<blockquote>
<ul>
<li>奧迪可能重新定義其在華雙合資企業的角色，一汽奧迪專注於四環品牌和燃油車，而上汽奧迪則專注於 AUDI 品牌。</li>
<li>這一調整表明，奧迪試圖在保護其傳統豪華車業務的同時，通過新品牌搶佔電動汽車市場份額。</li>
</ul>
</blockquote><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459.jpg"/></p><p>（圖片來源：CnEVPost）</p><p>據中國媒體《明鏡 Pro》週五報道，大眾汽車旗下高端品牌奧迪即將宣佈其在華兩家合資企業的新重組計劃，以應對競爭激烈的市場環境。</p><p>奧迪將把所有帶有標誌性四環標誌的內燃機（ICE）車型和電動汽車（EV）的銷售權移交給位於中國東北部吉林省長春的一汽奧迪。</p><p>與此同時，位於東部城市上海的上汽奧迪將不再負責銷售傳統內燃機車輛。據報道，其核心使命將完全轉向由上汽集團和奧迪聯合開發的 AUDI 字母標誌子品牌。</p><p>加入我們的 Telegram 或 Google News</p><p>這一戰略舉措標誌着奧迪在華雙合資結構長達九年的爭端即將結束。雙方將根據品牌屬性和動力總成類型進行明確的分工。</p><p>儘管尚未得到官方回應，但兩家合資企業的內部人士透露，三方將在不久的將來正式宣佈這些調整。</p><p>一汽奧迪將繼續鞏固其作為奧迪在華核心業務基石的角色，管理基於 Premium Platform Combustion (PPC) 和 Premium Platform Electric (PPE) 架構的傳統豪華產品組合。</p><p>目前，上汽奧迪已開始清理現有的內燃機車輛庫存，預計不久後將完成去庫存工作。據報道，未來其銷售渠道將僅保留面向純電時代的 AUDI 品牌產品。</p><p>通過這一佈局，奧迪尋求在內燃機市場保留利潤，同時利用上汽集團的本地研發效率，通過新品牌搶佔高增長的電動汽車細分市場份額。</p><p>奧迪與上汽集團於 2024 年 11 月 8 日在中國聯合推出 AUDI 品牌，其首款車型 E5 Sportback 於 2025 年 9 月上市。</p><p>AUDI 是專為中國市場打造的姊妹品牌，其標誌採用全大寫的 AUDI 字母，而非傳統的四環標誌。</p><p>5 月 8 日，AUDI 開始預售其第二款量產車型 AUDI E7X，預售起售價為 28.98 萬元（42,590 美元）。</p><p>上月，奧迪與上汽集團簽署了一項新的戰略合作協議，以進一步深化合作關係。該協議的核心是在上海建立一家全新的、由奧迪主導的創新技術中心，專注於整車研發。</p><p>基於先進數字化平台（ADP）——一個專為未來智能網聯汽車設計的新一代智能數字平台——雙方將聯合開發並推出首批四款全新的 AUDI 品牌車型。</p><p>這些新的電動汽車模型將在未來幾年內進入中國市場，進一步擴展和完善奧迪在中國現有的產品陣容。</p><p>AUDI 的新車型大量整合了中國本地技術，包括寧德時代（港股代碼：3750）的電池、Momenta 的智能駕駛系統以及字節跳動的 AI 大模型。</p><p>《明鏡 Pro》報道指出，除了目前的純電動車型外，上汽奧迪管理層此前曾表示，插電式混合動力汽車（PHEV）和增程式電動汽車（EREV）等技術路線均在考慮之中。</p><p>相比之下，一汽奧迪正通過引入華為的智能技術，加強其內燃機車輛和 PPE 平台電動汽車的市場競爭力。</p><p>通過這種 “雙軌” 戰略，奧迪希望消除其在中國南北合資企業之間長期存在的關於銷售渠道和產品定位的內部摩擦。</p><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/04/2026041707341788-768x432.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/04/2026041707341788-768x432.jpg"/></p><p>奧迪與上汽深化合作，在第二次中國攻勢中開發下一代 AUDI 車型</p><p>在奧迪與上汽的第二次攻勢中，雙方將聯合推出首批四款全新的 AUDI 品牌車型。</p><p>（1 美元 = 6.8047 元人民幣）</p>

上汽集團

華寶智能電動汽車ETF

平安中證新能源汽車產業ETF

<p>奧迪正在重組其在華合資企業，一汽奧迪專注於傳統燃油車，而上汽奧迪則轉向專注於電動汽車的 AUDI 品牌。此舉旨在提升在電動車市場的競爭力，同時保持內燃機銷售的利潤。這些變化將明確兩家合資企業的角色和責任，上汽奧迪將清理其內燃機庫存， solely 專注於電動車型。雙方已簽署新的戰略合作協議，以開發整合本地技術的下一代 AUDI 車型</p>

<blockquote>
<ul>
<li>Audi may redefine the roles of its dual joint ventures in China, with FAW Audi focusing on the four-ring brand and fuel cars, while SAIC Audi concentrates on the AUDI brand.</li>
<li>The adjustment indicates Audi's attempt to protect its traditional luxury car business while seizing EV market share through a new brand.</li>
</ul>
</blockquote>
<div class="lb-trans"><blockquote>
<ul>
<li>奧迪可能重新定義其在華雙合資企業的角色，一汽奧迪專注於四環品牌和燃油車，而上汽奧迪則專注於 AUDI 品牌。</li>
<li>這一調整表明，奧迪試圖在保護其傳統豪華車業務的同時，通過新品牌搶佔電動汽車市場份額。</li>
</ul>
</blockquote></div><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459.jpg" alt="" original-src="https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459.jpg"/></p>
<p>(Image credit: CnEVPost)</p>
<div class="lb-trans"><p>（圖片來源：CnEVPost）</p></div><p>Volkswagen's premium brand Audi will soon announce a new restructuring plan for its two joint ventures in China to cope with a fiercely competitive environment, Chinese media Mingjing Pro reported on Friday.</p>
<div class="lb-trans"><p>據中國媒體《明鏡 Pro》週五報道，大眾汽車旗下高端品牌奧迪即將宣佈其在華兩家合資企業的新重組計劃，以應對競爭激烈的市場環境。</p></div><p>Audi will transfer the sales rights for all internal combustion engine (ICE) models and electric vehicles (EVs) bearing the iconic four rings logo to FAW Audi, based in Changchun, Jilin province in northeastern China.</p>
<div class="lb-trans"><p>奧迪將把所有帶有標誌性四環標誌的內燃機（ICE）車型和電動汽車（EV）的銷售權移交給位於中國東北部吉林省長春的一汽奧迪。</p></div><p>Meanwhile, SAIC Audi, located in the eastern city of Shanghai, will no longer be responsible for selling traditional ICE vehicles. Its core mission will fully pivot to the AUDI letter-logo sub-brand jointly developed by SAIC and Audi, according to the report.</p>
<div class="lb-trans"><p>與此同時，位於東部城市上海的上汽奧迪將不再負責銷售傳統內燃機車輛。據報道，其核心使命將完全轉向由上汽集團和奧迪聯合開發的 AUDI 字母標誌子品牌。</p></div><p>Join us on  Telegram  or  Google News</p>
<div class="lb-trans"><p>加入我們的 Telegram 或 Google News</p></div><p>The strategic move marks the approaching end of a nine-year dispute over Audi's dual joint-venture structure in China. The two sides will have a clear division of labor based on brand attributes and powertrain types.</p>
<div class="lb-trans"><p>這一戰略舉措標誌着奧迪在華雙合資結構長達九年的爭端即將結束。雙方將根據品牌屬性和動力總成類型進行明確的分工。</p></div><p>Although there has been no official response, insiders from both joint ventures said the three parties will officially announce these adjustments in the near future, the report said.</p>
<div class="lb-trans"><p>儘管尚未得到官方回應，但兩家合資企業的內部人士透露，三方將在不久的將來正式宣佈這些調整。</p></div><p>FAW Audi will continue to consolidate its role as the cornerstone of Audi's core business in China, managing the traditional luxury product portfolio based on the Premium Platform Combustion (PPC) and Premium Platform Electric (PPE) architectures.</p>
<div class="lb-trans"><p>一汽奧迪將繼續鞏固其作為奧迪在華核心業務基石的角色，管理基於 Premium Platform Combustion (PPC) 和 Premium Platform Electric (PPE) 架構的傳統豪華產品組合。</p></div><p>Currently, SAIC Audi has begun clearing its existing ICE vehicle inventory and is expected to complete the destocking soon. In the future, its sales channels will exclusively retain AUDI brand products geared toward the pure electric era, according to the report.</p>
<div class="lb-trans"><p>目前，上汽奧迪已開始清理現有的內燃機車輛庫存，預計不久後將完成去庫存工作。據報道，未來其銷售渠道將僅保留面向純電時代的 AUDI 品牌產品。</p></div><p>Through this layout, Audi seeks to retain profits in the combustion engine market while leveraging SAIC's local research and development efficiency to capture a share of the high-growth EV segment via the new brand.</p>
<div class="lb-trans"><p>通過這一佈局，奧迪尋求在內燃機市場保留利潤，同時利用上汽集團的本地研發效率，通過新品牌搶佔高增長的電動汽車細分市場份額。</p></div><p>Audi and SAIC jointly launched the AUDI brand in China on November 8, 2024, with its first model, the E5 Sportback, hitting the market in September 2025.</p>
<div class="lb-trans"><p>奧迪與上汽集團於 2024 年 11 月 8 日在中國聯合推出 AUDI 品牌，其首款車型 E5 Sportback 於 2025 年 9 月上市。</p></div><p>AUDI is a sister brand created specifically for the Chinese market, featuring the fully capitalized AUDI letters as its logo instead of the traditional four rings.</p>
<div class="lb-trans"><p>AUDI 是專為中國市場打造的姊妹品牌，其標誌採用全大寫的 AUDI 字母，而非傳統的四環標誌。</p></div><p>On May 8, AUDI began pre-sales for its second mass-produced model, the AUDI E7X, with a starting pre-sales price of 289,800 yuan ($42,590).</p>
<div class="lb-trans"><p>5 月 8 日，AUDI 開始預售其第二款量產車型 AUDI E7X，預售起售價為 28.98 萬元（42,590 美元）。</p></div><p>Last month, Audi and SAIC signed a new strategic cooperation agreement to further deepen their partnership. The core of the agreement is the establishment of a new, exclusive, Audi-led innovation and technology center in Shanghai, focusing on complete vehicle R&amp;D.</p>
<div class="lb-trans"><p>上月，奧迪與上汽集團簽署了一項新的戰略合作協議，以進一步深化合作關係。該協議的核心是在上海建立一家全新的、由奧迪主導的創新技術中心，專注於整車研發。</p></div><p>Based on the Advanced Digitized Platform (ADP) — a next-generation smart digital platform designed for future intelligent connected vehicles — the two parties will jointly develop and launch a first batch of four all-new AUDI brand models.</p>
<div class="lb-trans"><p>基於先進數字化平台（ADP）——一個專為未來智能網聯汽車設計的新一代智能數字平台——雙方將聯合開發並推出首批四款全新的 AUDI 品牌車型。</p></div><p>These new EV models will enter the Chinese market over the next few years, further expanding and complementing Audi's existing product lineup in China.</p>
<div class="lb-trans"><p>這些新的電動汽車模型將在未來幾年內進入中國市場，進一步擴展和完善奧迪在中國現有的產品陣容。</p></div><p>AUDI's new models heavily integrate localized Chinese technologies, including batteries from CATL (HKEX: 3750), smart driving systems from Momenta, and AI large models from ByteDance.</p>
<div class="lb-trans"><p>AUDI 的新車型大量整合了中國本地技術，包括寧德時代（港股代碼：3750）的電池、Momenta 的智能駕駛系統以及字節跳動的 AI 大模型。</p></div><p>In addition to the current pure electric models, SAIC Audi management has previously said that technological routes, such as plug-in hybrid electric vehicles (PHEVs) and extended-range electric vehicles (EREVs), are all under consideration, the Mingjing Pro report noted.</p>
<div class="lb-trans"><p>《明鏡 Pro》報道指出，除了目前的純電動車型外，上汽奧迪管理層此前曾表示，插電式混合動力汽車（PHEV）和增程式電動汽車（EREV）等技術路線均在考慮之中。</p></div><p>By contrast, FAW Audi is strengthening the market competitiveness of its ICE vehicles and PPE-platform EVs by introducing smart technologies from Huawei.</p>
<div class="lb-trans"><p>相比之下，一汽奧迪正通過引入華為的智能技術，加強其內燃機車輛和 PPE 平台電動汽車的市場競爭力。</p></div><p>Through this &#34;dual-track&#34; strategy, Audi hopes to eliminate the long-standing internal friction between its northern and southern joint ventures in China regarding sales channels and product positioning.</p>
<div class="lb-trans"><p>通過這種 “雙軌” 戰略，奧迪希望消除其在中國南北合資企業之間長期存在的關於銷售渠道和產品定位的內部摩擦。</p></div><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/04/2026041707341788-768x432.jpg" alt="" original-src="https://cnevpost.com/wp-content/uploads/2026/04/2026041707341788-768x432.jpg"/></p>
<p>Audi, SAIC deepen tie-up to develop next-gen AUDI models in second China offensive</p>
<div class="lb-trans"><p>奧迪與上汽深化合作，在第二次中國攻勢中開發下一代 AUDI 車型</p></div><p>In the second offensive by Audi and SAIC, the two parties will jointly launch a first batch of four all-new AUDI brand models.</p>
<div class="lb-trans"><p>在奧迪與上汽的第二次攻勢中，雙方將聯合推出首批四款全新的 AUDI 品牌車型。</p></div><p>($1 = 6.8047 yuan)</p>
<div class="lb-trans"><p>（1 美元 = 6.8047 元人民幣）</p></div>

SAIC Audi reportedly to drop fuel cars as German carmaker reshuffles China JVs

CnEVPost

Volkswagen AG Pref

大眾汽車(ADR)

寧德時代

大眾集團

大眾(ADR)

CATL HK SDR 30to1

據報道，隨着德國車企重組在華合資企業，上汽奧迪將放棄燃油車