<p><strong>微軟</strong>(MSFT -0.15%) 和 <strong>蘋果</strong>(AAPL 0.54%) 永遠是競爭對手。它們在個人電腦市場上競爭，多年來一直是全球領先的科技公司。即使在今天，它們的估值也相似。截至週二收盤，微軟在市值上略佔優勢（3.82 萬億美元對比 3.67 萬億美元）。</p>
<p>有一個新的領域可能成為它們的新戰場：人工智能（AI）。AI 部署仍處於初期階段，它們的業務如何演變和適應 AI 仍然是一個大問號。但根據它們目前的狀況，哪隻 AI 股票現在看起來更值得購買？</p>
<p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MzczOTAvZnV0dXJpc3RpYy1pbWFnZS1zaG93aW5nLXBlcnNvbi1jb25jZXB0dWFsaXppbmctbnVtYmVycy1hbmQtbWFueS1pZGVhcy5qcGcmdz03MDA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="700" height="393" original-src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MzczOTAvZnV0dXJpc3RpYy1pbWFnZS1zaG93aW5nLXBlcnNvbi1jb25jZXB0dWFsaXppbmctbnVtYmVycy1hbmQtbWFueS1pZGVhcy5qcGcmdz03MDA"/></p>
<p>圖片來源：Getty Images。</p>
<h2>哪家公司整體增長前景更好？</h2>
<p>這兩家公司已經擁有龐大而強勁的業務，可以從 AI 中受益。蘋果在消費電子領域是一個大品牌，其 iPad 和 iPhone 是備受追捧的產品，在某些情況下甚至是地位的象徵。與此同時，微軟的核心在於商業世界，各種公司都在使用其辦公產品和雲軟件來滿足日常運營需求。它們也都銷售個人電腦，微軟更注重實用性和現實商業用途，而蘋果則專注於簡便性和普通用户的使用體驗。</p>
<p>它們都有許多機會可以利用 AI 來增強現有產品和服務。但在純粹的增長潛力方面，微軟佔據優勢，主要是因為其業務在這些年中變得更加廣泛，尤其是在遊戲領域，幾年前它完成了對動視暴雪的 690 億美元的巨大收購。</p>
<h2>哪家公司將從 AI 中受益最多？</h2>
<p>AI 對這些企業有巨大的潛在應用。許多蘋果用户一直在熱切期待公司 iPhone 新 AI 功能的推出，當得知與 Siri 相關的許多關鍵功能將推遲到明年時，他們感到失望。</p>
<p>然而，當那一刻到來時，這可能會引發一波升級和業務增長。我認為緩慢而穩健的方法並不會對蘋果造成傷害。事實上，這可能會成為這家科技公司的明智之舉，慢慢來，確保一切順利推出，以確保用户隱私在此過程中得到良好保護。</p>
<p>微軟已經在增強其產品和服務的 AI 能力。然而，關於其 Copilot AI 的真正成功程度存在很多爭論。<strong>Salesforce</strong> 首席執行官 Marc Benioff 將其稱為 &#34;Clippy 2.0&#34;，這是指微軟多年前的那個讓用户感到沮喪的助手，用户並不覺得它有多大幫助。</p>
<p>在 AI 潛力方面，蘋果理應占據優勢，主要是因為如果它在新 iPhone 功能上取得成功，可能會迎來一波巨大的升級潮。</p>
<h2>哪隻股票的估值更具吸引力？</h2>
<p>在購買股票時，考慮估值總是很重要，因為以高價購買可能會影響你未來從投資中獲得良好回報的能力。曾幾何時，微軟的股票交易價格相對蘋果的股票更高，但最近幾周，這一差距已經消失。</p>
<p><img src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="720" height="456" original-src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png"/></p>
<p>數據來源：YCharts。</p>
<p>這一點很容易決定：平局。它們的市盈率在這個階段幾乎相同。但值得注意的是，在四月份互徵關税的公告之前，蘋果的交易價格曾高於微軟，然後趨勢發生了逆轉，蘋果在中國製造 iPhone 的風險可能在部分時間內壓制了其股票。</p>
<h2>你應該買哪隻股票？</h2>
<p>我今天會選擇購買蘋果的股票。它擁有忠實的粉絲，即使在經濟困難的情況下，他們也願意升級到最新的 iPhone，只要能獲得尖端功能。蘋果在推出 AI 方面可能較慢，但一旦推出，執行可能會比匆忙推出時更為乾淨、精緻，並且最終對用户更有利。</p>
<p>與此同時，微軟在其軟件中迅速推出 AI 功能。然而，在日益擁擠的 AI 服務市場中，當可能有其他更好的選擇時，它可能會更難讓客户滿意。</p>
<p>最終，蘋果可能會因在 AI 部署上稍顯緩慢而受益。</p>

<p>微軟和蘋果在人工智能領域展開競爭，目前微軟在市值上略佔優勢。兩家公司都有強勁的增長前景，但微軟被認為具有更廣泛的商業潛力，尤其是在收購了動視暴雪之後。雖然預計蘋果將為其 iPhone 推出重要的人工智能功能，但微軟已經將人工智能整合到其產品中，儘管評價不一。在估值方面，兩隻股票的價格相似。建議購買蘋果，因為其忠實的客户基礎可能會推動升級，儘管人工智能的推出速度較慢</p>

<p><strong>Microsoft</strong>(MSFT -0.15%) and <strong>Apple</strong>(AAPL 0.54%) are forever rivals. They are competitors in the personal computer market and for years have been the leading tech companies in the world. Even today, their valuations are similar. As of Tuesday's close, Microsoft had a slight edge in market cap ($3.82 trillion versus $3.67 trillion).</p>
<div class="lb-trans"><p><strong>微軟</strong>(MSFT -0.15%) 和 <strong>蘋果</strong>(AAPL 0.54%) 永遠是競爭對手。它們在個人電腦市場上競爭，多年來一直是全球領先的科技公司。即使在今天，它們的估值也相似。截至週二收盤，微軟在市值上略佔優勢（3.82 萬億美元對比 3.67 萬億美元）。</p>
</div><p>There's a new arena that could be their new battleground: artificial intelligence (AI). It's still the early innings of AI deployment, and how their businesses evolve and adapt to AI remains a big question mark. But based on where they are today, which AI stock looks to be the better buy right now?</p>
<div class="lb-trans"><p>有一個新的領域可能成為它們的新戰場：人工智能（AI）。AI 部署仍處於初期階段，它們的業務如何演變和適應 AI 仍然是一個大問號。但根據它們目前的狀況，哪隻 AI 股票現在看起來更值得購買？</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-b3A9cmVzaXplJnVybD1odHRwczovL2cuZm9vbGNkbi5jb20vZWRpdG9yaWFsL2ltYWdlcy84MzczOTAvZnV0dXJpc3RpYy1pbWFnZS1zaG93aW5nLXBlcnNvbi1jb25jZXB0dWFsaXppbmctbnVtYmVycy1hbmQtbWFueS1pZGVhcy5qcGcmdz03MDA" alt="" original-src="https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F837390%2Ffuturistic-image-showing-person-conceptualizing-numbers-and-many-ideas.jpg&amp;op=resize&amp;w=700"/></p>
<p>Image source: Getty Images.</p>
<div class="lb-trans"><p>圖片來源：Getty Images。</p>
</div><h2>Which company has the better overall growth prospects?</h2>
<div class="lb-trans"><h2>哪家公司整體增長前景更好？</h2>
</div><p>Both of these companies already have large, robust businesses that can benefit from AI. Apple is a big name in consumer electronics with its iPads and iPhones being highly coveted products and, in some cases, status symbols. Microsoft, meanwhile, has its core in the business world with companies all over using its office products and cloud software for their day-to-day operational needs. They also both sell personal computers, with Microsoft focusing more on practicality and real-world business use, while Apple's focus has been on simplicity and ease of use for the average user.</p>
<div class="lb-trans"><p>這兩家公司已經擁有龐大而強勁的業務，可以從 AI 中受益。蘋果在消費電子領域是一個大品牌，其 iPad 和 iPhone 是備受追捧的產品，在某些情況下甚至是地位的象徵。與此同時，微軟的核心在於商業世界，各種公司都在使用其辦公產品和雲軟件來滿足日常運營需求。它們也都銷售個人電腦，微軟更注重實用性和現實商業用途，而蘋果則專注於簡便性和普通用户的使用體驗。</p>
</div><p>They both have many opportunities where AI can enhance their existing products in services. But the edge for sheer growth potential has to go Microsoft, simply because of how much broader its business has become over the years, especially in gaming, with it wrapping up its massive $69 billion acquisition of Activision Blizzard a couple of years ago.</p>
<div class="lb-trans"><p>它們都有許多機會可以利用 AI 來增強現有產品和服務。但在純粹的增長潛力方面，微軟佔據優勢，主要是因為其業務在這些年中變得更加廣泛，尤其是在遊戲領域，幾年前它完成了對動視暴雪的 690 億美元的巨大收購。</p>
</div><h2>Which company will benefit the most from AI?</h2>
<div class="lb-trans"><h2>哪家公司將從 AI 中受益最多？</h2>
</div><p>AI has tremendous potential applications for these businesses. Many Apple users have been eagerly awaiting the launch of new AI-powered features for the company's iPhones and were disappointed when they learned many of the key ones related to Siri will be pushed back until next year.</p>
<div class="lb-trans"><p>AI 對這些企業有巨大的潛在應用。許多蘋果用户一直在熱切期待公司 iPhone 新 AI 功能的推出，當得知與 Siri 相關的許多關鍵功能將推遲到明年時，他們感到失望。</p>
</div><p>When that happens, however, that could trigger a flurry of upgrades and growth for the business. I don't think a slow-and-steady approach will necessarily hurt Apple. In fact, it could end up being a smart move for the tech company by taking its time and ensuring everything is rolled out smoothly, to ensure that user privacy is well protected in the process.</p>
<div class="lb-trans"><p>然而，當那一刻到來時，這可能會引發一波升級和業務增長。我認為緩慢而穩健的方法並不會對蘋果造成傷害。事實上，這可能會成為這家科技公司的明智之舉，慢慢來，確保一切順利推出，以確保用户隱私在此過程中得到良好保護。</p>
</div><p>Microsoft has already been enhancing its products and services with AI capabilities. However, there's been plenty of debate about just how successful its Copilot AI really is. <strong>Salesforce</strong> CEO Marc Benioff has referred to it as &#34;Clippy 2.0,&#34; in reference to the frustrating assistant that Microsoft had years ago that users didn't find all that helpful.</p>
<div class="lb-trans"><p>微軟已經在增強其產品和服務的 AI 能力。然而，關於其 Copilot AI 的真正成功程度存在很多爭論。<strong>Salesforce</strong> 首席執行官 Marc Benioff 將其稱為 &#34;Clippy 2.0&#34;，這是指微軟多年前的那個讓用户感到沮喪的助手，用户並不覺得它有多大幫助。</p>
</div><p>Apple deserves an edge when it comes to AI potential, simply for the massive wave of upgrades that could be coming if it hits it out of the park with its new iPhone features.</p>
<div class="lb-trans"><p>在 AI 潛力方面，蘋果理應占據優勢，主要是因為如果它在新 iPhone 功能上取得成功，可能會迎來一波巨大的升級潮。</p>
</div><h2>Which stock has the more attractive valuation?</h2>
<div class="lb-trans"><h2>哪隻股票的估值更具吸引力？</h2>
</div><p>It's always important to consider valuation when buying a stock, as buying at a high price may impact your ability to earn a good return from your investment in the future. For a while, Microsoft's stock was trading at more of a premium to Apple's stock, but in recent weeks, that gap has evaporated.</p>
<div class="lb-trans"><p>在購買股票時，考慮估值總是很重要，因為以高價購買可能會影響你未來從投資中獲得良好回報的能力。曾幾何時，微軟的股票交易價格相對蘋果的股票更高，但最近幾周，這一差距已經消失。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png" alt="" original-src="https://media.ycharts.com/charts/966271b507d1fed53c43e8808f3cfb2a.png"/></p>
<p>Data by YCharts.</p>
<div class="lb-trans"><p>數據來源：YCharts。</p>
</div><p>This one is easy to decide: It's a tie. Their price-to-earnings multiples are almost identical at this stage. But it is notable to see that prior to the announcement of reciprocal tariffs in April, it was Apple that was trading at more of a premium than Microsoft, and then the trend reversed, with Apple's exposure to manufacturing its iPhones in China likely weighing down the stock for part of the year.</p>
<div class="lb-trans"><p>這一點很容易決定：平局。它們的市盈率在這個階段幾乎相同。但值得注意的是，在四月份互徵關税的公告之前，蘋果的交易價格曾高於微軟，然後趨勢發生了逆轉，蘋果在中國製造 iPhone 的風險可能在部分時間內壓制了其股票。</p>
</div><h2>Which stock should you buy?</h2>
<div class="lb-trans"><h2>你應該買哪隻股票？</h2>
</div><p>The stock I'd buy today is Apple. It has devoted fans who will be willing to upgrade to the newest iPhone, even under challenging economic conditions, if it means access to cutting-edge features. Apple may be slow in rolling out AI, but when it does, the execution can be a lot cleaner, polished, and better for users in the end than if it were rushed.</p>
<div class="lb-trans"><p>我今天會選擇購買蘋果的股票。它擁有忠實的粉絲，即使在經濟困難的情況下，他們也願意升級到最新的 iPhone，只要能獲得尖端功能。蘋果在推出 AI 方面可能較慢，但一旦推出，執行可能會比匆忙推出時更為乾淨、精緻，並且最終對用户更有利。</p>
</div><p>Microsoft, meanwhile, has been quick to rush out AI features for its software. However, in an increasingly crowded market for AI services, it may have a more difficult time keeping customers happy when there may be other, and potentially better, options to choose from.</p>
<div class="lb-trans"><p>與此同時，微軟在其軟件中迅速推出 AI 功能。然而，在日益擁擠的 AI 服務市場中，當可能有其他更好的選擇時，它可能會更難讓客户滿意。</p>
</div><p>Apple, may, in the end, benefit from being a bit slower in its AI deployment.</p>
<div class="lb-trans"><p>最終，蘋果可能會因在 AI 部署上稍顯緩慢而受益。</p>
</div>

Microsoft vs. Apple: What's the Better Artificial Intelligence (AI) Stock to Buy Today?

- 微軟和蘋果在個人電腦市場競爭激烈，市值接近。  
- 人工智能是兩家公司新的競爭領域，微軟在增長潛力上略勝一籌。  
- 儘管蘋果 AI 推出較慢，但其用户基礎強大，未來可能帶來顯著增長。

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微軟與蘋果：今天購買哪個是更好的人工智能（AI）股票選擇？