<p>/PRNewswire/ -- Quest Events 今天宣佈了一項戰略組織重組，旨在增強市場聚焦並加強其在現場活動行業中租賃和場景品牌的長期增長。</p>
<p>在收購 EventWorks 和 Marquee Event Rentals 以及整合 Drape Kings 後，Quest Events 進行了多年的努力，將活動租賃、帷幕和場景操作統一在一個運營結構下。隨着合併組織的發展，領導層確定，增長和盈利的最大機會在於將租賃和場景業務作為獨立、專注的平台運營。</p>
<p>在新結構下，組織將包括：</p>
<ul>
<li><strong>Quest Events</strong></li>
<li><strong>Drape Kings, a Quest Events company</strong></li>
<li><strong>A &amp; D Scenery, a Quest Events company</strong></li>
<li><strong>EventWorks</strong>，將包括前 Marquee Event Rentals 和 Marquee 運營</li>
</ul>
<p>此次重組反映了場景/帷幕生產與全方位服務活動租賃業務之間市場動態、客户參與模型和運營經濟學的差異。</p>
<p>&#34;在過去幾年中，我們投入了大量時間和資源來建立一個綜合模型，&#34;創始人兼首席執行官 Lee Dunlap 説。&#34;這個過程提供了關於每個細分市場表現和競爭的寶貴見解。我們相信，這種專注的結構使每個品牌能夠以更清晰的方式運營，增強問責制和市場響應能力。&#34;</p>
<p><strong>市場導向的運營</strong></p>
<p>在新框架下：</p>
<ul>
<li>德克薩斯州的奧斯汀和達拉斯將同時運營 Quest 和一個獨立的 EventWorks 位置。</li>
<li>堪薩斯城將作為一個 EventWorks 位置運營。</li>
<li>納什維爾和亞特蘭大將各自運營獨立的 Quest 和 EventWorks 位置。</li>
<li>伯明翰將恢復使用 EventWorks 品牌。</li>
</ul>
<p>高級管理層將保持不變，確保組織內的連續性和戰略一致性。每個品牌的運營和銷售領導將專注於提供更明確的關注和客户服務專業化。</p>
<p><strong>為長期增長定位</strong></p>
<p>Quest Events 的領導層強調，此次重組是出於長期戰略考慮，而非短期壓力。通過將每個業務與其獨特的盈利模式和市場需求對齊，公司預計將改善運營表現、增強品牌認同感和提升客户響應能力。</p>
<p>客户和供應商合作伙伴可以期待在過渡期間服務不受影響。</p>
<p>&#34;我們的目標是建立強大、專注的組織，使其能夠在現場活動行業的各自細分市場中領先，&#34;首席運營官 Ryan Birch 補充道。&#34;此次重組使每個品牌能夠做到這一點。&#34;</p>
<p>來源 Quest Events</p>
<p><img src="https://imageproxy.pbkrs.com/https://rt.prnewswire.com/rt.gif/query-RGF0ZUlkPTIwMjYwMzEzJk5ld3NJdGVtSWQ9Q0wwOTc5MSZUcmFuc21pc3Npb25fSWQ9MjAyNjAzMTMxMTMwUFJfTkVXU19VU1BSX19fX19DTDA5Nzkx?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://rt.prnewswire.com/rt.gif/query-RGF0ZUlkPTIwMjYwMzEzJk5ld3NJdGVtSWQ9Q0wwOTc5MSZUcmFuc21pc3Npb25fSWQ9MjAyNjAzMTMxMTMwUFJfTkVXU19VU1BSX19fX19DTDA5Nzkx"/></p>

<p>Quest Events 宣佈了一項戰略重組，以增強其在現場活動行業中的租賃和景觀平台。這一重組是在收購 EventWorks 和 Marquee Event Rentals 之後進行的，旨在將這些業務作為獨立實體運營，以實現更好的增長和盈利能力。新的框架將使 Quest 和 EventWorks 在不同地點進行獨立運營，確保專注的客户服務和運營表現。領導層強調，這一變化旨在實現長期增長，而非短期壓力，預計在過渡期間服務將保持不間斷</p>

<p>, /PRNewswire/ -- Quest Events today announced a strategic organizational realignment designed to sharpen market focus and strengthen the long-term growth of its rental and scenic brands within the live events industry.</p>
<div class="lb-trans"><p>/PRNewswire/ -- Quest Events 今天宣佈了一項戰略組織重組，旨在增強市場聚焦並加強其在現場活動行業中租賃和場景品牌的長期增長。</p>
</div><p>Following the acquisitions of EventWorks and Marquee Event Rentals and the integration of Drape Kings, Quest Events undertook a multi-year effort to unify event rental, drape, and scenic operations under a single operating structure. As the combined organization has evolved, leadership has determined that the greatest opportunity for growth and profitability lies in operating the rental and scenic businesses as distinct, focused platforms.</p>
<div class="lb-trans"><p>在收購 EventWorks 和 Marquee Event Rentals 以及整合 Drape Kings 後，Quest Events 進行了多年的努力，將活動租賃、帷幕和場景操作統一在一個運營結構下。隨着合併組織的發展，領導層確定，增長和盈利的最大機會在於將租賃和場景業務作為獨立、專注的平台運營。</p>
</div><p>Under the new structure, the organization will consist of:</p>
<div class="lb-trans"><p>在新結構下，組織將包括：</p>
</div><ul>
<li><strong>Quest Events</strong></li>
<li><strong>Drape Kings, a Quest Events company</strong></li>
<li><strong>A &amp; D Scenery, a Quest Events company</strong></li>
<li><strong>EventWorks</strong>, which will include the former Marquee Event Rentals and Marquee operations</li>
</ul>
<div class="lb-trans"><ul>
<li><strong>Quest Events</strong></li>
<li><strong>Drape Kings, a Quest Events company</strong></li>
<li><strong>A &amp; D Scenery, a Quest Events company</strong></li>
<li><strong>EventWorks</strong>，將包括前 Marquee Event Rentals 和 Marquee 運營</li>
</ul>
</div><p>This realignment reflects differences in market dynamics, customer engagement models, and operating economics between scenic/drape production and full-service event rental businesses.</p>
<div class="lb-trans"><p>此次重組反映了場景/帷幕生產與全方位服務活動租賃業務之間市場動態、客户參與模型和運營經濟學的差異。</p>
</div><p>&#34;Over the past several years, we invested significant time and resources into building an integrated model,&#34; said Lee Dunlap, Founder and CEO. &#34;That process provided valuable insight into how each segment performs and competes. We are confident that this focused structure positions each brand to operate with greater clarity, accountability, and market responsiveness.&#34;</p>
<div class="lb-trans"><p>&#34;在過去幾年中，我們投入了大量時間和資源來建立一個綜合模型，&#34;創始人兼首席執行官 Lee Dunlap 説。&#34;這個過程提供了關於每個細分市場表現和競爭的寶貴見解。我們相信，這種專注的結構使每個品牌能夠以更清晰的方式運營，增強問責制和市場響應能力。&#34;</p>
</div><p><strong>Market-Focused Operations</strong></p>
<div class="lb-trans"><p><strong>市場導向的運營</strong></p>
</div><p>Under the new framework:</p>
<div class="lb-trans"><p>在新框架下：</p>
</div><ul>
<li>Texas, both Austin and Dallas, will operate both Quest and a separate EventWorks location.</li>
<li>Kansas City will operate as an EventWorks location.</li>
<li>Nashville and Atlanta will each operate separate Quest and EventWorks locations.</li>
<li>Birmingham will return to the EventWorks brand.</li>
</ul>
<div class="lb-trans"><ul>
<li>德克薩斯州的奧斯汀和達拉斯將同時運營 Quest 和一個獨立的 EventWorks 位置。</li>
<li>堪薩斯城將作為一個 EventWorks 位置運營。</li>
<li>納什維爾和亞特蘭大將各自運營獨立的 Quest 和 EventWorks 位置。</li>
<li>伯明翰將恢復使用 EventWorks 品牌。</li>
</ul>
</div><p>Senior management leadership will remain intact, ensuring continuity and strategic alignment across the organization. Operational and sales leadership will be dedicated within each brand to provide sharper focus and client service specialization.</p>
<div class="lb-trans"><p>高級管理層將保持不變，確保組織內的連續性和戰略一致性。每個品牌的運營和銷售領導將專注於提供更明確的關注和客户服務專業化。</p>
</div><p><strong>Positioning for Long-Term Growth</strong></p>
<div class="lb-trans"><p><strong>為長期增長定位</strong></p>
</div><p>Quest Events leadership emphasized that the realignment is driven by long-term strategic considerations rather than short-term pressures. By aligning each business with its distinct profit model and market demands, the company expects improved operational performance, stronger brand identity, and enhanced client responsiveness.</p>
<div class="lb-trans"><p>Quest Events 的領導層強調，此次重組是出於長期戰略考慮，而非短期壓力。通過將每個業務與其獨特的盈利模式和市場需求對齊，公司預計將改善運營表現、增強品牌認同感和提升客户響應能力。</p>
</div><p>Clients and vendor partners can expect uninterrupted service throughout the transition.</p>
<div class="lb-trans"><p>客户和供應商合作伙伴可以期待在過渡期間服務不受影響。</p>
</div><p>&#34;Our goal is to build strong, focused organizations that are positioned to lead in their respective segments of the live events industry,&#34; added Ryan Birch, COO. &#34;This realignment allows each brand to do exactly that.&#34;</p>
<div class="lb-trans"><p>&#34;我們的目標是建立強大、專注的組織，使其能夠在現場活動行業的各自細分市場中領先，&#34;首席運營官 Ryan Birch 補充道。&#34;此次重組使每個品牌能夠做到這一點。&#34;</p>
</div><p>SOURCE Quest Events</p>
<div class="lb-trans"><p>來源 Quest Events</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://rt.prnewswire.com/rt.gif/query-RGF0ZUlkPTIwMjYwMzEzJk5ld3NJdGVtSWQ9Q0wwOTc5MSZUcmFuc21pc3Npb25fSWQ9MjAyNjAzMTMxMTMwUFJfTkVXU19VU1BSX19fX19DTDA5Nzkx" alt="" original-src="https://rt.prnewswire.com/rt.gif?NewsItemId=CL09791&amp;Transmission_Id=202603131130PR_NEWS_USPR_____CL09791&amp;DateId=20260313"/></p>

ETQuest Events 宣佈進行戰略重組，以強化其租賃和景觀平台