<h2>關鍵點</h2>
<ul>
<li>Planet Fitness 的快速增長率正面臨顯著放緩。</li>
<li>其現在更具吸引力的估值可能會促使投資者更仔細地關注該股票。</li>
<li>我們更看好的 10 只股票 ›</li>
</ul>
<p>當前的財報季尚未結束，但 <strong>Planet Fitness</strong>（紐約證券交易所代碼：PLNT）正有望成為這一時期較為顯著的股票之一。</p>
<p>這隻健身股——年初以來已經大幅下跌——在週四發佈第一季度財報後，幾乎失去了三分之一的價值。銷售和盈利指引的下調，以及管理層決定不提高其高端黑卡會員的價格，似乎讓投資者感到不安。該股票年初至今已下跌約 58%。</p>
<p><em><strong>人工智能會創造出世界上第一個萬億富翁嗎？</strong> 我們的團隊剛剛發佈了一份關於一家鮮為人知的公司報告，該公司被稱為 “不可或缺的壟斷”，提供 Nvidia 和 Intel 都需要的關鍵技術。<strong>繼續 »</strong></em></p>
<p>這可能讓投資者感到困惑。是應該購買 Planet Fitness 還是遠離這隻突然變得更加波動的股票？</p>
<p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-dXJsPWh0dHBzOi8vZy5mb29sY2RuLmNvbS9lZGl0b3JpYWwvaW1hZ2VzLzg2OTEyMi9yaWRpbmctYW4tZXhlcmNpc2UtYmlrZS5qcGcmdz03MDA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-dXJsPWh0dHBzOi8vZy5mb29sY2RuLmNvbS9lZGl0b3JpYWwvaW1hZ2VzLzg2OTEyMi9yaWRpbmctYW4tZXhlcmNpc2UtYmlrZS5qcGcmdz03MDA"/></p>
<p>圖片來源：Getty Images。</p>
<h2>發生了什麼</h2>
<p>乍一看，Planet Fitness 的財報似乎表現良好。收入同比增長 22%，達到 3.37 億美元。此外，儘管由於更高的營銷支出和運營挑戰，收入成本增加了 101%，但其淨收入仍增長了 23%，達到 5200 萬美元。</p>
<p>然而，收入成本迅速成為一個問題。除了決定保持黑卡會員的費用不變外，新會員註冊同比下降了 36%，公司還增加了營銷支出。</p>
<p>因此，它將預計 2026 年的收入增長調整為 7%，低於之前的 9% 的預測。同時，它還預測淨收入將下降 2%，與之前 4% 至 5% 的增長指引形成對比。</p>
<h2>Planet Fitness 股票的新狀態</h2>
<p>儘管如此，股價的暴跌看起來像是過度反應，不僅僅因為它處於自 2020 年以來的最低水平。當前的市盈率為 17，未來市盈率降至 13。</p>
<p>這種股票行為似乎在定價 Planet Fitness 業務永久放緩的前提，而現在還為時尚早，無法判斷是否真的發生了這種情況。</p>
<p>誠然，隨着股票在今年遭受重創，首席執行官 Colleen Keating 的領導力可能面臨考驗。此外，Planet Fitness 一直以來都是預算有限消費者的健身房，這一因素可能使公司更難提高價格。</p>
<p>儘管如此，公司預計將在現有 2909 個地點的基礎上新增 180 到 190 個俱樂部，這對公司來説是一個顯著的增加。此外，預計還有 150 到 160 個特許經營店將購買新設備，可能提升其競爭力。</p>
<p>這些看起來並不像是一家註定每年只能以 2% 的速度增長盈利的公司的舉動。此外，公司推遲的黑卡提價最終可能會在某個時候實施，這應該有助於股價回升。</p>
<h2>未來的 Planet Fitness 股票</h2>
<p>鑑於 Planet Fitness 的現狀，該股票在這些水平上看起來值得購買。</p>
<p>確實，未來的收入放緩和盈利下降令人擔憂。此外，管理層不願提高黑卡會員費用也不會增強投資者對該股票的信心。</p>
<p>然而，其未來市盈率為 13 應該會限制該股票的下行風險。如果圍繞公司的情緒被證明過於悲觀，Planet Fitness 股票可能會恢復。</p>
<h2>現在應該購買 Planet Fitness 的股票嗎？</h2>
<p>在你購買 Planet Fitness 的股票之前，請考慮以下幾點：</p>
<p><em>Motley Fool Stock Advisor</em> 分析師團隊剛剛確定了他們認為的 <strong>10 只最佳股票</strong>，供投資者現在購買……而 Planet Fitness 並不在其中。入選的 10 只股票在未來幾年可能會產生巨大的回報。</p>
<p>考慮一下 <strong>Netflix</strong> 在 2004 年 12 月 17 日進入這個名單時……如果你在我們推薦時投資了 1000 美元，<strong>你現在將擁有 471,827 美元</strong>！* 或者當 <strong>Nvidia</strong> 在 2005 年 4 月 15 日進入這個名單時……如果你在我們推薦時投資了 1000 美元，<strong>你現在將擁有 1,319,291 美元</strong>！*</p>
<p>現在值得注意的是，<em>Stock Advisor</em> 的總平均回報率為 986%——相比之下，標準普爾 500 指數的回報率為 207%。<strong>不要錯過最新的前 10 名單，加入由個人投資者為個人投資者建立的投資社區，獲取 <em>Stock Advisor</em>。</strong></p>
<p><strong>查看這 10 只股票 »</strong></p>
<p><em>*Stock Advisor 的回報截至 2026 年 5 月 10 日。</em></p>
<p><em>Will Healy 在提到的任何股票中沒有持倉。Motley Fool 在 Planet Fitness 中持有頭寸並推薦該股票。Motley Fool 有披露政策。</em></p>
<p>此處表達的觀點和意見是作者的觀點和意見，並不一定反映納斯達克公司的觀點。</p>

PLNT

<p>Planet Fitness 的股票在年初至今下跌了近 58%，原因是其發佈了令人失望的財報，其中包括對銷售和盈利預期的下調。儘管收入增長了 22%，達到了 3.37 億美元，但新會員註冊量下降了 36% 以及營銷成本增加引發了擔憂。公司將 2026 年的收入增長預測下調至 7%。分析師認為，股票可能被低估，前瞻市盈率為 13，顯示出復甦的潛力。然而，管理層決定維持黑卡會員的定價引發了投資者的擔憂。總體而言，當前價格水平下該股票可能值得購買，但建議保持謹慎</p>

<h2>Key Points</h2>
<div class="lb-trans"><h2>關鍵點</h2>
</div><ul>
<li>Planet Fitness's rapid growth rate is on track for a dramatic slowdown.</li>
<li>Its now more attractive valuation could induce investors to take a closer look at the stock.</li>
<li>10 stocks we like better than Planet Fitness ›</li>
</ul>
<div class="lb-trans"><ul>
<li>Planet Fitness 的快速增長率正面臨顯著放緩。</li>
<li>其現在更具吸引力的估值可能會促使投資者更仔細地關注該股票。</li>
<li>我們更看好的 10 只股票 ›</li>
</ul>
</div><p>The current earnings season is not over yet, but <strong>Planet Fitness</strong>(NYSE: PLNT) is on track to become one of the more notable stocks of this period.</p>
<div class="lb-trans"><p>當前的財報季尚未結束，但 <strong>Planet Fitness</strong>（紐約證券交易所代碼：PLNT）正有望成為這一時期較為顯著的股票之一。</p>
</div><p>The gym stock -- which was already down significantly for the year -- lost almost one-third of its value following its first quarter earnings release Thursday. Cuts to its sales and earnings guidance, as well as management's decision not to increase the price of its premium Black Card membership, appeared to spook investors. The stock is now down by about 58% year to date.</p>
<div class="lb-trans"><p>這隻健身股——年初以來已經大幅下跌——在週四發佈第一季度財報後，幾乎失去了三分之一的價值。銷售和盈利指引的下調，以及管理層決定不提高其高端黑卡會員的價格，似乎讓投資者感到不安。該股票年初至今已下跌約 58%。</p>
</div><p><em><strong>Will AI create the world's first trillionaire?</strong> Our team just released a report on the one little-known company, called an &#34;Indispensable Monopoly&#34; providing the critical technology Nvidia and Intel both need. <strong>Continue »</strong></em></p>
<div class="lb-trans"><p><em><strong>人工智能會創造出世界上第一個萬億富翁嗎？</strong> 我們的團隊剛剛發佈了一份關於一家鮮為人知的公司報告，該公司被稱為 “不可或缺的壟斷”，提供 Nvidia 和 Intel 都需要的關鍵技術。<strong>繼續 »</strong></em></p>
</div><p>That may leave investors wondering what to do. Should they buy Planet Fitness or stay away from what has suddenly become an even more volatile stock?</p>
<div class="lb-trans"><p>這可能讓投資者感到困惑。是應該購買 Planet Fitness 還是遠離這隻突然變得更加波動的股票？</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-dXJsPWh0dHBzOi8vZy5mb29sY2RuLmNvbS9lZGl0b3JpYWwvaW1hZ2VzLzg2OTEyMi9yaWRpbmctYW4tZXhlcmNpc2UtYmlrZS5qcGcmdz03MDA" alt="" original-src="https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F869122%2Friding-an-exercise-bike.jpg&amp;w=700"/></p>
<p>Image source: Getty Images.</p>
<div class="lb-trans"><p>圖片來源：Getty Images。</p>
</div><h2>What happened</h2>
<div class="lb-trans"><h2>發生了什麼</h2>
</div><p>At first glance, Planet Fitness's earnings report appeared solid. Revenue was up 22% year over year to $337 million. Also, even with a 101% increase in the cost of revenue amid higher marketing spending and operational challenges, its net income surged 23% higher to $52 million.</p>
<div class="lb-trans"><p>乍一看，Planet Fitness 的財報似乎表現良好。收入同比增長 22%，達到 3.37 億美元。此外，儘管由於更高的營銷支出和運營挑戰，收入成本增加了 101%，但其淨收入仍增長了 23%，達到 5200 萬美元。</p>
</div><p>Still, the cost of revenue quickly became a concern. On top of the decision to hold the cost of the Black Card membership steady, new member sign-ups fell by 36% year over year, and the company increased marketing spending.</p>
<div class="lb-trans"><p>然而，收入成本迅速成為一個問題。除了決定保持黑卡會員的費用不變外，新會員註冊同比下降了 36%，公司還增加了營銷支出。</p>
</div><p>Consequently, it adjusted its expected 2026 revenue growth to 7%, down from a previous forecast of 9%. It also forecast a 2% net income decrease, in contrast to its previous guidance for a 4% to 5% increase.</p>
<div class="lb-trans"><p>因此，它將預計 2026 年的收入增長調整為 7%，低於之前的 9% 的預測。同時，它還預測淨收入將下降 2%，與之前 4% 至 5% 的增長指引形成對比。</p>
</div><h2>The new state of Planet Fitness stock</h2>
<div class="lb-trans"><h2>Planet Fitness 股票的新狀態</h2>
</div><p>Nonetheless, the plunge in the stock price looks like an overreaction, and not just because it's at its lowest levels since 2020. The trailing P/E ratio is now at 17, and its forward P/E is down to 13.</p>
<div class="lb-trans"><p>儘管如此，股價的暴跌看起來像是過度反應，不僅僅因為它處於自 2020 年以來的最低水平。當前的市盈率為 17，未來市盈率降至 13。</p>
</div><p>This sort of stock behavior seems to be pricing in the premise of a permanent slowdown in Planet Fitness' business, and it is too early to tell whether that is what's happening.</p>
<div class="lb-trans"><p>這種股票行為似乎在定價 Planet Fitness 業務永久放緩的前提，而現在還為時尚早，無法判斷是否真的發生了這種情況。</p>
</div><p>Admittedly, with the stock being hammered this year, CEO Colleen Keating's leadership may face a test. Also, Planet Fitness has traditionally been the gym of the budget-conscious consumer, a factor that could make it harder for the company to raise prices.</p>
<div class="lb-trans"><p>誠然，隨着股票在今年遭受重創，首席執行官 Colleen Keating 的領導力可能面臨考驗。此外，Planet Fitness 一直以來都是預算有限消費者的健身房，這一因素可能使公司更難提高價格。</p>
</div><p>Still, the company expects between 180 and 190 new club openings, a significant addition for a company with 2,909 locations as of March 31. Also, another 150 to 160 franchisee-owned locations are expected to buy new equipment, likely boosting its competitiveness.</p>
<div class="lb-trans"><p>儘管如此，公司預計將在現有 2909 個地點的基礎上新增 180 到 190 個俱樂部，這對公司來説是一個顯著的增加。此外，預計還有 150 到 160 個特許經營店將購買新設備，可能提升其競爭力。</p>
</div><p>These do not look like the actions of a company that's permanently doomed to grow earnings at 2% per year. Additionally, the Black Card increase the company delayed will probably go through at some point, which should help the stock recover.</p>
<div class="lb-trans"><p>這些看起來並不像是一家註定每年只能以 2% 的速度增長盈利的公司的舉動。此外，公司推遲的黑卡提價最終可能會在某個時候實施，這應該有助於股價回升。</p>
</div><h2>Moving forward with Planet Fitness stock</h2>
<div class="lb-trans"><h2>未來的 Planet Fitness 股票</h2>
</div><p>Given the state of Planet Fitness, the stock looks to be a buy at these levels.</p>
<div class="lb-trans"><p>鑑於 Planet Fitness 的現狀，該股票在這些水平上看起來值得購買。</p>
</div><p>True, the upcoming revenue slowdown and earnings decline are causes for concern. Also, management's reluctance to increase the cost of Black Card membership is not going to bolster investors' confidence in the stock.</p>
<div class="lb-trans"><p>確實，未來的收入放緩和盈利下降令人擔憂。此外，管理層不願提高黑卡會員費用也不會增強投資者對該股票的信心。</p>
</div><p>However, its forward P/E ratio of 13 should limit the stock's downside risk from here. If the sentiment around the company proves to have been overly pessimistic, Planet Fitness stock will probably recover.</p>
<div class="lb-trans"><p>然而，其未來市盈率為 13 應該會限制該股票的下行風險。如果圍繞公司的情緒被證明過於悲觀，Planet Fitness 股票可能會恢復。</p>
</div><h2>Should you buy stock in Planet Fitness right now?</h2>
<div class="lb-trans"><h2>現在應該購買 Planet Fitness 的股票嗎？</h2>
</div><p>Before you buy stock in Planet Fitness, consider this:</p>
<div class="lb-trans"><p>在你購買 Planet Fitness 的股票之前，請考慮以下幾點：</p>
</div><p>The <em>Motley Fool Stock Advisor</em> analyst team just identified what they believe are the <strong>10 best stocks</strong> for investors to buy now… and Planet Fitness wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.</p>
<div class="lb-trans"><p><em>Motley Fool Stock Advisor</em> 分析師團隊剛剛確定了他們認為的 <strong>10 只最佳股票</strong>，供投資者現在購買……而 Planet Fitness 並不在其中。入選的 10 只股票在未來幾年可能會產生巨大的回報。</p>
</div><p>Consider when <strong>Netflix</strong> made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, <strong>you’d have $471,827</strong>!* Or when <strong>Nvidia</strong> made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, <strong>you’d have $1,319,291</strong>!*</p>
<div class="lb-trans"><p>考慮一下 <strong>Netflix</strong> 在 2004 年 12 月 17 日進入這個名單時……如果你在我們推薦時投資了 1000 美元，<strong>你現在將擁有 471,827 美元</strong>！* 或者當 <strong>Nvidia</strong> 在 2005 年 4 月 15 日進入這個名單時……如果你在我們推薦時投資了 1000 美元，<strong>你現在將擁有 1,319,291 美元</strong>！*</p>
</div><p>Now, it’s worth noting <em>Stock Advisor’s</em> total average return is 986% — a market-crushing outperformance compared to 207% for the S&amp;P 500. <strong>Don't miss the latest top 10 list, available with <em>Stock Advisor</em>, and join an investing community built by individual investors for individual investors.</strong></p>
<div class="lb-trans"><p>現在值得注意的是，<em>Stock Advisor</em> 的總平均回報率為 986%——相比之下，標準普爾 500 指數的回報率為 207%。<strong>不要錯過最新的前 10 名單，加入由個人投資者為個人投資者建立的投資社區，獲取 <em>Stock Advisor</em>。</strong></p>
</div><p><strong>See the 10 stocks »</strong></p>
<div class="lb-trans"><p><strong>查看這 10 只股票 »</strong></p>
</div><p><em>*Stock Advisor returns as of May 10, 2026.</em></p>
<div class="lb-trans"><p><em>*Stock Advisor 的回報截至 2026 年 5 月 10 日。</em></p>
</div><p><em>Will Healy has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Planet Fitness. The Motley Fool has a disclosure policy.</em></p>
<div class="lb-trans"><p><em>Will Healy 在提到的任何股票中沒有持倉。Motley Fool 在 Planet Fitness 中持有頭寸並推薦該股票。Motley Fool 有披露政策。</em></p>
</div><p>The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.</p>
<div class="lb-trans"><p>此處表達的觀點和意見是作者的觀點和意見，並不一定反映納斯達克公司的觀點。</p>
</div>

Planet Fitness Stock Plunged Following Earnings. Should You Buy?

nasdaq

Planet Fitness - CL

Planet Fitness 的股票在財報發佈後大幅下跌。你應該考慮購買嗎？