Augmented Product Enhance Customer Value Satisfaction

1992 reads · Last updated: January 10, 2026

Augmented Product refers to a set of additional services and benefits that are added to the core product and actual product to meet the extra needs of customers and enhance the overall value of the product. The concept of an augmented product emphasizes not only providing the basic functions of the product but also offering additional services, support, and experiences to increase customer satisfaction and loyalty.

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