<p><em>AMASS 品牌首款電解質產品推動平台進入數十億美元的功能性健康類別</em></p>
<p><em>雙用途電解質混合飲料重新定義日常和社交消費場合的選擇</em></p>
<p>加利福尼亞州聖瑪麗亞，2026 年 5 月 28 日（GLOBE NEWSWIRE）-- AMASS Brands Group（納斯達克：AMSS）（“AMASS” 或 “公司”），一家涵蓋非酒精、功能性和酒精 2.0 產品的高端多類別飲料平台，今天宣佈推出 AMASS 電解質混合飲料，這是一系列為注重水分補充和健康消費場合而配製的功能性飲料產品，可與酒精或非酒精飲品搭配使用。</p>
<p>AMASS 電解質混合飲料以即飲罐裝形式提供，採用乾淨標籤成分，零添加糖或人工甜味劑，既可作為獨立產品飲用，也可作為與酒精或非酒精飲品搭配的混合飲料。每種混合飲料的熱量不超過 20 卡路里，採用真實成分，包括太平洋海鹽和必需電解質，以幫助支持水分補充，同時提供優質、多功能的飲料體驗。</p>
<p>“AMASS 電解質混合飲料的推出是將我們的品牌與平台戰略直接連接的重要里程碑，” AMASS 創始人兼首席執行官 Mark Thomas Lynn 表示。“全球飲料市場正在經歷消費者飲酒方式的根本轉變，越來越注重平衡、恢復和更有意識的消費。該產品旨在滿足這一時刻，無論是單獨使用還是與您選擇的酒精飲品混合。”</p>
<p>此次推出正值全球功能性健康類別強勁增長之際，電解質飲料市場預計在 2025 年約為</p>
<p>400 億美元</p>
<p>，並預計到</p>
<p>2034 年將超過</p>
<p>800 億美元，</p>
<p>這一增長受到消費者對健康、低糖和功能性飲料選擇需求增加的推動。AMASS 電解質混合飲料的初步生產已完成，產品現已通過公司的直銷渠道、部分零售合作伙伴以及計劃在 2026 年進行更廣泛的分銷擴展。有關更多信息和完整產品系列，請訪問 www.amass.com。</p>
<p>全球飲料市場對非酒精、功能性和更健康的替代傳統酒精及高熱量、含糖飲品的需求持續增長。AMASS 正通過其涵蓋三個核心領域的平台來抓住這一趨勢：非酒精和零酒精飲品、功能性和恢復型產品，以及以低糖和植物成分為特徵的 “酒精 2.0” 產品。</p>
<p>AMASS 電解質混合飲料的推出基於公司將內部品牌孵化與戰略收購相結合的戰略，以創建與消費者行為變化相一致的多元化產品組合。該產品預計將在提升品牌知名度和消費者參與度方面發揮關鍵作用，並有望在 AMASS 生態系統中擴展使用場景。</p>
<p><strong>關於 AMASS 電解質混合飲料</strong></p>
<p>AMASS 電解質混合飲料採用乾淨成分製成，旨在通過必需電解質和真實的太平洋海鹽支持恢復和日常表現。可作為獨立飲料或與您最喜歡的酒精或非酒精飲品混合飲用，AMASS 電解質混合飲料在質量、配方和感官體驗方面與 AMASS 品牌平台的定義保持一致。這些混合飲料旨在無縫融入健康日常和社交場合，提供多種明亮而平衡的口味和雞尾酒風格。AMASS 電解質混合飲料不含添加糖或人工成分，且為非轉基因、無麩質和素食，允許您以自己的方式慶祝您的儀式。</p>
<p><strong>關於 AMASS Brands Group</strong></p>
<p>AMASS Brands Group（納斯達克：AMSS）是一個下一代飲料平台，圍繞定義現代消費者飲酒方式的品牌構建——並且越來越多地定義他們不飲酒的方式。公司的產品組合涵蓋非酒精、功能性和酒精 2.0 類別，在每個類別中都有突出的品牌：Good Twin 非酒精葡萄酒，美國前十名非酒精葡萄酒之一，也是該類別中增長最快的品牌之一；AMASS 電解質混合飲料，重新定義混合飲料類別的功能性顛覆者；以及 Summer Water Rosé，零糖、美國銷量第一的優質國內玫瑰酒——以及產品組合中的其他品牌。隨着適度趨勢的加速，AMASS 有望在結構上而非反應性地受益——通過利潤紀律、統一的品牌架構和支持公司長期品牌和平台增長戰略的多品牌可擴展性。</p>
<p>在 LinkedIn 上關注 AMASS。</p>
<p>在 Instagram 上關注 AMASS。</p>
<p><strong><em>安全港前瞻性聲明</em></strong></p>
<p>本新聞稿包含根據《1933 年證券法》第 27A 條和《1934 年證券交易法》第 21E 條的定義的 “前瞻性聲明”。前瞻性聲明包括關於公司的期望、信念、計劃、意圖、戰略、前景、未來增長機會、預期市場趨勢、分銷擴展、消費者需求和未來運營表現的聲明。前瞻性聲明並不保證未來的表現，並涉及可能導致實際結果與公司在前瞻性聲明中討論的期望存在重大差異的風險和不確定性。這些聲明受到不確定性和風險的影響，包括但不限於市場條件、消費者需求變化、飲料行業內的競爭條件、公司擴展分銷和零售滲透的能力、供應鏈中斷，以及在公司向證券交易委員會（“SEC”）提交的文件中討論的其他因素。因此，投資者被提醒不要對本新聞稿中的任何前瞻性聲明過度依賴。有關可能影響公司期望和預測的這些及其他因素的更多信息，請參閲公司在 SEC 的文件，這些文件可在 www.sec.gov 獲取。前瞻性聲明僅在作出之日有效，公司沒有義務公開修訂或更新這些前瞻性聲明，以反映此後發生的事件或情況，除非適用法律要求。</p>
<p><strong>投資者關係聯繫人</strong></p>
<p>KCSA 戰略傳播</p>
<p>羅布·凱利，副總裁</p>
<p>(212) 896-1254</p>
<p>AMASS@KCSA.com</p>
<p><img src="https://imageproxy.pbkrs.com/https://www.globenewswire.com/newsroom/ti/query-bmY9T1RjeU56YzNOQ00zTmpJME56QXpJekl6TVRFMk5UST0?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="1" height="1" original-src="https://imageproxy.pbkrs.com/https://www.globenewswire.com/newsroom/ti/query-bmY9T1RjeU56YzNOQ00zTmpJME56QXpJekl6TVRFMk5UST0"/></p>
<p><img src="https://imageproxy.pbkrs.com/https://ml.globenewswire.com/media/OWRjNGMzMjItNDA1OC00ZDUxLTlkNGItYmJjM2JjNmJiMjgzLTEzMjMyMDItMjAyNi0wNS0yOC1lbg==/tiny/AMASS-Brands.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="1" height="1" original-src="https://imageproxy.pbkrs.com/https://ml.globenewswire.com/media/OWRjNGMzMjItNDA1OC00ZDUxLTlkNGItYmJjM2JjNmJiMjgzLTEzMjMyMDItMjAyNi0wNS0yOC1lbg==/tiny/AMASS-Brands.png"/></p>

AMSS

<p>AMASS Brands 集團推出了 AMASS 電解質混合飲料，這是一系列針對日益增長的健康市場的功能性飲品。這些混合飲料以即飲罐裝形式提供，含有乾淨成分且不添加糖，旨在滿足以補水為重點的消費需求。預計該產品將提升品牌知名度和消費者參與度，利用電解質飲料市場預計到 2034 年將超過 800 億美元的增長潛力</p>

<p><em>First AMASS-Branded Electrolyte Product Advances Platform Into the Multi-Billion-Dollar Functional Wellness Category</em></p>
<div class="lb-trans"><p><em>AMASS 品牌首款電解質產品推動平台進入數十億美元的功能性健康類別</em></p>
</div><p><em>Dual-Use Electrolyte Mixers Redefine Options for Everyday and Social Consumption Occasions</em></p>
<div class="lb-trans"><p><em>雙用途電解質混合飲料重新定義日常和社交消費場合的選擇</em></p>
</div><p>SANTA MARIA, Calif., May 28, 2026 (GLOBE NEWSWIRE) -- AMASS Brands Group (NASDAQ: AMSS) (“AMASS” or “the Company”), a premium, multi-category beverage platform spanning non-alcohol, functional, and alcohol 2.0 products, today announced the launch of AMASS Electrolyte Mixers, a new line of functional beverage products formulated for hydration-focused and wellness-oriented consumption occasions, with or without alcohol.</p>
<div class="lb-trans"><p>加利福尼亞州聖瑪麗亞，2026 年 5 月 28 日（GLOBE NEWSWIRE）-- AMASS Brands Group（納斯達克：AMSS）（“AMASS” 或 “公司”），一家涵蓋非酒精、功能性和酒精 2.0 產品的高端多類別飲料平台，今天宣佈推出 AMASS 電解質混合飲料，這是一系列為注重水分補充和健康消費場合而配製的功能性飲料產品，可與酒精或非酒精飲品搭配使用。</p>
</div><p>AMASS Electrolyte Mixers, available in ready-to-drink (“RTD”) cans, are formulated with clean-label ingredients and zero added sugar or artificial sweeteners, consumable as both a standalone product or as a mixer paired with alcoholic or non-alcoholic spirits. Each blend contains 20 or less calories and is formulated with real ingredients including Pacific sea salt and essential electrolytes to help support hydration while delivering a premium, versatile beverage experience.</p>
<div class="lb-trans"><p>AMASS 電解質混合飲料以即飲罐裝形式提供，採用乾淨標籤成分，零添加糖或人工甜味劑，既可作為獨立產品飲用，也可作為與酒精或非酒精飲品搭配的混合飲料。每種混合飲料的熱量不超過 20 卡路里，採用真實成分，包括太平洋海鹽和必需電解質，以幫助支持水分補充，同時提供優質、多功能的飲料體驗。</p>
</div><p>“The launch of AMASS Electrolyte Mixers is an important milestone in connecting our brand directly to our platform strategy,” said Mark Thomas Lynn, founder and CEO of AMASS. “The global beverage market is seeing a fundamental shift in how consumers approach drinking with a focus toward balance, recovery, and more intentional consumption. This product is designed to meet that moment, whether used on its own or as a mixer with your spirit of choice.”</p>
<div class="lb-trans"><p>“AMASS 電解質混合飲料的推出是將我們的品牌與平台戰略直接連接的重要里程碑，” AMASS 創始人兼首席執行官 Mark Thomas Lynn 表示。“全球飲料市場正在經歷消費者飲酒方式的根本轉變，越來越注重平衡、恢復和更有意識的消費。該產品旨在滿足這一時刻，無論是單獨使用還是與您選擇的酒精飲品混合。”</p>
</div><p>The launch comes at a time of strong growth across the global functional wellness category, with the electrolyte drinks market estimated at approximately</p>
<div class="lb-trans"><p>此次推出正值全球功能性健康類別強勁增長之際，電解質飲料市場預計在 2025 年約為</p>
</div><p>$40 billion</p>
<div class="lb-trans"><p>400 億美元</p>
</div><p>in 2025 and projected to exceed</p>
<div class="lb-trans"><p>，並預計到</p>
</div><p>$80 billion</p>
<div class="lb-trans"><p>2034 年將超過</p>
</div><p>by 20341, driven by increasing consumer demand for wellness-focused, low-sugar, and functional beverage options. Initial production of AMASS Electrolyte Mixers has been completed, with product now available through the Company’s direct-to-consumer channels, select retail partners, and broader distribution expansion planned throughout 2026. For more information and to explore the full product lineup, please visit www.amass.com.</p>
<div class="lb-trans"><p>800 億美元，</p>
</div><p>The global beverage market continues to see increasing demand for non-alcoholic, functional, and better-for-you alternatives to traditional alcoholic and high-calorie, sugar-filled options. AMASS is positioned to capitalize on this trend through its platform spanning three core segments: non-alcoholic and zero-proof beverages, functional and recovery-focused products, and “Alcohol 2.0,” defined by clean-label alcoholic and non-alcoholic offerings with low-sugar and botanical components.</p>
<div class="lb-trans"><p>這一增長受到消費者對健康、低糖和功能性飲料選擇需求增加的推動。AMASS 電解質混合飲料的初步生產已完成，產品現已通過公司的直銷渠道、部分零售合作伙伴以及計劃在 2026 年進行更廣泛的分銷擴展。有關更多信息和完整產品系列，請訪問 www.amass.com。</p>
</div><p>The introduction of AMASS Electrolyte Mixers builds on the Company’s strategy of combining internal brand incubation with strategic acquisitions to create a diversified portfolio aligned with changing consumer behaviors. The product is expected to play a key role in driving brand awareness and consumer engagement and is poised to expand use cases across the AMASS ecosystem.</p>
<div class="lb-trans"><p>全球飲料市場對非酒精、功能性和更健康的替代傳統酒精及高熱量、含糖飲品的需求持續增長。AMASS 正通過其涵蓋三個核心領域的平台來抓住這一趨勢：非酒精和零酒精飲品、功能性和恢復型產品，以及以低糖和植物成分為特徵的 “酒精 2.0” 產品。</p>
</div><p><strong>About AMASS Electrolyte Mixers</strong></p>
<div class="lb-trans"><p>AMASS 電解質混合飲料的推出基於公司將內部品牌孵化與戰略收購相結合的戰略，以創建與消費者行為變化相一致的多元化產品組合。該產品預計將在提升品牌知名度和消費者參與度方面發揮關鍵作用，並有望在 AMASS 生態系統中擴展使用場景。</p>
</div><p>AMASS Electrolyte Mixers are crafted with clean ingredients and designed to support recovery and everyday performance with a blend of essential electrolytes and real Pacific sea salt. Consumable as a standalone beverage or as a mixer with your favorite alcoholic or non-alcoholic spirits, AMASS Electrolyte Mixers are developed with the same focus on quality, formulation, and sensory experience that defines the AMASS brand platform. The mixers are intended to integrate seamlessly into both wellness routines and social occasions, with a variety of bright and balanced flavors and cocktail styles. AMASS Electrolyte Mixers contain zero added sugar or artificial ingredients and are non-GMO, gluten-free, and vegan, allowing you to celebrate your ritual your way.</p>
<div class="lb-trans"><p><strong>關於 AMASS 電解質混合飲料</strong></p>
</div><p><strong>About AMASS Brands Group</strong></p>
<div class="lb-trans"><p>AMASS 電解質混合飲料採用乾淨成分製成，旨在通過必需電解質和真實的太平洋海鹽支持恢復和日常表現。可作為獨立飲料或與您最喜歡的酒精或非酒精飲品混合飲用，AMASS 電解質混合飲料在質量、配方和感官體驗方面與 AMASS 品牌平台的定義保持一致。這些混合飲料旨在無縫融入健康日常和社交場合，提供多種明亮而平衡的口味和雞尾酒風格。AMASS 電解質混合飲料不含添加糖或人工成分，且為非轉基因、無麩質和素食，允許您以自己的方式慶祝您的儀式。</p>
</div><p>AMASS Brands Group (Nasdaq: AMSS) is a next-generation beverage platform built around the brands defining how modern consumers drink — and increasingly, how they don't. The company's portfolio spans non-alcohol, functional, and alcohol 2.0 categories, with standout brands across each: Good Twin Non-Alcoholic Wine, a top-10 non-alcoholic wine in the U.S. and one of the fastest-growing in the category; AMASS Electrolyte Mixer, a functional disruptor redefining the mixer category; and Summer Water Rosé, the zero-sugar, #1 selling premium domestic rosé in the US — among others across the portfolio. As moderation trends accelerate, AMASS is positioned to benefit structurally rather than reactively — with margin discipline, cohesive brand architecture, and the multi-brand scalability that supports the Company’s long-term brand and platform growth strategy.</p>
<div class="lb-trans"><p><strong>關於 AMASS Brands Group</strong></p>
</div><p>Follow AMASS on LinkedIn.</p>
<div class="lb-trans"><p>AMASS Brands Group（納斯達克：AMSS）是一個下一代飲料平台，圍繞定義現代消費者飲酒方式的品牌構建——並且越來越多地定義他們不飲酒的方式。公司的產品組合涵蓋非酒精、功能性和酒精 2.0 類別，在每個類別中都有突出的品牌：Good Twin 非酒精葡萄酒，美國前十名非酒精葡萄酒之一，也是該類別中增長最快的品牌之一；AMASS 電解質混合飲料，重新定義混合飲料類別的功能性顛覆者；以及 Summer Water Rosé，零糖、美國銷量第一的優質國內玫瑰酒——以及產品組合中的其他品牌。隨着適度趨勢的加速，AMASS 有望在結構上而非反應性地受益——通過利潤紀律、統一的品牌架構和支持公司長期品牌和平台增長戰略的多品牌可擴展性。</p>
</div><p>Follow AMASS on Instagram.</p>
<div class="lb-trans"><p>在 LinkedIn 上關注 AMASS。</p>
</div><p>¹ Source: Fortune Business Insights, Electrolyte Drinks Market Size, Share &amp; Industry Analysis, 2025. Available at: https://www.fortunebusinessinsights.com/electrolyte-drinks-market-113794</p>
<div class="lb-trans"><p>在 Instagram 上關注 AMASS。</p>
</div><p><strong><em>Safe Harbor Forward-Looking Statements</em></strong></p>
<div class="lb-trans"><p><strong><em>安全港前瞻性聲明</em></strong></p>
</div><p><em>This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements include statements regarding the Company’s expectations, beliefs, plans, intentions, strategies, prospects, future growth opportunities, anticipated market trends, distribution expansion, consumer demand, and future operating performance. Forward-looking statements are not guarantees of future performance and involve risks and uncertainties that may cause actual results to differ materially from the Company’s expectations discussed in the forward-looking statements. These statements are subject to uncertainties and risks including, but not limited to, market conditions, changes in consumer demand, competitive conditions within the beverage industry, the Company’s ability to expand distribution and retail penetration, supply chain disruptions, and the other factors discussed in the “Risk Factors” section of the Company’s filings with the Securities and Exchange Commission (“SEC”). For these reasons, among others, investors are cautioned not to place undue reliance upon any forward-looking statements in this press release. Additional information concerning these and other factors that may impact the Company’s expectations and projections can be found in the Company’s SEC filings, which are available at</em> <em>www.sec.gov</em> <em>. Forward-looking statements speak only as of the date made, and the Company undertakes no obligation to publicly revise or update these forward-looking statements to reflect events or circumstances that arise after the date hereof, except as required by applicable law.</em></p>
<div class="lb-trans"><p>本新聞稿包含根據《1933 年證券法》第 27A 條和《1934 年證券交易法》第 21E 條的定義的 “前瞻性聲明”。前瞻性聲明包括關於公司的期望、信念、計劃、意圖、戰略、前景、未來增長機會、預期市場趨勢、分銷擴展、消費者需求和未來運營表現的聲明。前瞻性聲明並不保證未來的表現，並涉及可能導致實際結果與公司在前瞻性聲明中討論的期望存在重大差異的風險和不確定性。這些聲明受到不確定性和風險的影響，包括但不限於市場條件、消費者需求變化、飲料行業內的競爭條件、公司擴展分銷和零售滲透的能力、供應鏈中斷，以及在公司向證券交易委員會（“SEC”）提交的文件中討論的其他因素。因此，投資者被提醒不要對本新聞稿中的任何前瞻性聲明過度依賴。有關可能影響公司期望和預測的這些及其他因素的更多信息，請參閲公司在 SEC 的文件，這些文件可在 www.sec.gov 獲取。前瞻性聲明僅在作出之日有效，公司沒有義務公開修訂或更新這些前瞻性聲明，以反映此後發生的事件或情況，除非適用法律要求。</p>
</div><p><strong>Investor Relations Contact</strong></p>
<div class="lb-trans"><p><strong>投資者關係聯繫人</strong></p>
</div><p>KCSA Strategic Communications</p>
<div class="lb-trans"><p>KCSA 戰略傳播</p>
</div><p>Rob Kelly, Vice President</p>
<div class="lb-trans"><p>羅布·凱利，副總裁</p>
</div><p>(212) 896-1254</p>
<div class="lb-trans"><p>(212) 896-1254</p>
</div><p>AMASS@KCSA.com</p>
<div class="lb-trans"><p>AMASS@KCSA.com</p>
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