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name
OBM
603729.SH
Shanghai LongYun Cultural Creation & Technology Group Co., Ltd. provides advertising services in the People’s Republic of China. It offers market research, brand management, creative design, video production, advertising strategy, advertising execution, advertising evaluation, and other marketing services. The company was formerly known as Shanghai LongYun Advertising & Media Co., Ltd.
911.67 B
603729.SHMarket value -Rank by Market Cap -/-

Financial Score

06/12/2025 Update
C
MediaIndustry
Industry Ranking60/75
Industry medianC
Industry averageC
Score Analysis
Peer Comparison
  • Criteria
    Rating
  • Profit ScoreE
    • ROE-17.68%E
    • Profit Margin-14.26%D
    • Gross Margin-4.20%E
  • Growth ScoreB
    • Revenue YoY14.17%B
    • Net Profit YoY-8.56%C
    • Total Assets YoY7.86%B
    • Net Assets YoY-16.52%E
  • Cash ScoreC
    • Cash Flow Margin-701.06%E
    • OCF YoY14.17%B
  • Operating ScoreB
    • Turnover0.6B
  • Debt ScoreD
    • Gearing Ratio58.29%D

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Institutional View & Shareholder

Analyst Ratings

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    News
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    OBM: It is expected to incur a net loss of 12 million to 15 million yuan in the first half of 2025

    OBM announced that it expects to achieve a net loss attributable to the owners of the parent company of between 12 million and 15 million yuan for the first half of 2025, and a net loss attributable to the owners of the parent company after deducting non-recurring gains and losses of between 14 million and 18 million yuan for the first half of 2025. This is mainly due to the impact of multiple factors such as the complex and changing market in the advertising industry, intensified competition, and adjustments in client budgets, which have led to a decline in the company's business gross profit margin

    Zhitong·
    SH
    603729
    +2.12%
    Zhitong·
    SH
    603729
    +2.12%

    OBM and others establish a film and television service company

    According to the Qichacha APP, recently, Qianshan Wanyun Film and Television Service Co., Ltd. was established, with a business scope that includes: film and television art props and set services; rental of props for events; rental of cultural supplies and equipment; cultural and entertainment agent services, etc. Qichacha's equity penetration shows that the company is jointly held by Longyun Co., Ltd. and others

    Zhitong·
    SH
    603729
    +2.12%
    Zhitong·
    SH
    603729
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    OBM and others established a new company, including digital cultural and creative software development business

    According to the Qichacha APP, recently, Shanghai Longyun Nuoya Marketing Planning Co., Ltd. was established, with Duan Zeqian as the legal representative. The business scope includes: digital cultural creative software development; internet data services; digital content production services, etc. Qichacha's equity penetration shows that the company is jointly held by Longyun Co., Ltd. and others

    Zhitong·
    SH
    603729
    +2.12%
    Zhitong·
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    603729
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    OBM: Net loss of 2.8123 million yuan in the first quarter of 2025

    OBM announced that its revenue for the first quarter of 2025 was 141 million yuan, a year-on-year increase of 64.77%; the net loss was 2.8123 million yuan, compared to a net loss of 14.4396 million yuan in the same period last year

    Zhitong·
    SH
    603729
    +2.12%
    Zhitong·
    SH
    603729
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    OBM released its 2024 annual performance, with a net profit attributable to shareholders of 8.33 million yuan, turning a profit compared to the same period last year

    According to the Zhitong Finance APP, OBM disclosed its annual report for 2024. During the reporting period, the company achieved revenue of 338 million yuan, a year-on-year increase of 2.50%; net profit attributable to the parent company was 8.33 million yuan, turning from loss to profit year-on-year; net profit excluding non-recurring gains and losses was 9.12 million yuan, also turning from loss to profit year-on-year; basic earnings per share were 0.09 yuan. The company plans to distribute a cash dividend of 0.10 yuan for every 10 shares

    Zhitong·
    SH
    603729
    +2.12%
    Zhitong·
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    603729
    +2.12%
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