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CHINA LIT
00772.HK
China Literature Limited, an investment holding company, operates an online literature platform in the People’s Republic of China. It operates through Online business, and Intellectual Property Operations and Others segments. The company is involved in the business of online text, online advertising, and game publishing, as well as comics and audio books reading via self-owned platforms under the QQ Reading, Qidian, New Classics Media, and Tencent Animation & Comics brands. It also produces, licenses, and distributes film, television, web, and animated series; copyrights licensing; sales of adaptation rights and scripts; distribution of short-form dramas; sales of physical books and intellectual property merchandise products; in-house online games operations; and distributions of online audio books and online comic content provided via Tencent and third-party platforms.
118.33 B
00772.HKMarket value -Rank by Market Cap -/-

Financial Score

06/12/2025 Update
C
MediaIndustry
Industry Ranking14/61
Industry medianC
Industry averageC
Score Analysis
Peer Comparison
  • Criteria
    Rating
  • Profit ScoreC
    • ROE0.71%D
    • Profit Margin1.91%C
    • Gross Margin50.54%B
  • Growth ScoreD
    • Revenue YoY-9.95%D
    • Net Profit YoY-85.37%E
    • Total Assets YoY-3.26%D
    • Net Assets YoY1.48%C
  • Cash ScoreC
    • Cash Flow Margin5226.76%A
    • OCF YoY-9.95%D
  • Operating ScoreD
    • Turnover0.3D
  • Debt ScoreA
    • Gearing Ratio17.43%A

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    News
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    Morning Trend | CHINA LIT experiences a volume contraction pullback, can it welcome a change after high-level fluctuations?

    China Literature Group (772.HK) showed signs of high-level cashing out again during the period yesterday, with the main players choosing to take profits at high points. The trading volume expanded during the day, presenting a high-level oscillation and pullback. Indicators such as MACD and short-term moving averages weakened simultaneously, indicating that short-term bearish forces are gradually gaining control. The market atmosphere is relatively cautious, and the wait-and-see sentiment continues to spread in the entertainment and even the Hong Kong internet sector, with right-side traders generally maintaining a low operating frequency. Recent concerns about the peak of traffic dividends have been amplified again, and leading internet cultural enterprises generally lack performance catalysts. China Literature has not released any significant positive news, causing market funds to lean towards short-term wave operations, with a low enthusiasm for chasing prices. Meanwhile, self-media reports indicate that the progress of some content industry collaborations is slow, further dampening sector sentiment. Coupled with factors such as declining growth and imbalanced sector competition, the rotation rhythm of the entertainment sector has slowed down. From a short-term perspective, the market is waiting for new event-driven catalysts, with key support levels resting on previous lows. Technically, if there is a sudden increase in volume accompanied by positive news, it may trigger a wave of rebound, but sustainability remains to be tested. There is a strong willingness to switch to defensive funds, and the short-term willingness to chase high prices is extremely low, with trading communities focusing on when right-side events will ignite trading enthusiasm. Overall, the current situation is primarily defensive, with the key being whether volume conversion and intra-day linkage can form a reverse drive

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