Report: Yuanbao ranks seventh in the new middle class preferred app list

36Kr
2025.12.02 10:33

36Kr learned that recently, QuestMobile released the "2025 New Middle-Class Insight Report," which shows that the scale of China's new middle-class population has reached 278 million, with both consumption capacity and willingness to spend on the rise. Notably, the AI tool "Tencent Yuanbao" has 17.3851 million active users and an active penetration rate TGI of 227.91, ranking seventh on the list of preferred apps among the new middle class, becoming the only application in the AIGC field to make the list