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<p>Keep, Inc. ( (HK:3650) ) 提供了最新动态。</p>
<p>Keep Inc. 预计其 2025 年的财务表现将大幅改善，预计归属于股东的亏损将缩小约 87%，至约 7200 万元人民币，调整后的非国际财务报告准则结果将从一年前的大额调整亏损转为约 2500 万元人民币的净利润。管理层将这一转变主要归因于向人工智能项目的战略转型和结构优化，这提升了内容生成效率、员工生产力和决策能力，提高了各业务板块的毛利率，同时更严格的成本控制和向高毛利产品线的转变支持了盈利能力。</p>
<p>尽管由于缩减低效运营导致全年收入下降，但 2025 年下半年的下降速度有所放缓，自有品牌健身产品，特别是基础健身器材，在下半年实现了超过 20% 的同比增长，并在全年实现了正增长。公司计划通过加速开发健身和健康的 LLM、人工智能代理和 AIGC，进一步提升自有品牌健身产品在关键运动场景中的表现，并优化渠道，来巩固这些趋势，为健康的收入增长、稳定的利润扩张和长期为利益相关者创造价值做好准备。</p>
<p><strong>关于 Keep, Inc. 的更多信息</strong></p>
<p>Keep Inc. 在香港上市，运营于健身和健康科技领域，提供自有品牌的健身产品和人工智能驱动的数字健身服务。公司专注于室内健身和户外跑步等核心用户群体，并越来越多地利用人工智能和数据驱动工具来增强用户参与度、运营效率和产品表现。</p>
<p><strong>平均交易量：</strong> 905,545</p>
<p><strong>技术情绪信号：</strong> 卖出</p>
<p><strong>当前市值：</strong> 16.2 亿港元</p>

03650

<p>KEEP Inc. (HK:3650) 预测其 2025 年财务表现将出现显著好转，预计亏损将减少 87%，降至约 7200 万元人民币，并转为净利润约 2500 万元人民币。这一改善归因于人工智能举措和结构优化，提高了效率和盈利能力。尽管全年收入有所下降，自有品牌健身产品在 2025 年下半年实现了超过 20% 的增长。公司旨在进一步开发基于人工智能的健身解决方案，并优化其产品组合，以实现持续增长和价值创造</p>

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</div><p>Keep, Inc. ( (HK:3650) ) has provided an update.</p>
<div class="lb-trans"><p>Keep, Inc. ( (HK:3650) ) 提供了最新动态。</p>
</div><p>Keep Inc. expects a sharp improvement in its 2025 financial performance, projecting that its loss attributable to owners will narrow by about 87% to roughly RMB72 million and that its adjusted non-IFRS result will swing to a net profit of about RMB25 million from a large adjusted loss a year earlier. Management attributes this turnaround mainly to a strategic pivot toward AI initiatives and structural optimization, which have boosted content generation efficiency, workforce productivity, and decision-making, lifting gross margins across business segments while tighter cost controls and a shift toward higher-margin lines supported profitability.</p>
<div class="lb-trans"><p>Keep Inc. 预计其 2025 年的财务表现将大幅改善，预计归属于股东的亏损将缩小约 87%，至约 7200 万元人民币，调整后的非国际财务报告准则结果将从一年前的大额调整亏损转为约 2500 万元人民币的净利润。管理层将这一转变主要归因于向人工智能项目的战略转型和结构优化，这提升了内容生成效率、员工生产力和决策能力，提高了各业务板块的毛利率，同时更严格的成本控制和向高毛利产品线的转变支持了盈利能力。</p>
</div><p>Although full-year revenue declined due to the downsizing of less productive operations, the pace of decline eased in the second half of 2025, and self-branded fitness products, particularly cornerstone fitness gear, showed category-level recovery with more than 20% year-on-year growth in the second half and positive growth for the full year. The company plans to build on these trends by accelerating development of fitness and health LLMs, AI agents, and AIGC, while further enhancing self-branded fitness products for key athletic use cases and optimizing channels, positioning itself for healthier revenue growth, steady margin expansion, and longer-term value creation for stakeholders.</p>
<div class="lb-trans"><p>尽管由于缩减低效运营导致全年收入下降，但 2025 年下半年的下降速度有所放缓，自有品牌健身产品，特别是基础健身器材，在下半年实现了超过 20% 的同比增长，并在全年实现了正增长。公司计划通过加速开发健身和健康的 LLM、人工智能代理和 AIGC，进一步提升自有品牌健身产品在关键运动场景中的表现，并优化渠道，来巩固这些趋势，为健康的收入增长、稳定的利润扩张和长期为利益相关者创造价值做好准备。</p>
</div><p><strong>More about Keep, Inc.</strong></p>
<div class="lb-trans"><p><strong>关于 Keep, Inc. 的更多信息</strong></p>
</div><p>Keep Inc., listed in Hong Kong, operates in the fitness and health technology sector, offering self-branded fitness products and AI-enabled digital fitness services. The company focuses on core user groups such as indoor fitness and outdoor running, and is increasingly leveraging artificial intelligence and data-driven tools to enhance user engagement, operational efficiency, and product performance.</p>
<div class="lb-trans"><p>Keep Inc. 在香港上市，运营于健身和健康科技领域，提供自有品牌的健身产品和人工智能驱动的数字健身服务。公司专注于室内健身和户外跑步等核心用户群体，并越来越多地利用人工智能和数据驱动工具来增强用户参与度、运营效率和产品表现。</p>
</div><p><strong>Average Trading Volume:</strong> 905,545</p>
<div class="lb-trans"><p><strong>平均交易量：</strong> 905,545</p>
</div><p><strong>Technical Sentiment Signal:</strong> Sell</p>
<div class="lb-trans"><p><strong>技术情绪信号：</strong> 卖出</p>
</div><p><strong>Current Market Cap:</strong> HK$1.62B</p>
<div class="lb-trans"><p><strong>当前市值：</strong> 16.2 亿港元</p>
</div>

KEEP 公司预测 2025 年将通过人工智能驱动的效率提升实现盈利逆转