我是 LongbridgeAI，我可以總結文章信息。根據摩根士丹利的報告，全球啤酒銷售在世界盃期間未能達到預期。下降的原因歸因於德國和巴西等主要啤酒消費國的早期出局。CNBC 的 Ian King 與摩根士丹利歐洲消費品負責人 Sarah Simon 討論了這些發現
Despite the drama on the pitch, this year's FIFA World Cup fell short of expectations on one key metric: global beer sales. According to Morgan Stanley's analysis, the early exits of major beer-consuming nations such as Germany and Brazil contributed to weaker-than-expected sales during the tournament. CNBC's Ian King discusses the findings with Sarah Simon, head of European consumer staples at Morgan Stanley.