<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/yzcrQZceOn2KbEP8C.EpUg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04MjY-/https://media.zenfs.com/en/afp.com.sg/6576a616728d26e602239a3d4f621f99?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/yzcrQZceOn2KbEP8C.EpUg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04MjY-/https://media.zenfs.com/en/afp.com.sg/6576a616728d26e602239a3d4f621f99"/></p>
<p>在日内瓦的瑞士制造商 H. Moser &amp; Cie 展台上展示的手表（Fabrice COFFRINI）</p>
<p>日内瓦钟表展是钟表行业最大的年度展会，周二开幕，受到中东战争的影响，奢侈品行业面临挑战。</p>
<p>钟表与奇迹展将持续到 4 月 20 日，65 个主要手表品牌，包括劳力士、百达翡丽和卡地亚，展示他们最新的创作。</p>
<p>尽管中东战争对来自海湾国家和东亚的零售商的旅行计划产生了疑虑，组织者仍预计本周将有约 60,000 名访客，较去年增加了 5,000 人。</p>
<p>瑞士钟表工业联合会主席伊夫·布格曼（Yves Bugmann）告诉法新社，冲突对钟表行业来说是 “额外的挑战”。</p>
<p>他说，该行业已经面临许多问题，包括美国的关税冲击、中国刚刚走出长期房地产危机、瑞士法郎的强势以及黄金价格。</p>
<p>在战争开始之前，凯普勒·舒弗鲁克斯（Kepler Cheuvreux）金融服务公司的行业分析师乔恩·考克斯（Jon Cox）预测，瑞士手表出口将在 2026 年反弹，预计增长约 5%。</p>
<p>但他表示，冲突引发的不确定性现在可能使瑞士手表行业面临 “疲软的增长” 出口。</p>
<p>瑞士投资管理公司 Vontobel 的分析师让 - 菲利普·贝尔奇（Jean-Philippe Bertschy）在年初预测增长为 4%，但现在更倾向于 “停滞”。</p>
<p>贝尔奇表示，他将在评估钟表与奇迹展的氛围后修订 2026 年的预测。</p>
<p>中东市场占手表市场的不到 10%。</p>
<p>贝尔奇告诉法新社，这 “并不算小”，尤其是该地区近年来经历了 “强劲增长”，对高端手表的热情尤为明显。</p>
<p>- 吸引年轻买家 -</p>
<p>随着巴塞尔钟表展在新冠疫情后停办，日内瓦的钟表与奇迹展已成为瑞士钟表制造的主要展示活动。</p>
<p>在不到五年的时间里，参展品牌的数量几乎翻了一番，2026 年将迎来包括瑞士钟表制造业领先品牌爱彼（Audemars Piguet）在内的 11 个新品牌。</p>
<p>该展会是 “与其他品牌互动、与公众交流以及展示我们专业知识的重要机会”，该品牌的董事总经理伊拉里亚·雷斯塔（Ilaria Resta）告诉法新社。</p>
<p>在帕莱克斯博览中心，各品牌竞争展示他们的新产品，展览华丽。</p>
<p>泰格豪雅展示了一级方程式赛车，梵克雅宝展示了精致的睡莲和芦苇，而 IWC 则选择了太空探索主题。</p>
<p>日内瓦展会曾专为行业专业人士保留，逐渐向公众开放，成为展示钟表制造专业知识的平台。</p>
<p>虽然前四天仅限行业人士，但周末和周一对公众开放，组织者希望吸引新一代年轻买家。</p>
<p>钟表制造是瑞士第三大出口行业，仅次于制药和工业。</p>
<p>该行业在疫情期间遭受重创，但随后迅速反弹，因所谓的 “报复性消费”，一些消费者利用封锁期间的储蓄购买奢侈手表，连续三年打破记录。</p>
<p>但由于中国需求下降，随后又受到美国关税的影响，过去两年对该行业来说非常艰难。</p>
<p>瑞士手表出口在 2024 年首次下降 2.8%，2025 年再次下降 1.7%，降至 256 亿瑞士法郎（325 亿美元）。</p>
<p>noo/ag/rjm/nl/rmb</p>

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<p>日内瓦钟表展是奢侈钟表行业的重要活动，尽管中东战争带来了挑战，但展会如期举行。尽管预计将有 60,000 名访客，但冲突引发了对来自海湾国家和东亚的旅行的担忧。分析师预测瑞士钟表出口的增长乏力，之前预计到 2026 年将反弹。此次展会展示了劳力士和卡地亚等主要品牌，旨在吸引年轻买家，自疫情以来参展商数量有所增加。钟表制造业是瑞士第三大出口行业，面临关税和中国需求减少等持续困难</p>

<p><img src="https://imageproxy.pbkrs.com/https://s.yimg.com/ny/api/res/1.2/yzcrQZceOn2KbEP8C.EpUg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04MjY-/https://media.zenfs.com/en/afp.com.sg/6576a616728d26e602239a3d4f621f99" alt="" original-src="https://s.yimg.com/ny/api/res/1.2/yzcrQZceOn2KbEP8C.EpUg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04MjY-/https://media.zenfs.com/en/afp.com.sg/6576a616728d26e602239a3d4f621f99"/></p>
<p>Watches displayed at the stand of Swiss manufacturer H. Moser &amp; Cie at the Watches and Wonders salon in Geneva (Fabrice COFFRINI)</p>
<div class="lb-trans"><p>在日内瓦的瑞士制造商 H. Moser &amp; Cie 展台上展示的手表（Fabrice COFFRINI）</p>
</div><p>The Geneva watch fair, the watchmaking industry's biggest annual showcase, opened Tuesday with the impact of the Middle East war throwing up challenges for the luxury goods sector.</p>
<div class="lb-trans"><p>日内瓦钟表展是钟表行业最大的年度展会，周二开幕，受到中东战争的影响，奢侈品行业面临挑战。</p>
</div><p>The Watches and Wonders salon, which runs until April 20, sees 65 major watch brands, including Rolex, Patek Philippe and Cartier display their latest creations.</p>
<div class="lb-trans"><p>钟表与奇迹展将持续到 4 月 20 日，65 个主要手表品牌，包括劳力士、百达翡丽和卡地亚，展示他们最新的创作。</p>
</div><p>Organisers are expecting around 60,000 visitors during the week -- up from 55,000 last year -- despite the Middle East war casting doubts on the travel plans of retailers from the Gulf states and East Asia.</p>
<div class="lb-trans"><p>尽管中东战争对来自海湾国家和东亚的零售商的旅行计划产生了疑虑，组织者仍预计本周将有约 60,000 名访客，较去年增加了 5,000 人。</p>
</div><p>The conflict is &#34;an additional challenge for the watchmaking industry&#34;, Yves Bugmann, president of the Federation of the Swiss Watch Industry, told AFP.</p>
<div class="lb-trans"><p>瑞士钟表工业联合会主席伊夫·布格曼（Yves Bugmann）告诉法新社，冲突对钟表行业来说是 “额外的挑战”。</p>
</div><p>The sector already had a lot on its plate, including the US tariffs blitz, China emerging from a long real estate crisis, the strength of the Swiss franc and the price of gold, he said.</p>
<div class="lb-trans"><p>他说，该行业已经面临许多问题，包括美国的关税冲击、中国刚刚走出长期房地产危机、瑞士法郎的强势以及黄金价格。</p>
</div><p>Before the war began, Jon Cox, an industry analyst with Kepler Cheuvreux financial services, was forecasting a rebound in Swiss watch exports in 2026, expecting growth of around five percent, he told AFP.</p>
<div class="lb-trans"><p>在战争开始之前，凯普勒·舒弗鲁克斯（Kepler Cheuvreux）金融服务公司的行业分析师乔恩·考克斯（Jon Cox）预测，瑞士手表出口将在 2026 年反弹，预计增长约 5%。</p>
</div><p>But the uncertainties triggered by the conflict are now likely to leave the Swiss watch industry facing &#34;weak growth&#34; in exports, he said.</p>
<div class="lb-trans"><p>但他表示，冲突引发的不确定性现在可能使瑞士手表行业面临 “疲软的增长” 出口。</p>
</div><p>Jean-Philippe Bertschy, an analyst at Swiss investment managers Vontobel, was forecasting four-percent growth at the start of the year, but is now leaning &#34;more towards stagnation&#34;.</p>
<div class="lb-trans"><p>瑞士投资管理公司 Vontobel 的分析师让 - 菲利普·贝尔奇（Jean-Philippe Bertschy）在年初预测增长为 4%，但现在更倾向于 “停滞”。</p>
</div><p>Bertschy said he would revise his estimates for 2026 after gauging the mood at Watches and Wonders.</p>
<div class="lb-trans"><p>贝尔奇表示，他将在评估钟表与奇迹展的氛围后修订 2026 年的预测。</p>
</div><p>The Middle East accounts for just under 10 percent of the watch market.</p>
<div class="lb-trans"><p>中东市场占手表市场的不到 10%。</p>
</div><p>That &#34;is not insignificant&#34;, Bertschy told AFP, especially since the region has witnessed &#34;strong growth in recent years&#34;, with particular enthusiasm for top-end watches.</p>
<div class="lb-trans"><p>贝尔奇告诉法新社，这 “并不算小”，尤其是该地区近年来经历了 “强劲增长”，对高端手表的热情尤为明显。</p>
</div><p>- Attracting younger buyers -</p>
<div class="lb-trans"><p>- 吸引年轻买家 -</p>
</div><p>With the demise of the Baselworld salon following the Covid-19 pandemic, Watches and Wonders in Geneva has established itself as the chief display event for watchmaking in Switzerland.</p>
<div class="lb-trans"><p>随着巴塞尔钟表展在新冠疫情后停办，日内瓦的钟表与奇迹展已成为瑞士钟表制造的主要展示活动。</p>
</div><p>Within less than five years, the number of exhibitors has almost doubled, with 2026 welcoming 11 new brands, including Audemars Piguet, a leading name in Swiss watchmaking.</p>
<div class="lb-trans"><p>在不到五年的时间里，参展品牌的数量几乎翻了一番，2026 年将迎来包括瑞士钟表制造业领先品牌爱彼（Audemars Piguet）在内的 11 个新品牌。</p>
</div><p>The fair is &#34;an important opportunity to interact with other brands, engage with the public, and showcase our expertise&#34;, the brand's managing director Ilaria Resta told AFP.</p>
<div class="lb-trans"><p>该展会是 “与其他品牌互动、与公众交流以及展示我们专业知识的重要机会”，该品牌的董事总经理伊拉里亚·雷斯塔（Ilaria Resta）告诉法新社。</p>
</div><p>Inside the Palexpo convention centre, brands compete to show off their new products on lavish exhibitions.</p>
<div class="lb-trans"><p>在帕莱克斯博览中心，各品牌竞争展示他们的新产品，展览华丽。</p>
</div><p>Tag Heuer had Formula 1 racing cars, Van Cleef &amp; Arpels featured delicate water lilies and reeds, while IWC went for space exploration.</p>
<div class="lb-trans"><p>泰格豪雅展示了一级方程式赛车，梵克雅宝展示了精致的睡莲和芦苇，而 IWC 则选择了太空探索主题。</p>
</div><p>Once reserved exclusively for industry professionals, the Geneva salon has gradually opened its doors to the public, turning into a platform for showcasing watchmaking expertise.</p>
<div class="lb-trans"><p>日内瓦展会曾专为行业专业人士保留，逐渐向公众开放，成为展示钟表制造专业知识的平台。</p>
</div><p>While the first four days are for the industry only, the weekend and Monday are open to the public, with organisers seeking to seduce a new generation of younger buyers.</p>
<div class="lb-trans"><p>虽然前四天仅限行业人士，但周末和周一对公众开放，组织者希望吸引新一代年轻买家。</p>
</div><p>Watchmaking is Switzerland's third-largest export sector, after pharmaceuticals and industry.</p>
<div class="lb-trans"><p>钟表制造是瑞士第三大出口行业，仅次于制药和工业。</p>
</div><p>The sector suffered a blow during the pandemic, but bounced back quickly afterwards, breaking records for three consecutive years thanks to so-called &#34;revenge purchases&#34;, with some consumers using the savings made during lockdowns to stock up on luxury watches.</p>
<div class="lb-trans"><p>该行业在疫情期间遭受重创，但随后迅速反弹，因所谓的 “报复性消费”，一些消费者利用封锁期间的储蓄购买奢侈手表，连续三年打破记录。</p>
</div><p>But with a drop in demand in China, followed by US tariffs, the last two years have been tough for the sector.</p>
<div class="lb-trans"><p>但由于中国需求下降，随后又受到美国关税的影响，过去两年对该行业来说非常艰难。</p>
</div><p>Swiss watch exports first fell by 2.8 percent in 2024 and then by 1.7 percent in 2025, to 25.6 billion Swiss francs ($32.5 billion).</p>
<div class="lb-trans"><p>瑞士手表出口在 2024 年首次下降 2.8%，2025 年再次下降 1.7%，降至 256 亿瑞士法郎（325 亿美元）。</p>
</div><p>noo/ag/rjm/nl/rmb</p>
<div class="lb-trans"><p>noo/ag/rjm/nl/rmb</p>
</div>

日内瓦钟表展即将展示战争对奢侈品行业的影响