Jinma Rides strategic upgrade: Zeng Maojun appointed as chief consultant to accelerate the construction of digital cultural tourism industrial park, aiming for a new ecosystem of "cultural tourism + AI + robotics"
Jinma Rides announced that Zeng Maojun, a senior cultural tourism industry manager from the Wanda Group, has been appointed as the strategic development advisor to promote the construction of the "Jinma Digital Cultural Tourism Industrial Park," marking the company's accelerated layout in the "cultural tourism + AI + robotics" field. The park will integrate functions such as research and development of cultural tourism equipment and intelligent manufacturing, and is expected to provide important support for the new industrial layout. Zeng Maojun will leverage his extensive experience to provide strategic guidance for the company, promoting the integration of technological innovation and commercial value
According to the official website, on September 26, Jinma Rides (300756.SZ) announced that Zeng Maojun, a senior cultural tourism industry manager from the Wanda Group, has officially taken up the position of Strategic Development Senior Consultant at Jinma Rides. On the same day, Zeng Maojun, along with the company's chairman Deng Zhiyi, visited the construction site of the "Jinma Digital Cultural Tourism Industrial Park" to supervise project progress, marking the acceleration of Jinma Rides' layout in the "cultural tourism + AI + robotics" integration innovation track.
According to the official website, the "Jinma Digital Cultural Tourism Industrial Park" integrates functions such as innovative R&D of cultural tourism and entertainment equipment, intelligent manufacturing, experience display, and investment operation of cultural tourism projects. The park is planned to include a research and development office building over 100 meters high, a digital factory of over 100,000 square meters, and an advanced cultural tourism product display experience center. The main structure construction has been completed, and internal decoration and supporting facilities construction are progressing in an orderly manner, with production expected to commence soon, providing key physical support and resource integration platform for the company's new industry layout.
As a senior manager with 16 years of experience at Wanda Group, Zeng Maojun has been deeply involved in the industrialization process of the Chinese film industry and the integration of technology and cultural tourism, accumulating rich experience in areas such as IP full industry chain operation, "content + channel + technology" ecosystem construction, and global expansion of cultural tourism projects. In his role as Strategic Development Senior Consultant, Zeng Maojun is expected to leverage his keen insights into industry trends to provide top-level strategic guidance for Jinma Rides in areas such as the development of intelligent products in "cultural tourism + AI" and "entertainment + robotics," new industry ecological layout, and cross-domain resource integration, promoting the deep integration of technological innovation and commercial value.
Currently, Jinma Rides is actively embracing the wave of industrial transformation brought by AI and robotics, advancing its new industry layout through a dual drive of "independent innovation + equity investment." Relying on the "Jinma Digital Cultural Tourism Industrial Park," the company will focus on the innovative application of AI and robotics in entertainment and cultural tourism scenarios, exploring and developing intelligent products based on the concepts of "cultural tourism + robotics" and "entertainment + robotics," further broadening industry boundaries and enriching the industrial ecosystem. In the future, the industrial park will undertake the R&D and manufacturing tasks of the next generation of intelligent products, becoming an important engine for the company's new business growth and helping Jinma Rides build a differentiated competitive advantage in the digital cultural tourism era.
Chairman Deng Zhiyi emphasized that the company will carefully organize and advance the construction and decoration of the "Jinma Digital Cultural Tourism Industrial Park" according to plan, ensuring that the project is completed on time and with high quality, and achieving early benefit conversion.
This strategic move not only demonstrates Jinma Rides' determination to layout the new track of "cultural tourism + technology," but also provides an important sample for the industry to explore the "AI + robotics + cultural tourism" integration model. With the production of the digital cultural tourism industrial park and the implementation of the new strategy, Jinma Rides is expected to unleash greater growth potential in the new round of industrial transformation
