<p>香港，2026 年 3 月 16 日 -（ACN Newswire）- 随着人工智能技术与实体消费场景的深度融合，商业效率和消费者体验正在经历双重革命。作为中国人工智能互动营销服务领域的领导者，趣致集团（00917.HK）通过其 “技术中间件平台 + 多业务协同 + 全球场景布局” 的创新商业模式，实现了快速业绩增长和盈利的转变，为行业的数字化转型树立了新的标杆。</p>
<p>人工智能驱动的营销服务，构建 “技术 + 数据” 的双引擎模型</p>
<p>趣致集团商业模式的核心是创建一个技术驱动的端到端价值闭环，将人工智能从单一功能工具升级为贯穿整个消费者旅程的核心引擎。作为集团的核心业务板块，营销服务发展出 “标准化 + 增值服务” 的双引擎模型，不断优化收入质量和毛利结构。</p>
<p>在服务模式方面，集团深入覆盖食品饮料、日用消费品、新能源汽车和家电等关键消费领域。以高质量、稳定和多样化的品牌客户基础为依托，集团通过扩展服务场景和优化产品组合，持续深化与主要客户的合作，从而实现客户数量和每位客户创造的价值的双重增长。</p>
<p>在产品创新方面，集团将技术研发作为关键驱动力，使人工智能在整个端到端营销价值链中充当 “执行代理”。升级后的人工智能数字人购物助手，配备跨感官意图识别和高精度 3D 建模，提供精准的个性化推荐，提升用户体验。新推出的人工智能全息营销柜为高智能产品创造沉浸式展示场景，重塑线下营销的互动模式。同时，人工智能代理营销工作站实现了从内容规划到绩效跟踪的全流程闭环管理，将营销执行效率和精准度提升到新的水平。</p>
<p>与此同时，AIGC 营销资源库和饮料及零食的营销卖点数据库的实施，使数据价值成为营销决策的核心支持，形成了由 “技术 + 数据” 双轮驱动的新营销服务模式，进一步巩固了集团在人工智能互动营销领域的领先地位。</p>
<p>在创新轨道上的全球布局，研发创新构建坚实壁垒</p>
<p>生活方式和创新业务为集团的商业模式注入了长期增长动力。集团聚焦 “人工智能 + 生活方式”，积极探索新兴市场，重点关注中东、东南亚和澳大利亚等对高质量技术驱动的体验消费需求强劲的地区。已成立海外业务部门，实现端到端的本地化运营和管理。目前，人工智能室内娱乐空间已完成初步准备，并成功获得迪拜和新加坡的相关营业执照。</p>
<p>从本地化模型的验证到软硬件系统的整合，从专业团队的建设到内容生态的开发，集团通过精细化运营和管理，实现了其人工智能技术的跨文化和多语言适应。这使得其 “人工智能 + 消费场景” 的商业模式能够超越国内市场，为全球消费市场的升级提供创新解决方案。</p>
<p>此外，包括 IT 系统开发在内的其他服务业务利用集团在人工智能应用中的技术储备和先发优势，承接工业客户的技术开发需求。这些业务已成为集团技术能力商业化的重要延伸，进一步丰富了集团的收入结构。</p>
<p>在构建技术壁垒方面，趣致集团将研发创新与知识产权保护深度融合。集团在中国注册的软件著作权数量和持有的专利数量分别增加到 173 项和 22 项，目前还有 133 项专利正在申请中，使技术创新成为集团商业模式可持续发展的坚实保障。</p>
<p>目前，人工智能与实体消费的融合正进入加速大规模实施的阶段。以 “人工智能 + 消费场景” 为中心的商业模式，使趣致集团不仅实现了自身的高质量发展，还重塑了消费行业的价值创造模式。</p>
<p>展望未来，趣致集团将继续深化其技术优势和服务能力，推进战略性产业并购，优化其人工智能驱动的体验消费商业模式。通过利用新技术、新场景和新市场的协同，集团旨在构建一个跨区域、端到端的人工智能生活方式平台。它将持续推动行业创新和进步，为品牌客户创造商业价值，为消费者提供新体验，并为股东和社会创造长期价值。</p>
<p>版权 2026 ACN Newswire。保留所有权利。</p>

趣致集团

<p>趣致集团作为中国人工智能互动营销的领导者，报告了通过将人工智能技术融入消费者体验而实现的快速增长和盈利能力。他们的创新模式结合了技术中间件、多业务协同和全球布局。该公司专注于食品、饮料和家电等领域，通过人工智能驱动的营销解决方案提升客户价值。趣致集团在研发方面高度重视，正在向国际市场扩展，特别是在中东和东南亚，同时保护其知识产权。该集团旨在建立一个全面的人工智能生活方式平台，为客户和消费者推动创新和价值</p>

<p>HONG KONG, Mar 16, 2026 - (ACN Newswire) - As the integration of artificial intelligence technology with physical consumption scenarios enters a deeper stage, a dual revolution in business efficiency and consumer experience is unfolding. As a leader in China's AI interactive marketing services sector, Qunabox Group (00917.HK) has achieved both rapid performance growth and a turnaround to profitability by leveraging its innovative business model of &#34;technology middleware platform + multi-business synergy + global scenario deployment&#34;, setting a new benchmark for the digital transformation of the industry.</p>
<div class="lb-trans"><p>香港，2026 年 3 月 16 日 -（ACN Newswire）- 随着人工智能技术与实体消费场景的深度融合，商业效率和消费者体验正在经历双重革命。作为中国人工智能互动营销服务领域的领导者，趣致集团（00917.HK）通过其 “技术中间件平台 + 多业务协同 + 全球场景布局” 的创新商业模式，实现了快速业绩增长和盈利的转变，为行业的数字化转型树立了新的标杆。</p>
</div><p>AI-Powered Marketing Services, Building a Dual-Engine Model of &#34;Technology + Data&#34;</p>
<div class="lb-trans"><p>人工智能驱动的营销服务，构建 “技术 + 数据” 的双引擎模型</p>
</div><p>At the core of Qunabox Group's business model is the creation of a technology-driven, end-to-end value closed loop that upgrades AI from a single functional tool to a core engine embedded throughout the entire consumer journey. Marketing services, as the Group's core business segment, has developed a dual-engine model of &#34;standardization + value-added services&#34;, which continuously optimizes revenue quality and gross profit structure.</p>
<div class="lb-trans"><p>趣致集团商业模式的核心是创建一个技术驱动的端到端价值闭环，将人工智能从单一功能工具升级为贯穿整个消费者旅程的核心引擎。作为集团的核心业务板块，营销服务发展出 “标准化 + 增值服务” 的双引擎模型，不断优化收入质量和毛利结构。</p>
</div><p>In terms of service model, the Group has deeply covered key consumer sectors such as food and beverages, daily necessities, new energy vehicles and household appliances. With a high-quality, stable and diversified brand customer base as its foundation, the Group keeps deepening cooperation with major clients by expanding service scenarios and optimizing product portfolio, thus achieving simultaneous growth in both the number of clients and the value generated per client.</p>
<div class="lb-trans"><p>在服务模式方面，集团深入覆盖食品饮料、日用消费品、新能源汽车和家电等关键消费领域。以高质量、稳定和多样化的品牌客户基础为依托，集团通过扩展服务场景和优化产品组合，持续深化与主要客户的合作，从而实现客户数量和每位客户创造的价值的双重增长。</p>
</div><p>In terms of product innovation, the Group takes technological R&amp;D as the key driver, enabling AI to act as the &#34;execution agent&#34; throughout the end-to-end marketing value chain. The upgraded AI digital human shopping assistant, equipped with cross-sensory intent recognition and high-precision 3D modeling, delivers precise personalized recommendations and elevates user experience. The newly launched AI holographic marketing cabinet creates immersive display scenarios for high-intelligence products, restructuring the interaction mode of offline marketing. Meanwhile, the AI Agent marketing workstation enables closed-loop management across the entire process from content planning to performance tracking, raising marketing execution efficiency and precision to a new level.</p>
<div class="lb-trans"><p>在产品创新方面，集团将技术研发作为关键驱动力，使人工智能在整个端到端营销价值链中充当 “执行代理”。升级后的人工智能数字人购物助手，配备跨感官意图识别和高精度 3D 建模，提供精准的个性化推荐，提升用户体验。新推出的人工智能全息营销柜为高智能产品创造沉浸式展示场景，重塑线下营销的互动模式。同时，人工智能代理营销工作站实现了从内容规划到绩效跟踪的全流程闭环管理，将营销执行效率和精准度提升到新的水平。</p>
</div><p>In the meantime, the implementation of the AIGC marketing resource library and the marketing selling points database for beverages and snack foods has made data value the core support for marketing decision-making, forming a new marketing service model driven by the dual wheels of &#34;technology + data&#34; and further consolidating the Group's leading position in the field of AI interactive marketing.</p>
<div class="lb-trans"><p>与此同时，AIGC 营销资源库和饮料及零食的营销卖点数据库的实施，使数据价值成为营销决策的核心支持，形成了由 “技术 + 数据” 双轮驱动的新营销服务模式，进一步巩固了集团在人工智能互动营销领域的领先地位。</p>
</div><p>Global Layout in Innovative Tracks, R&amp;D Innovation to Build Solid Barriers</p>
<div class="lb-trans"><p>在创新轨道上的全球布局，研发创新构建坚实壁垒</p>
</div><p>Lifestyle and innovative businesses have injected long-term growth momentum into the Group's business model. Focusing on &#34;AI + Lifestyle&#34;, the Group has proactively explored emerging markets, with key focus on the Middle East, Southeast Asia and Australia where the demand for high-quality technology-enabled experiential consumption is robust. An overseas business department has been established to achieve end-to-end localized operation and management. At present, the AI indoor entertainment space has completed preliminary preparation and successfully obtained relevant business licenses in Dubai and Singapore.</p>
<div class="lb-trans"><p>生活方式和创新业务为集团的商业模式注入了长期增长动力。集团聚焦 “人工智能 + 生活方式”，积极探索新兴市场，重点关注中东、东南亚和澳大利亚等对高质量技术驱动的体验消费需求强劲的地区。已成立海外业务部门，实现端到端的本地化运营和管理。目前，人工智能室内娱乐空间已完成初步准备，并成功获得迪拜和新加坡的相关营业执照。</p>
</div><p>From the validation of localized models to the integration of software and hardware systems, and from the building of professional teams to the development of content ecosystem, the Group has realized cross-cultural and multilingual adaptation of its AI technologies through refined operation and management. This has allowed its &#34;AI + consumption scenarios&#34; business model to expand beyond domestic markets, providing innovative solutions for the upgrading of global consumer markets.</p>
<div class="lb-trans"><p>从本地化模型的验证到软硬件系统的整合，从专业团队的建设到内容生态的开发，集团通过精细化运营和管理，实现了其人工智能技术的跨文化和多语言适应。这使得其 “人工智能 + 消费场景” 的商业模式能够超越国内市场，为全球消费市场的升级提供创新解决方案。</p>
</div><p>In addition, other service businesses including IT system development leverage the Group's technological reserves and first-mover advantages in AI applications to undertake technology development demands from industrial clients. These businesses have become an important extension of the commercialization of the Group's technological capabilities, further enriching the Group's revenue structure.</p>
<div class="lb-trans"><p>此外，包括 IT 系统开发在内的其他服务业务利用集团在人工智能应用中的技术储备和先发优势，承接工业客户的技术开发需求。这些业务已成为集团技术能力商业化的重要延伸，进一步丰富了集团的收入结构。</p>
</div><p>In building technological barriers, Qunabox Group deeply integrates R&amp;D innovation with intellectual property protection. The number of software copyrights registered in China and patents held by the Group has increased to 173 and 22 respectively, with an additional 133 patents currently under application, making technological innovation a solid guarantee for the sustainable development of the Group's business model.</p>
<div class="lb-trans"><p>在构建技术壁垒方面，趣致集团将研发创新与知识产权保护深度融合。集团在中国注册的软件著作权数量和持有的专利数量分别增加到 173 项和 22 项，目前还有 133 项专利正在申请中，使技术创新成为集团商业模式可持续发展的坚实保障。</p>
</div><p>At present, the integration of artificial intelligence and physical consumption is entering a phase of accelerated large-scale implementation. With its business model centered on &#34;AI + Consumption Scenarios&#34;, Qunabox Group has not only achieved high-quality development for itself, but also reshaped the value creation model of the consumer industry.</p>
<div class="lb-trans"><p>目前，人工智能与实体消费的融合正进入加速大规模实施的阶段。以 “人工智能 + 消费场景” 为中心的商业模式，使趣致集团不仅实现了自身的高质量发展，还重塑了消费行业的价值创造模式。</p>
</div><p>Looking ahead, Qunabox Group will continue to deepen its technological advantages and service capabilities, advance strategic industrial mergers and acquisitions, and optimize its AI-powered experiential consumption business model. By leveraging the synergy of new technologies, new scenarios and new markets, the Group aims to build a cross-regional, end-to-end AI lifestyle platform. It will keep driving industry innovation and progress, creating commercial value for brand clients, delivering new experiences for consumers, and generating long-term value for shareholders and society.</p>
<div class="lb-trans"><p>展望未来，趣致集团将继续深化其技术优势和服务能力，推进战略性产业并购，优化其人工智能驱动的体验消费商业模式。通过利用新技术、新场景和新市场的协同，集团旨在构建一个跨区域、端到端的人工智能生活方式平台。它将持续推动行业创新和进步，为品牌客户创造商业价值，为消费者提供新体验，并为股东和社会创造长期价值。</p>
</div><p>Copyright 2026 ACN Newswire . All rights reserved.</p>
<div class="lb-trans"><p>版权 2026 ACN Newswire。保留所有权利。</p>
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加速的技术商业化推动了高增长表现，趣致集团在 AI 互动营销领域处于领先地位