<blockquote>
<ul>
<li>該車型於 5 月 8 日開啓預售，起售價為 28.98 萬元，顯著低於 AUDI 團隊的最初計劃。</li>
<li>該品牌正加速向電氣化轉型，並深度融合中國本土的智能駕駛和電池技術。</li>
</ul>
</blockquote><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026052010012985.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026052010012985.jpg"/></p><p>（圖片來源：上汽奧迪）</p><p>奧迪與上汽集團在中國的合資企業上汽奧迪，在本月初啓動這款電動 SUV（運動型多用途車）的預售後，正準備於 5 月 29 日正式發佈 AUDI E7X。</p><p>上汽奧迪於週三在微博上宣佈了該計劃。該車型於 5 月 8 日開啓預售，預售價格區間為 28.98 萬元（42,670 美元）至 37.98 萬元。</p><p>這款 SUV 深度融合了中國本土技術，全系標配來自寧德時代（HKEX: 3750）的 109 千瓦時大容量電池。</p><p>加入我們的 Telegram 或 Google News</p><p>該車還配備了初創公司 Momenta 的最新一代 Flywheel 大模型，旨在提供更高級別的輔助駕駛體驗。</p><p>為了在競爭激烈的中國市場保持優勢，奧迪採取了激進的定價策略。</p><p>據當地媒體《21 世紀經濟報道》5 月 15 日援引知情人士消息，E7X 的預售價格較 AUDI 團隊最初的內部定價計劃下調了超過 13 萬元。</p><p>此舉反映出傳統豪華品牌在中國競爭激烈的電動汽車市場中，正逐漸放棄高昂的品牌溢價。</p><p>報道指出，AUDI 的首款產品 E5 Sportback 於 2025 年 9 月上市，指導價為 23.59 萬元至 31.99 萬元，但上市後銷售反應平淡，月均銷量不足 2000 輛。</p><p>在產品線規劃方面，AUDI 品牌正加速擴充其電動汽車產品組合。</p><p>AUDI E7X 是奧迪在中國電動汽車市場第一波攻勢中的第二款車型，第三款全新車型計劃於 2027 年推出。</p><p>上月，奧迪與上汽集團簽署戰略合作協議，進一步深化合作關係。協議的核心是在上海建立一家新的、專屬的、由奧迪主導的創新科技中心，專注於整車研發。</p><p>基於高級數字化平台（ADP）——一個專為未來智能網聯汽車打造的下一代智能數字平台——雙方將聯合開發並推出首批四款全新的 AUDI 品牌車型。</p><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459-768x432.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459-768x432.jpg"/></p><p>據報道，隨着德國車企重組在華合資企業，上汽奧迪將放棄燃油車業務</p><p>奧迪可能會重新定義其在華兩家合資企業的角色，一汽奧迪將專注於四環品牌和燃油車，而上汽奧迪則專注於 AUDI 品牌。</p><p>（1 美元 = 6.7921 元人民幣）</p>

上汽集團

易方達中證汽車零部件主題ETF

平安中證新能源汽車產業ETF

華夏中證港股通汽車產業主題ETF

國泰中證港股通汽車產業主題ETF

華寶智能電動汽車ETF

華夏中證新能源汽車ETF

國泰中證800汽車與零部件ETF

<p>上汽奧迪將於 5 月 29 日正式發佈 AUDI E7X SUV。該車型於 5 月 8 日開啓預售，起售價為 28.98 萬元，顯著低於最初計劃。該車型融合了中國本土技術，搭載 109 千瓦時電池。這一價格策略反映了在中國競爭激烈的電動汽車市場中，品牌正逐漸放棄高端溢價。奧迪旨在擴大其電動汽車產品組合，E7X 是其在中國電動汽車攻勢中的第二款車型</p>

<blockquote>
<ul>
<li>The model began pre-sales on May 8, with a starting price of 289,800 yuan, significantly lower than the AUDI team's initial plan.</li>
<li>The brand is accelerating its transition to electrification and deeply integrating China's local smart driving and battery technologies.</li>
</ul>
</blockquote>
<div class="lb-trans"><blockquote>
<ul>
<li>該車型於 5 月 8 日開啓預售，起售價為 28.98 萬元，顯著低於 AUDI 團隊的最初計劃。</li>
<li>該品牌正加速向電氣化轉型，並深度融合中國本土的智能駕駛和電池技術。</li>
</ul>
</blockquote></div><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026052010012985.jpg" alt="" original-src="https://cnevpost.com/wp-content/uploads/2026/05/2026052010012985.jpg"/></p>
<p>(Image credit: SAIC Audi)</p>
<div class="lb-trans"><p>（圖片來源：上汽奧迪）</p></div><p>SAIC Audi, the joint venture between Audi and SAIC Motor in China, is preparing to officially launch the AUDI E7X on May 29, after kicking off pre-sales for the electric SUV (sport utility vehicle) earlier this month.</p>
<div class="lb-trans"><p>奧迪與上汽集團在中國的合資企業上汽奧迪，在本月初啓動這款電動 SUV（運動型多用途車）的預售後，正準備於 5 月 29 日正式發佈 AUDI E7X。</p></div><p>SAIC Audi announced the plan on Weibo on Wednesday. The model started pre-sales on May 8, with a pre-sales price range of 289,800 yuan ($42,670) to 379,800 yuan.</p>
<div class="lb-trans"><p>上汽奧迪於週三在微博上宣佈了該計劃。該車型於 5 月 8 日開啓預售，預售價格區間為 28.98 萬元（42,670 美元）至 37.98 萬元。</p></div><p>The SUV heavily integrates local Chinese technology, featuring a 109 kWh high-capacity battery from CATL (HKEX: 3750) as standard across the lineup.</p>
<div class="lb-trans"><p>這款 SUV 深度融合了中國本土技術，全系標配來自寧德時代（HKEX: 3750）的 109 千瓦時大容量電池。</p></div><p>Join us on  Telegram  or  Google News</p>
<div class="lb-trans"><p>加入我們的 Telegram 或 Google News</p></div><p>It is also equipped with startup Momenta's latest-generation Flywheel large model, aimed at providing a higher level of assisted driving experience.</p>
<div class="lb-trans"><p>該車還配備了初創公司 Momenta 的最新一代 Flywheel 大模型，旨在提供更高級別的輔助駕駛體驗。</p></div><p>To maintain its edge in the fiercely contested Chinese market, Audi has adopted an aggressive pricing strategy.</p>
<div class="lb-trans"><p>為了在競爭激烈的中國市場保持優勢，奧迪採取了激進的定價策略。</p></div><p>The pre-sales price of the E7X was slashed by more than 130,000 yuan compared with the AUDI team's initial internal pricing plan, according to a May 15 report by local media 21jingji, citing people familiar with the matter.</p>
<div class="lb-trans"><p>據當地媒體《21 世紀經濟報道》5 月 15 日援引知情人士消息，E7X 的預售價格較 AUDI 團隊最初的內部定價計劃下調了超過 13 萬元。</p></div><p>The move reflects how traditional luxury brands are gradually abandoning hefty brand premiums in China's highly competitive EV market.</p>
<div class="lb-trans"><p>此舉反映出傳統豪華品牌在中國競爭激烈的電動汽車市場中，正逐漸放棄高昂的品牌溢價。</p></div><p>AUDI's first product, the E5 Sportback, was launched in September 2025 with a guide price of 235,900 yuan to 319,900 yuan, but saw a lukewarm sales response post-launch, with average monthly sales falling short of 2,000 units, the report noted.</p>
<div class="lb-trans"><p>報道指出，AUDI 的首款產品 E5 Sportback 於 2025 年 9 月上市，指導價為 23.59 萬元至 31.99 萬元，但上市後銷售反應平淡，月均銷量不足 2000 輛。</p></div><p>In terms of product line planning, the AUDI brand is accelerating the expansion of its EV portfolio.</p>
<div class="lb-trans"><p>在產品線規劃方面，AUDI 品牌正加速擴充其電動汽車產品組合。</p></div><p>The AUDI E7X is the second model in Audi's first wave of offensives in the Chinese EV market, while a third all-new model is scheduled for launch in 2027.</p>
<div class="lb-trans"><p>AUDI E7X 是奧迪在中國電動汽車市場第一波攻勢中的第二款車型，第三款全新車型計劃於 2027 年推出。</p></div><p>Last month, Audi and SAIC signed a strategic cooperation agreement to further deepen their partnership. The core of the agreement is the establishment of a new, exclusive, Audi-led innovation and technology center in Shanghai, focusing on complete vehicle research and development.</p>
<div class="lb-trans"><p>上月，奧迪與上汽集團簽署戰略合作協議，進一步深化合作關係。協議的核心是在上海建立一家新的、專屬的、由奧迪主導的創新科技中心，專注於整車研發。</p></div><p>Based on the Advanced Digitized Platform (ADP) — a next-generation smart digital platform built specifically for future intelligent connected vehicles — the two parties will jointly develop and launch the first batch of four all-new AUDI-branded models.</p>
<div class="lb-trans"><p>基於高級數字化平台（ADP）——一個專為未來智能網聯汽車打造的下一代智能數字平台——雙方將聯合開發並推出首批四款全新的 AUDI 品牌車型。</p></div><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459-768x432.jpg" alt="" original-src="https://cnevpost.com/wp-content/uploads/2026/05/2026051507513459-768x432.jpg"/></p>
<p>SAIC Audi reportedly to drop fuel cars as German carmaker reshuffles China JVs</p>
<div class="lb-trans"><p>據報道，隨着德國車企重組在華合資企業，上汽奧迪將放棄燃油車業務</p></div><p>Audi may redefine the roles of its dual joint ventures in China, with FAW Audi focusing on the four-ring brand and fuel cars, while SAIC Audi concentrates on the AUDI brand.</p>
<div class="lb-trans"><p>奧迪可能會重新定義其在華兩家合資企業的角色，一汽奧迪將專注於四環品牌和燃油車，而上汽奧迪則專注於 AUDI 品牌。</p></div><p>($1 = 6.7921 yuan)</p>
<div class="lb-trans"><p>（1 美元 = 6.7921 元人民幣）</p></div>

上汽奧迪定於5月29日發佈AUDI E7X SUV，放棄高端定價策略