- ZoomInfo announced the availability of its GTM MCP connector for Microsoft Copilot Studio, integrating verified B2B intelligence into Microsoft 365 Copilot, Dynamics 365, Excel, and Word.
- The integration utilizes ZoomInfo's headless GTM context layer to surface 500 million contacts, 100 million companies, and intent signals directly within existing user workflows without manual tab switching.
- This collaboration aims to eliminate manual research friction and improve sales productivity by providing real-time data access governed by enterprise administrative controls.
