YANKERSHOP: It is expected that the konjac category will still have a high growth rate in the next 3 to 5 years

YANKERSHOP stated in a conference call that the konjac category, due to its "super single product" characteristics, meets consumers' current and future demand for healthy snacks. It is currently in a period of rapid expansion and is expected to maintain a high growth rate in the next 3 to 5 years. Although the price of konjac raw materials is still fluctuating at a high level, the company has certain cost advantages relying on the upstream layout of its controlling shareholder. From 2025 to 2027, the company will continue to deepen its core product strategy for the "Big Demon King" sesame-flavored beef tripe. In addition, the company stated that it will enter the sales peak season in the second half of the year and plans to increase market expenditure, focusing on promotional resources such as image displays and end-cap promotions to enhance brand exposure and sales rate