Steak ‘n Shake hires first ‘Chief MAHA Officer’
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Steak 'n Shake has appointed its first Chief Make America Healthy Again (MAHA) Officer, Michael Boes, to enhance nutritional integrity in line with the Trump administration's health initiatives. Boes, a former HHS adviser, emphasizes that customers shouldn't have to choose between taste and health. The company previously switched from vegetable oil to beef tallow for fries, aiming to differentiate itself in fast food. HHS Secretary Robert F. Kennedy Jr. supports the MAHA movement, which seeks to reduce unhealthy ingredients in American diets.
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