Judge dismisses X lawsuit accusing advertisers of illegal boycott

Thehill
2026.03.26 20:01
portai
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A federal judge dismissed Elon Musk's X lawsuit against advertisers, ruling that X did not suffer antitrust injury and that the court lacked jurisdiction over some defendants. The lawsuit claimed a coalition of advertisers, including Unilever and Mars, conspired to boycott X, withholding billions in ad revenue. Judge Boyle stated that the boycott did not aim to allow a competitor to dominate the market and that the advertisers did not impose restrictions on X's advertising options. Musk's relationship with advertisers has been strained since his acquisition of X in 2022.