<p>福特汽车公司正在与总部位于西雅图的户外品牌 Filson 合作，推出一款新的 Bronco SUV，旨在吸引那些重视耐用性、户外冒险和可传承产品的消费者。</p>
<p>两家公司周二宣布，首款 Bronco Filson SUV 将于 6 月 3 日首发。</p>
<p>福特爱好者品牌负责人 Dave Rivers 在接受 FOX Business 采访时表示：“这款车绝对是为那些真正热爱户外的人设计的，同时也适合那些欣赏耐用性和产品传承的人。”</p>
<p>“想想 60 年代的 Bronco，现在的价格超过 10 万美元——那些可以代代相传的车型……Filson 也是如此。”</p>
<p><strong>福特召回超过 179,000 辆 Bronco 和 Ranger 车型，因座椅缺陷</strong></p>
<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/bronco-filson-suv-1.jpg/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="931" height="523" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/bronco-filson-suv-1.jpg/query-dGw9MSZ2ZT0x"/></p>
<p>两家公司周二宣布，首款 Bronco Filson SUV 将于 6 月 3 日首发。（福特汽车公司）</p>
<p>两家公司表示，Bronco Filson 的合作也根植于对工艺和美国制造的共同承诺。</p>
<p>Rivers 表示：“我们都是美国制造。Bronco 在我们的密歇根组装厂组装，而 Filson 在太平洋西北地区有他们的制造基地。所以我们有着共同的美国制造的纽带。”</p>
<p>与传统的营销合作伙伴关系不同，福特表示此次合作是直接融入到车辆本身的设计中。</p>
<p>Rivers 表示：“这实际上是我们与他们合作，将 Filson 的最佳元素和 Bronco 的最佳元素结合在产品中。”</p>
<p><strong>专家：削减一种昂贵习惯可为小企业节省数千美元的燃料费用</strong></p>
<p>根据 Filson 战略负责人 Neil Morgan 的说法，Bronco Filson 旨在既能作为日常驾驶车辆，又能作为户外爱好者的强大越野车。</p>
<p>Morgan 在接受 FOX Business 采访时表示：“它也具备作为通勤车辆的能力，但我认为它确实吸引那些具有冒险精神和户外精神的人。”</p>
<p>汽车制造商与 Filson 在 2020 年曾合作开发 Ford Bronco x Filson Wildland Fire Rig 概念车，支持通过国家森林基金会进行的野火保护工作。</p>
<p>Rivers 表示：“我们与 Filson 的品牌合作旨在重新定义耐用的高端实用空间。我们两者在这个领域有着非常悠久的历史。”</p>
<p>Morgan 补充道：“这是一个多年来的合作关系。”</p>
<p><strong>福特因变速杆问题召回近 140 万辆 F-150 皮卡</strong></p>
<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/filson-bronco-4.jpg/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="931" height="523" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/filson-bronco-4.jpg/query-dGw9MSZ2ZT0x"/></p>
<p>总部位于密歇根州迪尔伯恩的汽车制造商与 Filson 在 2020 年曾合作开发 Ford Bronco x Filson Wildland Fire Rig 概念车。（福特汽车公司）</p>
<p><strong>点击这里获取 FOX Business 移动版</strong></p>
<p>此次公告紧随福特与工作服品牌 Carhartt 的另一项合作。</p>
<p>本月早些时候，福特与 Carhartt 宣布了一项合作，专注于建筑、制造、公共服务和技术工种等行业。</p>
<p>两家公司还推出了一款 Ford Super Duty Carhartt 卡车，这是一款由两个品牌共同开发的 Super Duty XLT 皮卡。</p>

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<p>福特汽车公司正在与户外品牌 Filson 合作，计划于 6 月 3 日推出 Bronco Filson SUV，目标消费者是那些欣赏坚固实用和耐用性的人群。此次合作强调美国制造和工艺，将 Filson 的品质融入车辆设计中。这一合作是在他们之前共同开发的 Bronco x Filson Wildland Fire Rig 概念车之后，旨在重新定义坚固的高端实用市场</p>

<p>Ford Motor Co. is partnering with Seattle-based outdoor brand Filson to launch a new Bronco SUV aimed at consumers who value rugged utility, outdoor adventure and products built to last for generations.</p>
<div class="lb-trans"><p>福特汽车公司正在与总部位于西雅图的户外品牌 Filson 合作，推出一款新的 Bronco SUV，旨在吸引那些重视耐用性、户外冒险和可传承产品的消费者。</p>
</div><p>The companies announced Tuesday that the first-ever Bronco Filson SUV will debut on June 3.</p>
<div class="lb-trans"><p>两家公司周二宣布，首款 Bronco Filson SUV 将于 6 月 3 日首发。</p>
</div><p>&#34;It is definitely catered to those that really have the appreciation for the outdoors, but [those who] also have an appreciation for products that you buy for the durability and the legacy of them standing up over time,&#34; Dave Rivers, head of Ford Enthusiast Brands, told FOX Business.</p>
<div class="lb-trans"><p>福特爱好者品牌负责人 Dave Rivers 在接受 FOX Business 采访时表示：“这款车绝对是为那些真正热爱户外的人设计的，同时也适合那些欣赏耐用性和产品传承的人。”</p>
</div><p>&#34;Think about Broncos from the '60s that now go for over $100,000 – ones that are passed on through generations. … The same exists for Filson.&#34;</p>
<div class="lb-trans"><p>“想想 60 年代的 Bronco，现在的价格超过 10 万美元——那些可以代代相传的车型……Filson 也是如此。”</p>
</div><p><strong>FORD RECALLS OVER 179,000 BRONCO AND RANGER VEHICLES OVER SEAT DEFECT</strong></p>
<div class="lb-trans"><p><strong>福特召回超过 179,000 辆 Bronco 和 Ranger 车型，因座椅缺陷</strong></p>
</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/bronco-filson-suv-1.jpg/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/bronco-filson-suv-1.jpg?ve=1&amp;tl=1"/></p>
<p>The companies announced Tuesday that the first-ever Bronco Filson SUV will debut on June 3. (Ford Motor Co.)</p>
<div class="lb-trans"><p>两家公司周二宣布，首款 Bronco Filson SUV 将于 6 月 3 日首发。（福特汽车公司）</p>
</div><p>The companies said the Bronco Filson collaboration is also rooted in a shared commitment to craftsmanship and American manufacturing.</p>
<div class="lb-trans"><p>两家公司表示，Bronco Filson 的合作也根植于对工艺和美国制造的共同承诺。</p>
</div><p>&#34;We're both American-made. Bronco is assembled at our Michigan assembly plant, and Filson has their manufacturing footprint in the Pacific Northwest. So we have that common thread of American manufacturing,&#34; Rivers said.</p>
<div class="lb-trans"><p>Rivers 表示：“我们都是美国制造。Bronco 在我们的密歇根组装厂组装，而 Filson 在太平洋西北地区有他们的制造基地。所以我们有着共同的美国制造的纽带。”</p>
</div><p>Unlike traditional marketing partnerships, Ford said the collaboration was designed directly into the vehicle itself.</p>
<div class="lb-trans"><p>与传统的营销合作伙伴关系不同，福特表示此次合作是直接融入到车辆本身的设计中。</p>
</div><p>&#34;This is actually us collaborating with them to take the best of what Filson is and the best of what Bronco is and bringing it together in the product,&#34; Rivers said.</p>
<div class="lb-trans"><p>Rivers 表示：“这实际上是我们与他们合作，将 Filson 的最佳元素和 Bronco 的最佳元素结合在产品中。”</p>
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</div><p>The Bronco Filson is intended to function both as a daily driver and a capable off-road vehicle for outdoor enthusiasts, according to Neil Morgan, head of strategy at Filson.</p>
<div class="lb-trans"><p>根据 Filson 战略负责人 Neil Morgan 的说法，Bronco Filson 旨在既能作为日常驾驶车辆，又能作为户外爱好者的强大越野车。</p>
</div><p>&#34;It also has the capabilities of being your commuting vehicle, but I'd say it really is attractive to those people that have that adventurous, outdoor spirit,&#34; Morgan told FOX Business.</p>
<div class="lb-trans"><p>Morgan 在接受 FOX Business 采访时表示：“它也具备作为通勤车辆的能力，但我认为它确实吸引那些具有冒险精神和户外精神的人。”</p>
</div><p>The automaker and Filson previously collaborated in 2020 on the Ford Bronco x Filson Wildland Fire Rig concept vehicle, which supported wildfire conservation efforts through the National Forest Foundation.</p>
<div class="lb-trans"><p>汽车制造商与 Filson 在 2020 年曾合作开发 Ford Bronco x Filson Wildland Fire Rig 概念车，支持通过国家森林基金会进行的野火保护工作。</p>
</div><p>&#34;We're teaming up with Filson in this brand collaboration to redefine the rugged premium utility space,&#34; Rivers said. &#34;Between the two of us, we have just a tremendously long history in this space.&#34;</p>
<div class="lb-trans"><p>Rivers 表示：“我们与 Filson 的品牌合作旨在重新定义耐用的高端实用空间。我们两者在这个领域有着非常悠久的历史。”</p>
</div><p>Morgan added, &#34;This is a partnership many years in the making.&#34;</p>
<div class="lb-trans"><p>Morgan 补充道：“这是一个多年来的合作关系。”</p>
</div><p><strong>FORD RECALLS NEARLY 1.4 MILLION F-150 PICKUP TRUCKS OVER GEARSHIFT ISSUE</strong></p>
<div class="lb-trans"><p><strong>福特因变速杆问题召回近 140 万辆 F-150 皮卡</strong></p>
</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/filson-bronco-4.jpg/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2026/05/931/523/filson-bronco-4.jpg?ve=1&amp;tl=1"/></p>
<p>The Dearborn, Michigan-based automaker and Filson previously collaborated in 2020 on the Ford Bronco x Filson Wildland Fire Rig concept vehicle. (Ford Motor Company)</p>
<div class="lb-trans"><p>总部位于密歇根州迪尔伯恩的汽车制造商与 Filson 在 2020 年曾合作开发 Ford Bronco x Filson Wildland Fire Rig 概念车。（福特汽车公司）</p>
</div><p><strong>CLICK HERE TO GET FOX BUSINESS ON THE GO</strong></p>
<div class="lb-trans"><p><strong>点击这里获取 FOX Business 移动版</strong></p>
</div><p>The announcement follows another recent Ford partnership with workwear brand Carhartt.</p>
<div class="lb-trans"><p>此次公告紧随福特与工作服品牌 Carhartt 的另一项合作。</p>
</div><p>Earlier this month, Ford and Carhartt announced a collaboration focused on industries such as construction, manufacturing, public services and skilled trades.</p>
<div class="lb-trans"><p>本月早些时候，福特与 Carhartt 宣布了一项合作，专注于建筑、制造、公共服务和技术工种等行业。</p>
</div><p>The companies also introduced a Ford Super Duty Carhartt truck, a Super Duty XLT pickup co-developed by the two brands.</p>
<div class="lb-trans"><p>两家公司还推出了一款 Ford Super Duty Carhartt 卡车，这是一款由两个品牌共同开发的 Super Duty XLT 皮卡。</p>
</div>

Ford teams up with outdoor outfitter Filson to launch new Bronco SUV

- 福特与户外品牌 Filson 合作推出新款 Bronco SUV，定于 6 月 3 日首发。  
- 此车型旨在吸引重视耐用性和户外冒险的消费者。  
- 两家公司强调共享美国制造和工艺承诺，旨在重定义高端实用领域。

福特与户外装备商 Filson 携手推出新款 Bronco SUV