamigos、DELEÓN 和 Don Julio 龍舌蘭酒、Captain Morgan、Baileys、Tanqueray 和 Guinness 在內的卓越品牌組合。</p>
<p>DIAGEO 在紐約證券交易所（DEO）和倫敦證券交易所（DGE）上市，我們的產品在全球 180 多個國家銷售。欲瞭解有關 DIAGEO、我們的團隊、我們的品牌和業績的更多信息，請訪問 www.diageo.com。訪問 DIAGEO 的全球負責任飲酒資源 www.DRINKiQ.com，獲取信息、倡議和分享最佳實踐的方法。</p>
<p>在 Instagram 上關注我們，獲取有關 DIAGEO 北美的新聞和信息：@Diageo_NA。</p>
<p>慶祝生活，每天，每個地方。</p>
<p>來源 Crown Royal</p>

帝亞吉歐

<p>Crown Royal 在 NFL 擔任官方威士忌合作伙伴的第五年迴歸，帶着 Crown Royal Rig 巡迴各大體育場。今年，他們與 Taylor Rooks 合作，給球迷帶來優質座位升級的驚喜，並參與紫袋項目，為軍人提供生活必需品。Rig 上新增了皇家座位，讓球迷們盡情享受。Crown Royal 旨在通過慷慨和與球迷的聯繫，提升 10 個城市的比賽日體驗</p>

<p><em>The Crown Royal Rig Tours NFL Stadiums With The Ultimate Tailgate, Featuring NFL Legends, Premium Seat Upgrades, Purple Bag Packing for the Military and More</em></p>
<div class="lb-trans"><p><em>Crown Royal 在 NFL 體育場進行終極尾隨活動，攜手 NFL 傳奇球員、升級座位、為軍方準備紫色包等</em></p>
</div><p>, /PRNewswire/ -- Back for its fifth year as the Official Whisky Partner of the NFL, Crown Royal is hitting the road with the iconic Crown Royal Rig – a larger-than-life 18-wheeler hauling twoXXL Double Wood casks – driving generosity all season long, giving back to the fans who fuel game day and packing Crown Royal purple bags for the military. This season, Crown Royal has enlisted Emmy-nominated sports broadcast journalist Taylor Rooks as their Passenger Princess and partner to surprise fans at marquee NFL matchups in 10 cities with a chance to receive premium game day seat upgrades.</p>
<div class="lb-trans"><p>, /PRNewswire/ -- Crown Royal 作為 NFL 的官方威士忌合作伙伴，迴歸第五年，帶着標誌性的 Crown Royal Rig——一輛超大的 18 輪卡車，運輸着兩個 XXL 雙木桶，貫穿整個賽季傳遞慷慨，回饋那些為比賽日助力的球迷，併為軍方準備 Crown Royal 紫色包。今年，Crown Royal 邀請了艾美獎提名的體育廣播記者 Taylor Rooks 作為他們的乘客公主，合作在 10 個城市的標誌性 NFL 比賽中給球迷帶來驚喜，提供升級的比賽日座位機會。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg" alt="" original-src="https://mma.prnewswire.com/media/2785270/Taylor_Rooks_Passenger_Princess.jpg"/></p>
<p>This year, the Crown Royal Rig has added a royal renovation: the Royal Seat. NFL fans who catch the Crown Royal Rig on tour have a chance to climb in, snap photos and test their luck at honking the rig horn. Those who succeed will score premium ticket upgrades† to elevate their game days.</p>
<div class="lb-trans"><p>今年，Crown Royal Rig 增加了一項皇家改造：皇家座位。NFL 球迷在巡演中遇到 Crown Royal Rig 時，有機會登上車內，拍照並測試按響卡車喇叭的運氣。成功的人將獲得升級的優質票†，提升他們的比賽日體驗。</p>
</div><p>&#34;Let's be real, the fans are the real MVPs of game day,&#34; Rooks said. &#34;They bring the vibes and make sure the energy is high from the tailgate to the stadium, providing the type of support that teams count on every week. I'm so excited to join Crown Royal in their generosity as they help fans make their game days unforgettable!&#34;</p>
<div class="lb-trans"><p>&#34;説實話，球迷才是真正的比賽日 MVP，&#34; Rooks 説。&#34;他們帶來氛圍，確保從尾隨到體育場的能量高漲，提供球隊每週所依賴的支持。我非常興奮能與 Crown Royal 一起參與他們的慷慨，幫助球迷讓他們的比賽日難以忘懷！&#34;</p>
</div><p>On Sunday, Sept. 28, Rooks joined NFL legend Tony Gonzalez at the Crown Royal Rig stop in Kansas City for an electric tailgate. The duo enjoyed signature cocktails, celebrated with lucky fans who received seat upgrades and joined in on the Purple Bag Project, a longstanding initiative in partnership with Packages from Home‡ that provides active military overseas with wellness essentials packed in Crown Royal bags.</p>
<div class="lb-trans"><p>在 9 月 28 日的星期日，Rooks 與 NFL 傳奇球員 Tony Gonzalez 在堪薩斯城的 Crown Royal Rig 停靠站一起參加了一場熱烈的尾隨活動。兩人享用了特色雞尾酒，與獲得座位升級的幸運球迷慶祝，並參與了紫色包項目，這是與 Packages from Home‡合作的長期倡議，為海外現役軍人提供裝在 Crown Royal 包中的健康必需品。</p>
</div><p>&#34;This season, we set out to discover fresh ways to give back to fans and turn small moments of connection into big wins that enhance the game day experience,&#34; said James Valdes, Director, Crown Royal. &#34;Generosity has always been at the heart of our brand purpose, and we're proud to celebrate our fifth year as the Official Whisky Sponsor of the NFL, hitting the road with Taylor Rooks and NFL legends to share that spirit with fans across the country.&#34;</p>
<div class="lb-trans"><p>&#34;今年，我們致力於發現新的方式回饋球迷，將小的連接時刻轉化為提升比賽日體驗的大勝利，&#34; Crown Royal 的總監 James Valdes 説。&#34;慷慨一直是我們品牌宗旨的核心，我們很自豪能慶祝作為 NFL 官方威士忌贊助商的第五年，攜手 Taylor Rooks 和 NFL 傳奇球員與全國的球迷分享這種精神。&#34;</p>
</div><p>Fans 21+ who aren't able to experience the Crown Royal Rig in person can still join in on the fun at CrownRoyal.com/RoyalRig, where they can track the number of Purple Bags packed nationwide, discover game day recipes and more!</p>
<div class="lb-trans"><p>21 歲及以上的球迷如果無法親自體驗 Crown Royal Rig，仍然可以通過 CrownRoyal.com/RoyalRig 參與樂趣，在那裏他們可以追蹤全國範圍內打包的紫色包數量，發現比賽日食譜等！</p>
</div><p>With the addition of the Royal Seat, Crown Royal is showing that generosity isn't just along for the ride, it drives the game day experience.</p>
<div class="lb-trans"><p>隨着皇家座位的加入，Crown Royal 展示了慷慨不僅僅是隨行，它驅動着比賽日體驗。</p>
</div><p>†If winner does not have a ticket to the game, they will receive a ticket to the game as the prize.</p>
<div class="lb-trans"><p>†如果獲勝者沒有比賽的票，他們將獲得比賽的票作為獎品。</p>
</div><p>*NO PURCHASE NECESSARY. U.S., 21+. Offered <strong>only</strong> at promotional events outside stadiums hosting select NFL professional football games bet. 9/7 &amp; 12/7/25. Opportunity to sit in CROWN ROYAL Rig replica (i.e., Royal Seat) and play offered on first come-first served basis and not guaranteed. Prize: (2) ticket upgrades/tickets to that day's professional football game. Winner's guest must be 21+. Unspecified expenses are winner's responsibility. Up to (2) winners per event selected at random. (Honking horn will not determine if a person is a prize winner). If unclaimed, prizes may not be awarded. Subject to Official Rules. Sponsor: Diageo Americas, Inc., New York, NY</p>
<div class="lb-trans"><p>* 無需購買。美國，21 歲及以上。僅在舉辦特定 NFL 職業橄欖球比賽的體育場外的促銷活動中提供。機會在 CROWN ROYAL Rig 複製品（即皇家座位）中坐下並參與的機會按先到先得的原則提供，無法保證。獎品：（2）張票升級/當天職業橄欖球比賽的票。獲勝者的客人必須 21 歲及以上。未指定的費用由獲勝者承擔。每個活動隨機選擇最多（2）名獲勝者。（按喇叭不會決定一個人是否為獎品獲勝者）。如果未認領，獎品可能不會頒發。受官方規則約束。贊助商：Diageo Americas, Inc.，紐約，NY</p>
</div><p>© 2025 NFL Properties LLC. All NFL-related trademarks are trademarks of the National Football League. Sweepstakes not sponsored or offered by the National Football League.</p>
<div class="lb-trans"><p>© 2025 NFL Properties LLC。所有與 NFL 相關的商標均為國家橄欖球聯盟的商標。抽獎活動未由國家橄欖球聯盟贊助或提供。</p>
</div><p>‡Packages From Home, 5643 N. 52nd Ave., Glendale, AZ 85301, https://www.packagesfromhome.org/, 623.934.3274.</p>
<div class="lb-trans"><p>‡Packages From Home，5643 N. 52nd Ave.，Glendale，AZ 85301，https://www.packagesfromhome.org/，623.934.3274。</p>
</div><p><strong>Media Contacts</strong> Jazmine Settles, Diageo</p>
<div class="lb-trans"><p><strong>媒體聯繫人</strong> Jazmine Settles，Diageo</p>
</div><p>jazmine.settles@diageo.com</p>
<div class="lb-trans"><p>jazmine.settles@diageo.com</p>
</div><p>Taylor PR</p>
<div class="lb-trans"><p>Taylor PR</p>
</div><p>crownroyal@taylorstrategy.com</p>
<div class="lb-trans"><p>crownroyal@taylorstrategy.com</p>
</div><p><strong>About Crown Royal</strong> Crown Royal Canadian Whisky is the number-one selling Canadian whisky brand in the world and has a tradition as long and distinctive as its taste. Specially blended to commemorate a grand tour of Canada made by the King and Queen of Great Britain in 1939, Crown Royal's smooth and elegant flavor was an exceptionally generous gift fit for royalty. Its gift-worthy presentation reflects its regal origins – it is considered the epitome of Canadian whisky. For more information, visit crownroyal.com. Crown Royal encourages all consumers to please enjoy responsibly.</p>
<div class="lb-trans"><p><strong>關於 Crown Royal</strong> Crown Royal 加拿大威士忌是全球銷量第一的加拿大威士忌品牌，擁有與其口味一樣悠久而獨特的傳統。特別調配以紀念 1939 年英國國王和王后對加拿大的盛大巡遊，Crown Royal 的順滑和優雅的風味是適合皇室的極其慷慨的禮物。其禮品般的包裝反映了其皇家起源——被視為加拿大威士忌的典範。欲瞭解更多信息，請訪問 crownroyal.com。Crown Royal 鼓勵所有消費者負責任地享用。</p>
</div><p><strong>About Diageo North America</strong> DIAGEO is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, CÎROC and Ketel One vodkas, Casamigos, DELEÓN and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.</p>
<div class="lb-trans"><p><strong>關於 Diageo 北美</strong> DIAGEO 是全球飲料酒的領導者，擁有包括 Johnnie Walker、Crown Royal、Bulleit 和 Buchanan's 威士忌、Smirnoff、CÎROC 和 Ketel One 伏特加、Casamigos、DELEÓN 和 Don Julio 龍舌蘭酒、Captain Morgan、Baileys、Tanqueray 和 Guinness 在內的卓越品牌組合。</p>
</div><p>DIAGEO is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE) and our products are sold in more than 180 countries around the world. For more information about DIAGEO, our people, our brands, and performance, visit www.diageo.com. Visit DIAGEO's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice.</p>
<div class="lb-trans"><p>DIAGEO 在紐約證券交易所（DEO）和倫敦證券交易所（DGE）上市，我們的產品在全球 180 多個國家銷售。欲瞭解有關 DIAGEO、我們的團隊、我們的品牌和業績的更多信息，請訪問 www.diageo.com。訪問 DIAGEO 的全球負責任飲酒資源 www.DRINKiQ.com，獲取信息、倡議和分享最佳實踐的方法。</p>
</div><p>Follow us on Instagram for news and information about DIAGEO North America:@Diageo_NA.</p>
<div class="lb-trans"><p>在 Instagram 上關注我們，獲取有關 DIAGEO 北美的新聞和信息：@Diageo_NA。</p>
</div><p>Celebrating life, every day, everywhere.</p>
<div class="lb-trans"><p>慶祝生活，每天，每個地方。</p>
</div><p>SOURCE Crown Royal</p>
<div class="lb-trans"><p>來源 Crown Royal</p>
</div>

皇冠皇家裝備重返 NFL 賽季，攜手泰勒·魯克斯作為合作伙伴，為 NFL 球迷傳遞慷慨 | 帝亞吉歐股票新聞